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Southeast Senior Living

Director of Sales and Marketing

Southeast Senior Living, Hoschton, Georgia, United States, 30548


Purpose

To manage the Marketing and Leasing functions within the community enabling it to reach and maintain an acceptable stabilization rate. The Marketing/Leasing Director shall carry out aggressive marketing and leasing activity resulting in an acceptable number of move-ins according to market conditions and agreed amount.

Essential Functions

Job Functions

Assist with the development and implementation of a comprehensive and innovative marketing planMeet and Exceed all Sales metrics regarding lead development, inquiries, and closing ratiosSet and meet goals in consultation with the Executive Director and designated other community staffMaintain accurate and complete up to date Leasing and marketing records - Reporting, Daily activity in VitalsMaintain an appearance and grooming level to reflect our professional standardsPrepare all contract documents accurately, completely and process in the proper mannerPractice the highest standards of ethics, honesty and accuracy in describing our programs, policies and proceduresBe current on industry trends and local competition. Update competitive analysis quarterlyMaintain accurate and up to date unit inventory recordsStrive continuously to improve selling techniques and contribute to overall philosophy of our marketing programsTrain all appropriate on-site staff in Leasing and Sales - Process any techniquesMonitor daily that all rooms are in "ready condition" to show timely follow-up on every leadInitiate and follow through on all apartment modification requestsEnsure that related marketing expenses are within budgetDevelop and implement a sound community awareness program (churches, groups, organizations, civic leaders, etc.)Review and approve all marketing bills to be paid.Assist with the placement and development of local advertisingParticipate as a Manager on Duty during assigned week-endsAny other tasks, assignments, projects or requests as deemed by managementResponsible for coordination of new move-insAssist with the placement and development of local advertisingQualifications

Must be 21 years of age or olderMust read, write, speak and understand EnglishComputer literateKnowledgeable of applicable state regulationsPrevious sales or leasing experiencePatience, tact, enthusiasm and positive attitude toward the elderlyMust have upper body strength adequate to bend, lift, shift, move, and/or assist in moving articles of more than twenty-five poundsMust be able to squat, reach and stretch without distress. Must be able to tolerate extended periods walking, standingMust have upper body strength adequate to bend, lift, shift, move, and/or assist in moving articles of more than twenty-five poundsMust be able to squat, reach, and stretch without distress. Must be able to tolerate extended periods walking, standing