arketa
Head of Marketing
arketa, Los Angeles, California, United States, 90079
[Full Time] Head of Marketing at arketa (United States) | BEAMSTART Jobs
Head of Marketing
arketa United StatesDate Posted20 Jan, 2023Work LocationLos Angeles, CA, United StatesSalary Offered$85000 — $150000 yearlyJob TypeFull TimeExperience Required6+ yearsRemote WorkYesStock OptionsYesVacancies1 availableAbout the role
arketa is looking for our first marketing hire to continue scaling our product for wellness studios and individuals! As a founding team member, you’ll help us test and build our acquisition channels from the ground up, refine our messaging, and experiment with offers to help grow our user base.We’re looking for a data-driven marketer with experience in SaaS to drive lead generation through paid campaigns, email marketing, events and more. You will work closely with Sales to optimize conversions and help nurture leads into paying customers.The ideal candidate is a hands-on operator who’s built and scaled revenue in a fast-growing startup environment.You will:
Own and manage our website, build landing pages and convert visitors into MQLs and SQLsPartner with the sales team to help define and understand their target segments and plan campaigns to drive additional leadsDrive paid acquisition strategy across multiple channels, by analyzing conversion trends. This will include paid ads, email, events, texts, social, gifting, account-based marketing and what YOU create.Organize and launch creative campaigns & messaging tests to test performanceManage relationships with advertising and technology partners to accelerate user growthBuild, design, document, and execute unique user journeys to increase lead volume and qualityEvaluate our current tools and stack to increase insight and performanceAbout you:
5+ years of proven multi-channel marketing experience within software/SaaS.Experience with Hubspot, Customer i.o, Webflow, Intercom, Google Analytics, AdWordsAnalytical and deep understanding of pipeline management and metrics including CAC, LTV, CPL, and ROIData-driven (including Excel and data analysis skills) to prioritize opportunities and evaluate the performance of campaignsDesire to be accountable for hitting marketing performance targets and KPIsStrong understanding of performance marketing and comfortable A/B testing and scaling resultsAbility to work cross-functionally with design, product, and salesGreat at communication and ability to source and build relationships with external agenciesExcellent prioritization skills and can roll up their sleeves and get things done from start to finishLikes to take risks and challenge the status quoExperience or passion with wellness studios a big plus.It’s not expected that you have expertise across all of these areas.We’re looking for someone with strengths in one or two areas, and an interest to grow and learn in others!About arketa
Everything for your fitness or wellness business.
Company Size:
11 - 50 People
Year Founded:
2020
Country:
United States
Company Status:
Actively Hiring
Looking for Partners
Looking for Clients
Raising Funds
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Head of Marketing
arketa United StatesDate Posted20 Jan, 2023Work LocationLos Angeles, CA, United StatesSalary Offered$85000 — $150000 yearlyJob TypeFull TimeExperience Required6+ yearsRemote WorkYesStock OptionsYesVacancies1 availableAbout the role
arketa is looking for our first marketing hire to continue scaling our product for wellness studios and individuals! As a founding team member, you’ll help us test and build our acquisition channels from the ground up, refine our messaging, and experiment with offers to help grow our user base.We’re looking for a data-driven marketer with experience in SaaS to drive lead generation through paid campaigns, email marketing, events and more. You will work closely with Sales to optimize conversions and help nurture leads into paying customers.The ideal candidate is a hands-on operator who’s built and scaled revenue in a fast-growing startup environment.You will:
Own and manage our website, build landing pages and convert visitors into MQLs and SQLsPartner with the sales team to help define and understand their target segments and plan campaigns to drive additional leadsDrive paid acquisition strategy across multiple channels, by analyzing conversion trends. This will include paid ads, email, events, texts, social, gifting, account-based marketing and what YOU create.Organize and launch creative campaigns & messaging tests to test performanceManage relationships with advertising and technology partners to accelerate user growthBuild, design, document, and execute unique user journeys to increase lead volume and qualityEvaluate our current tools and stack to increase insight and performanceAbout you:
5+ years of proven multi-channel marketing experience within software/SaaS.Experience with Hubspot, Customer i.o, Webflow, Intercom, Google Analytics, AdWordsAnalytical and deep understanding of pipeline management and metrics including CAC, LTV, CPL, and ROIData-driven (including Excel and data analysis skills) to prioritize opportunities and evaluate the performance of campaignsDesire to be accountable for hitting marketing performance targets and KPIsStrong understanding of performance marketing and comfortable A/B testing and scaling resultsAbility to work cross-functionally with design, product, and salesGreat at communication and ability to source and build relationships with external agenciesExcellent prioritization skills and can roll up their sleeves and get things done from start to finishLikes to take risks and challenge the status quoExperience or passion with wellness studios a big plus.It’s not expected that you have expertise across all of these areas.We’re looking for someone with strengths in one or two areas, and an interest to grow and learn in others!About arketa
Everything for your fitness or wellness business.
Company Size:
11 - 50 People
Year Founded:
2020
Country:
United States
Company Status:
Actively Hiring
Looking for Partners
Looking for Clients
Raising Funds
Share This JobMore Full Time Jobs
Senior DevOps Engineer
San FranciscoFull Time$165000 - $220000 yearlyCompliance Program Manager
San FranciscoFull Time$100000 - $135000 yearlyGrowth Marketing Lead
Seattle, WAFull Time$90000 - $110000 yearlyCloud Platform / Site Reliability Engineer
SingaporeFull Time$139000 - $164000 yearlyFrontend Engineer (marketing focus)
SingaporeFull Time$139000 - $163997 yearlyMore Companies Hiring
Karate Labs
United StatesNimbleRx
United StatesRespaid
United StatesAutomat (formerly lasso)
United StatesSpruce Systems
United StatesBEAMSTART brings you the latest news, databases, and jobs from all around the world on startups, technology, and business. Stay updated with industry news, plug-in to exciting community events, and discover incredible career opportunities with the world's most innovative companies.Discover
Jobs
Full TimePart TimeContractInternshipVolunteerCompaniesCandidatesPost a JobFor RecruitersOur
Company
NewsJobsDatabaseAbout UsDownload AppMore© Copyright 2023 BEAMSTART . All Rights Reserved.
#J-18808-Ljbffr