Professional Experience
Wherever you read it, good writing resonates. From Bertolli to Breville, print to PBS, e-commerce campaigns to features inviting hunger, thirst and thought, my cross-genre background guides my gut about what makes quality content.
My 500+ regional and national clips span education, psychology and travel, and include b2b and ghost-written content; RFPs; news; profiles; and retail website content. Clients praise my work's wit and lyricism. I'm armed with curiosity and empathy, and from the corporate to the creative I deliver in clients' voice of choice because I take direction well.
Consider me for your next project. I craft come-hither content that keeps people reading-buying-wanting more of what you've got. **NOTE: I'm based in Boston and Las Vegas.**
Expertise
Copywriter
18 Years
Social Media
5 Years
Director
2 Years
Specialty
Food
23 Years
Arts & Humanities
23 Years
Lifestyle
23 Years
Industries
Broadcasting - Ent - TV (National)
5 Years
Magazine - Trade magazines/publications (B2B)
18 Years
Marketing (in-house) - Small to mid-sized corp. cl
3 Years
Total Media Industry Experience
23 Years
Media Client List (# assignments last 2 yrs)
Hard Rock Hotel Magazine (3-5), Vegas Legal magazine (1-2), DLXVRSN magazine (3-5), Vegas Seven + Vegas/Rated magazines (10+)
Corporate Client List (# assignments last 2 yrs)
The Juice Standard (10+), Filippo Berio (3-5), Kane's Donuts (10+)
Other Work History
Button Soup Consulting, LLC
Content consultancy for food and lifestyle clients
2006-Present
Executive Editor, qsrbuzz.com, online magazine
Kandessa Publications (Boston, Mass.)
2008-2011
Culinary Director, national cooking show
PBS' "Ciao Italia" (national, Italy)
2003-2008; 2012-2013
Food, Education Writer; Copyeditor, weekly newspaper
South End News (Boston, Mass.)
2003-2005
Features Department Co-op, daily newspaper
The Patriot Ledger (Quincy, Mass.)
2003-2004
Communications Specialist, international broadcaster
Radio Free Asia (Washington, D.C.)
1999-2002
Staff Writer, weekly newspaper
The Chronicle (Dartmouth, Mass.)
1997-1999
Technical Skills
Content Editing: AP Stylebook
Cooking: Former culinary director for PBS' "Ciao Italia," television's longest-running cooking show
Performance: On-camera cooking experience before audience of 1.7 million viewers
Photography: Food stills
Computer Skills
Apple/Windows operating systems
Equipment
MacBook Air
iPhone 11 Pro Max with sound recording
Adobe Photoshop/In Design
References
Upon request.
Associations
Society of Professional Journalists
