Geoffrey Colon is a Group Product Marketing Manager and Social Data subject matter expert at Microsoft based in Bellevue, Washington. In his role, Geoffrey leads a scrum team of hybrid creative and analytical marketers who envision, execute and measure digitally-driven communications to help drive education and adoption of Microsoft Search Advertising products. He is also a subject matter expert on socializing the enterprise, content marketing, social selling, and podcasting.

Colon has written his first book Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal to be released August 15, 2016 on AMACOM Books.

You can follow him on Twitter @djgeoffe or visit his website geoffreycolon.net.