Logo
QuinStreet

Email Marketing Campaign Associate

QuinStreet, Foster City, California, United States, 94420

Save Job

CORPORATE OVERVIEW:

Founded in 1999, and with its initial public offering in 2010, QuinStreet, Inc. is one of the largest and most success online performance marketing companies in the world.

We are headquartered in Foster City, CA, with satellite offices worldwide.

JOB DESCRIPTION:

We are looking for an exceptionally talented and motivated individual to join our Email team as an Email Marketing Campaign Associate. This person would have a strong digital marketing background and should have successfully developed, maintained, and optimized email marketing campaigns.

SPECIFIC RESPONSIBILITIES:

Work cross-functionally with Account Managers, Developers, and Creative teams to manage and execute emails campaigns

Ensure email messages are properly constructed to adhere to industry best practices, and utilize responsive design

Oversee email production process and creation of every email, ensuring flawless execution

Report on results and provide insights and recommendations

Conduct analysis of results and develop testing plans to continuously improve email performance

Optimize emails for deliverability, open rates, conversion rates, mobile rendering, etc.

Problem-solve deliverability issues, including detailed analysis of bounces, spam complaints, opt-outs and ISP server responses

Manage special email requests for clients and coordinate timeline and deliverables

Define and manage a best-in-class email marketing strategy

Manage the email marketing budget – forecast and track projections against actuals

Assess competitive landscape by examining email strategies of key competitors and the overall industry to understand emerging trends

QUALIFICATIONS:

Undergraduate degree in related field

0-2 years experience in digital marketing

6 months to a year experience managing email campaigns of at least 1 million emails/month in scale

Strong understanding of Internet-based consumer behavior

Tactical, hands-on experience in high-volume email marketing environment

Understanding of email marketing principles and best practices to ensure email messages are properly constructed to meet industry standards

Experience with multiple ESPs, and fluency with basic tenets of email system architecture

Comfortable with HTML & CSS

Proven, demonstrated ability to analyze data

Attention to detail in producing deliverables while understanding big-picture objectives and strategy

Must be a self-starter who excels at multi-tasking and thrives in a fast-paced environment

Ability to communicate and work in a cross-functional team environment to achieve common objectives

Exceptional communication skills, both written and verbal

Excellent problem-solving and decision-making skills

Superb time management skills with ability to prioritize and shift workload to meet deadlines

Proficient with Microsoft Excel, Word, and PowerPoint

Google Analytics and/or other web analytics experience is a plus

EQUAL OPPORTUNITY EMPLOYER

QuinStreet is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity, or any other characteristics protected by law.