Pitches That Worked: The New York Times City Section

Effective follow-up enabled this writer to pen more than 10 pieces for a premier paper

November 27, 2006

Once again, a one-two punch is the key to pitching success. Writer and editor Jennifer Weiss shares her first pair of pitches to The New York Times City section, showing how a well-crafted initial pitch lays the groundwork for a future assignment. A graduate journalism student at Columbia when she initially queried, Weiss is now an associate editor at New Jersey Monthly. The first story she sent the Times was rejected, but she secured an assignment with her effective follow-up pitch, and reports, "I've written 10 or so freelance pieces...

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