Stryker
Product Manager - Downstream Marketing
Stryker, Denver, Colorado, United States, 80285
Work Flexibility: Hybrid
Who we want
Hard-working winners.
Confident, competitive and results-oriented professionals who create a track record of success.Dedicated achievers . People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.Effective communicators . People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.Collaborative partners . People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.What you will do
The downstream Product Manager will be responsible for the implementation and execution of key marketing initiatives as outlined by strategic planning and business imperatives. This individual will support our salesforce and our customers on launching and commercializing new products to the portfolio as well as sustaining and growing Stryker's presence in the market with our current portfolio. Key areas of support will include supporting arthroscopy.
Identify critical customer needs and preferences.Advocate on the customer's behalf.Identifie major initiatives, key issues, and benefits for customer needsContribute specific analyses to aid in the construction of the marketing plan using the marketing plan templateCollaborate in developing key strategy documents: strategic plan, annual marketing plan, product launch plans, etc.Be responsible for achieving a budget target.Identify factors that influence marketing strategy and positioning.Organize product, shipment and organization for trade showsRepresent Stryker Sports Medicine portfolio on site at tradeshowsExhibit product knowledge and competency for all products in the portfolio and be able to hold meaningful conversations with our customer.Is the Subject Matter Expert for applicable products/product lines and able to field technical questions. [note: some products are more technical than others and will take longer to get to SME status]Familiar with the field sales structure and the role of sales in the overall marketing mix.Gather information for documents such as presentations, proposals, or product guides.Demonstrate product features or applications to sales team or prospective clients.Incorporate new products into ongoing sales/medical education curriculumSupport the on-label use and promotion of all products.Describe the concepts and importance of sales forecasting.Able to translate a product forecast into a product demand plan.Assist in estimating sales trends in the market.Identify factors that influence marketing strategy and positioning.Can conduct financial analysis for pricing (contribution, breakeven, profit pool calculations)Communication Strategy
Understand the various types of communication objectives.Manage the content creation and development for Stryker.com as it relates to products in your assigned portfolio.Understand the market positioning and strengths/weaknesses of key competitors.Locate key recipients of marketing intelligence and information.What you need
Bachelor's degree required4+ years of work experience required2+ years medical device or marketing experience preferred
$85,000 - $182,100 salary plus bonus eligible + Benefits (Health, Vision, Dental, 401K, Tuition Reimbursement, Employee Assistance Program, Wellbeing Program, Employee Stock Purchase Program). This information reflects the anticipated salary range for this position based on current national data. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.
Travel Percentage: 30%
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer - M/F/Veteran/Disability.
Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.
Who we want
Hard-working winners.
Confident, competitive and results-oriented professionals who create a track record of success.Dedicated achievers . People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.Effective communicators . People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.Collaborative partners . People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.What you will do
The downstream Product Manager will be responsible for the implementation and execution of key marketing initiatives as outlined by strategic planning and business imperatives. This individual will support our salesforce and our customers on launching and commercializing new products to the portfolio as well as sustaining and growing Stryker's presence in the market with our current portfolio. Key areas of support will include supporting arthroscopy.
Identify critical customer needs and preferences.Advocate on the customer's behalf.Identifie major initiatives, key issues, and benefits for customer needsContribute specific analyses to aid in the construction of the marketing plan using the marketing plan templateCollaborate in developing key strategy documents: strategic plan, annual marketing plan, product launch plans, etc.Be responsible for achieving a budget target.Identify factors that influence marketing strategy and positioning.Organize product, shipment and organization for trade showsRepresent Stryker Sports Medicine portfolio on site at tradeshowsExhibit product knowledge and competency for all products in the portfolio and be able to hold meaningful conversations with our customer.Is the Subject Matter Expert for applicable products/product lines and able to field technical questions. [note: some products are more technical than others and will take longer to get to SME status]Familiar with the field sales structure and the role of sales in the overall marketing mix.Gather information for documents such as presentations, proposals, or product guides.Demonstrate product features or applications to sales team or prospective clients.Incorporate new products into ongoing sales/medical education curriculumSupport the on-label use and promotion of all products.Describe the concepts and importance of sales forecasting.Able to translate a product forecast into a product demand plan.Assist in estimating sales trends in the market.Identify factors that influence marketing strategy and positioning.Can conduct financial analysis for pricing (contribution, breakeven, profit pool calculations)Communication Strategy
Understand the various types of communication objectives.Manage the content creation and development for Stryker.com as it relates to products in your assigned portfolio.Understand the market positioning and strengths/weaknesses of key competitors.Locate key recipients of marketing intelligence and information.What you need
Bachelor's degree required4+ years of work experience required2+ years medical device or marketing experience preferred
$85,000 - $182,100 salary plus bonus eligible + Benefits (Health, Vision, Dental, 401K, Tuition Reimbursement, Employee Assistance Program, Wellbeing Program, Employee Stock Purchase Program). This information reflects the anticipated salary range for this position based on current national data. Actual minimum and maximum may vary based on location. Individual pay is based on skills, experience, and other relevant factors.
Travel Percentage: 30%
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer - M/F/Veteran/Disability.
Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.