Professional Experience
Pattie is a strategy and product marketing executive with a strong track record in building, growing and turning around businesses in the Fitness and Wellness industry. As a former Director of Marketing for sales and product teams at Nike, Precor, Amazon and Town Sports International, she is able to combine strategy with execution to deliver significant results, growing the top and bottom line.
Pattie has spent a number of years as a consultant with focus on growth strategy for multi-unit fitness clubs, market entry strategy, digital expansion and cost reduction.
Pattie has experience in multiple areas of Retail including health cubs, fitness equipment, men’s clothing, and books in both B2C and B2B.
Expertise
Copywriter
15 Years
Copy Editor
15 Years
Account manager
15 Years
Specialty
Business (general)
15 Years
Fitness
15 Years
Health
15 Years
Industries
Marketing (in-house) - Small to mid-sized corp. cl
5 Years
Marketing (in-house) - Fortune 1000 corp. clients
15 Years