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Tripoint Search

SENIOR CONTENT MANAGER

Tripoint Search, New York, New York, us, 10261


Location: New York, New YorkType: Direct HireJob #807Salary: $159,000SENIOR CONTENT MANAGER

LOCATIONS: New York, NY | Washington, D.C. | Palo Alto, CA | Los Angeles, CA | Seattle, WA

THE ORGANIZATION: Top-Tier US-Based Law Firm

COMPENSATION: Competitive base salary based on years of experience up to $207K plus a competitive bonus structure

BENEFITS: competitive paid time off, 401K with above market match, Medical Dental & Vision Coverage, Life and AD&D Insurance, Retirement Plans, Flexible Spending Account, Transit Program and more!

SUMMARY: The Senior Content Manager will report directly to the firm’s Director of Communications and Market Development and act as a key contributor to the firm’s content marketing and corporate storytelling. The ideal candidate will bring years of experience managing content/communications teams, sourcing freelancers, and creating attractive and cohesive marketing materials.

KEY RESPONSIBILITIES:

Implement long-term marketing and content strategy to grow various marketing channels including the website, email, social media, thought leadership, and SEO

Evolve the brand’s visibility and engagement through innovative digital and visual marketing/content development

Work alongside the marketing team to understand sales and marketing goals and develop plans to reach the business strategic objectives

Execute an ambitious test-and-learn marketing strategy across digital channels

Report on key marketing analytics to guide insights and recommendations for expanding the brands reach

Analyze industry trends and industry best practices; manage the marketing team’s budget

Engage with key external stakeholders for research, conference or thought leadership engagement

REQUIREMENTS:

Bachelors is required (Marketing, Business Communications, Strategic Design, or Communications)10+ years of marketing and content/communications experience (including SEO/SEM, digital advertising, email/social media marketing, content design & implementation, and reporting analyticsExperience managing a marketing/communications team in a professional services environment (preferably legal)Proficiency with Microsoft office, CRM, and marketing automation systems (Drupal or Pardot)Advanced proficiency with Adobe Creative Suite, HTML, and PowerPointStrong research, reporting and data analysis skillsHigh comfortability with executing digital marketing campaigns and analytics in unison with overall marketing strategyStrong communication and project management skillsExperience managing and sourcing project freelancers