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NEWSMAX

Marketing Operations Specialist

NEWSMAX, Boca Raton, Florida, United States, 33487


Responsibilities:

Infrastructure Management:

Build and manage promotional infrastructure in CRM to support marketing campaigns.eCommerce Site Management:

Create, update, and maintain online order forms and order confirmations.Polls and Surveys:

Create, update, and maintain marketing polls and surveys to gather valuable insights and track results.Collaboration:

Collaborate with various departments including Call Center, Customer Service, Graphics, Circulation, to develop and execute marketing promotions.URL Management:

Assign and track URLs, domains, and vanity URLs for each marketing campaign.Display Marketing Management:

Maintain and manage marketing assets on our website, including banners and e-commerce, using DFP and tracking tools.Reporting:

Create, manage, and update marketing reports on a daily, weekly, and monthly basis to monitor campaign performance.Marketing Asset Management:

Manage and maintain marketing creative assets, information, and tracking for reporting purposes, ensuring organization and accessibility.Support:

Support Marketing Department team members by staying organized, facilitating metrics of success, and ensuring projects stay on track.

Skills Required:

Working knowledge HTML/CSS codingCRM/CMS managementIntermediate or Expert Excel/SQL skillsHighly organized with unparalleled attention to detailAdaptability and ability to multitaskExcellent communication and time management skillsProblem-solving abilities and ability to stay calm under pressureTechnical savvy with a self-guided approach

Qualifications:

Bachelor's degree preferred, preferably in Marketing, Business, or related field1-3 years of marketing experience, preferably in a mixed direct response marketing roleHigh attention to detail and ability to audit own work for accuracy and qualityProven analytical and quantitative skills with a basic understanding of marketing/retention metricsAbility to work independently, be self-motivated, and results-oriented while being an excellent team playerExpertise in Excel, SQL database management, and Microsoft Office programsCreative thinker with excellent communication, interpersonal, organization, and time-management skills