Hey, How'd You Do That?

Latest Hey, How'd You Do That?

Hey, How'd You Cover The World's Political Hotspots, Ivan Watson? Hey, How'd You Cover The World's Political Hotspots, Ivan Watson?
A foreign radio correspondent talks about reporting in conflict zones around the world.
By Kathryn Carlson, May 14, 2008

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Hey, How'd You Build a Vibrant Digital Brand, Larry Burstein, Publisher, New York Media?
A publisher who's figured out the Web offers insights into making your investment pay off, with or without Lindsay Lohan.
By Noah Davis, May 7, 2008
Ellies 2008: Hey, How'd You Report An Award-Nominated Article, Peter Hessler?
In the running for a National Magazine Award, a journalist describes spending 100 days reporting in China for National Geographic.
By Greg Lindsay, April 30, 2008
Ellies 2008: Hey, How'd You Write An Award-Worthy Feature, Jeanne Marie Laskas
An Ellie-nominated GQ feature sent its writer into coal mines. She describes how she crafted her lauded long-form article.
By David S. Hirschman, April 28, 2008
Hey, How'd You Transition from Commercial TV to PBS, Neal Shapiro?
A 25-year network news vet talks about his jump to public television. The more you know...
By Gail Shister, April 23, 2008
Hey, How'd You Do Write That Investigative Biography, Steve Weinberg?
A working investigative reporter examines the history and legacy of one of the legends.
By Noah Davis, April 16, 2008
Hey, How'd You Decide to Call Out the Travel Industry, Chuck Thompson?
A lifelong travel writer explains how to avoid the editorial perils of today's travel mags.
By Charlotte West, April 2, 2008
Hey, How'd You Write the Book on Bad Celeb Style?
Blogging about stars' lousy sartorial choices pays the rent? It does for this duo, who've extended into books and top-tier freelance gigs.
By Rebecca L. Fox, March 26, 2008
Hey, How'd You Get a Book Out of That Modern Love Article?
This writer explains how she parlayed penning the NYT's No. 1 emailed column of the year into a book deal.
By Michaela Cavallaro, March 12, 2008
Hey, How'd You Build an Internet Hot-Spot for Authors, Ivory Madison, CEO, Redroom.com?
The founder of a social network for authors discusses how she attracted James Patterson, Salman Rushdie, and more.
By Dawn Shurmaitis, March 5, 2008
Hey, How'd You Blog Full-time and Write a Book, Will Leitch?
Find out how Will Leitch juggled full-time blogging for Gawker Media's Deadspin while writing his third book
By Noah Davis, February 20, 2008
Hey How Do You Keep Churning Out Fashion Week Scoops, Brandusa Niro, Daily Publishing Group EIC?
The 'fiery' head of all those staple Fashion Week pubs delves into how her team gets in front of all those style stories.
By Rebecca L. Fox, February 5, 2008
Hey, How'd You Get Your New Blog in Technorati's Top 50, Leo Babauta?
A year after starting his blog, this writer's scored a book deal and quit his day job. He tells us how he did it.
By E.B. Boyd, January 30, 2008
Hey, How'd You Write That 15,000-Word Rolling Stone Article, Benjamin Wallace-Wells?
A Rolling Stone National Affairs scribe talks us through the writing of his massive drug policy opus.
By Noah Davis, January 9, 2008
Hey How'd You Capture Teen Attention Across Media, Amy Goldwasser?
A former magazine editor on tackling the teen market and why girls make great writers.
By Alissa Walker, December 19, 2007
How'd You Get an Indie Film On Big-City Movie Screens, Adam Rifkin?
Make your low-budget film the next Sundance darling by following this pro's advice.
By Dawn Shurmaitis, December 12, 2007
Hey, How'd You Start a User-Generated Print Magazine, Paul Cloutier?
A magazine entrepreneur discusses his successful, sustainable model for launching print pubs.
By Noah Davis, December 5, 2007
Hey, How'd You Redesign BusinessWeek, Modernista?
The team behind BusinessWeek's recent redesign dish on how they got it right.
By Noah Davis, October 31, 2007
Hey, How'd You Tailor Your e-Newsletter to New Cities?
Launched in NYC, Thrillist's tastemaking newsletters now reach readers across the country. The founder describes the challenge of taking his content further.
By Rebecca L. Fox, October 24, 2007
Hey, How'd You Launch a Magazine On Top of a Full-Time Job?
An editor who works in consulting full-time details how she runs her start-up mag by night.
By Rebecca L. Fox, October 19, 2007
10 Years: Hey, How'd You Drive Publishing into the 21st Century, Jane Friedman?
Our 10th anniversary Publishing honoree talks about going global in the digital age.
By Ron Hogan and Noah Davis, October 4, 2007
10 Years: Hey, How Do You Decide What We See in New York Each Week, Adam Moss?
Our 10th anniversary magazine honoree explains how he chooses what stories appear in the pages of his pub.
By Noah Davis, October 4, 2007
10 Years: Hey, How Does Customer Service Drive Craiglist's Success, Craig Newmark?
Our 10th anniversary Internet honoree discusses the vital role customer service has played in his site's unprecedented success.
By Ron Mwangaguhunga, October 3, 2007
10 Years: Hey, How'd You Reach The Design World's Pinnacle, Luke Hayman?
Our 10th anniversary design honoree explains how he jumped from the magazine world to the corporate one and back again.
By Greg Lindsay, October 2, 2007
10 Years: Hey, How'd Your Agency Change The Ad Industry, Scott Goodson?
Our 10th anniversary advertising honoree discusses opening his ubiquitous agency and his industry's paradigm shift.
By Greg Lindsay, October 2, 2007
10 Years: Hey, How'd You Go Global With Public Radio, Adam Davidson?
Finding fixers and fixing cars is all part of the job for the international correspondent who's our 10th anniversary radio honoree.
By Tracy Bratten, October 1, 2007
10 Years: Hey, How'd You Start Repping A-Listers, Ken Sunshine?
Our 10th anniversary PR honoree on why he 'can't seem to get rid of' his star clients and gets political whenever he can.
By Jason Chupick, October 1, 2007
Hey, How'd You Score That Freelance Life?
An expert offers strategies for making the leap into full-time freelancing.
By Rachel Kramer Bussel, September 26, 2007
Hey, How'd You Publish An Industry Tell-All?
This former restaurant hostess turned her journal into a thinly-veiled book right out of NYC's top restaurants.
By Stephanie Burton, September 12, 2007
Hey, How'd You Become a New Media Agent?
Detailing his path to powerhouse agency CAA, where he reps Internet clients, our subject divulges why Web sites need agents, too.
By Stephanie Burton, August 22, 2007
Hey, How'd Your PR Plan Introduce Rachael Ray to the Food Network?
The former publicist who launched Rachael Ray's TV career shares her tips on crafting star-making PR plans.
By Jennifer Pullinger/ Rebecca L. Fox, August 9, 2007
Hey, How'd You Get Promoted Weeks After Your Hire?
Instead of assimilating into a media role she didn't relish, our source gunned for a promotion and got it inside of a month -- here's how.
By Stephanie Burton, July 25, 2007
Hey, How'd You: Self-Publish Your Way Into a Book Deal?
Unwilling to take publishers' rejection as the final word on her first novel, this writer self-published and scored a bona fide book deal along the way. She divulges how she did it.
By Rebecca L. Fox, June 14, 2007