C3 Industries - High Profile - Cloud Cover
Website SEO Specialist
C3 Industries - High Profile - Cloud Cover, Ann Arbor, Michigan, us, 48113
JOB SUMMARY:
Our company is looking for a talented and highly motivated Web/SEO Specialist to join our team. As a Web/SEO Specialist, you will be responsible for managing and maintaining company websites and ensuring SEO efforts are effectively driving desired results. You will work closely with other members of the marketing team to develop and implement creative marketing strategies that help us meet our business objectives.
JOB DUTIES:
Core duties and responsibilities include the following. Other duties may be assigned.
Collaborate with Director of Digital Marketing on search engine optimization strategies and tactics that increase the company's search results rankings and increase website traffic
Research SEO keywords to use throughout the company's website and marketing materials
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Write compelling and high-quality website content, including blog posts and page descriptions
Update content and website links for maximum optimization and search engine rankings
Align the website content with the organization's brand, strategy and standards
Audit user behavior and identify optimizations to improve UX
Assist with campaigns and other marketing efforts
Complete tests to ensure website efficiency and quality
Create strategies to improve website conversion rates (CRO)
Develop website content to support organizational goals and strategies
Assist with tracking and analytics for pay-per-click and search engine optimization campaigns
Monitor for website security breaches and respond to them as needed
Plan, create, implement, manage, monitor and update websites for organizations
Reply to, troubleshoot and resolve website issues
Update website coding as needed
SUPERVISORY RESPONSIBILITIES:
None
JOB REQUIREMENTS:
Two to three years of experience in successfully managing websites, and developing and executing SEO campaigns
Understanding of web site operations, and search engine algorithms and ranking methods
Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
Knowledge of keyword research and data mining tools
Able to complete competitive analysis of other companies within the industry
Excellent written and verbal communication skills (email, phone, etc.)
Comfortable analyzing high volumes of data on a daily basis
Familiarity with WordPress or other content management systems
Experience with other aspects of marketing, such as customer growth and promotion, is a plus
O
ur mission is to share our love of cannabis with the world.
If you
'
re interested in being part of our journey, we
'
d love to hear from you!
C3 Industries is led by a passionate, creative, and hardworking team of cannabis cultivation and processing experts. We produce the highest quality, indoor cannabis flower and extracted products at our state-of-the-art facilities in Michigan, Missouri, Massachusetts, Illinois, and New Jersey.
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Compensation Estimate Disclaimer _
All compensation range estimates are generated by the third party job search engine websites; C3 Industries will compensate qualified candidates commensurate with experience and industry norms.
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Our company is looking for a talented and highly motivated Web/SEO Specialist to join our team. As a Web/SEO Specialist, you will be responsible for managing and maintaining company websites and ensuring SEO efforts are effectively driving desired results. You will work closely with other members of the marketing team to develop and implement creative marketing strategies that help us meet our business objectives.
JOB DUTIES:
Core duties and responsibilities include the following. Other duties may be assigned.
Collaborate with Director of Digital Marketing on search engine optimization strategies and tactics that increase the company's search results rankings and increase website traffic
Research SEO keywords to use throughout the company's website and marketing materials
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Write compelling and high-quality website content, including blog posts and page descriptions
Update content and website links for maximum optimization and search engine rankings
Align the website content with the organization's brand, strategy and standards
Audit user behavior and identify optimizations to improve UX
Assist with campaigns and other marketing efforts
Complete tests to ensure website efficiency and quality
Create strategies to improve website conversion rates (CRO)
Develop website content to support organizational goals and strategies
Assist with tracking and analytics for pay-per-click and search engine optimization campaigns
Monitor for website security breaches and respond to them as needed
Plan, create, implement, manage, monitor and update websites for organizations
Reply to, troubleshoot and resolve website issues
Update website coding as needed
SUPERVISORY RESPONSIBILITIES:
None
JOB REQUIREMENTS:
Two to three years of experience in successfully managing websites, and developing and executing SEO campaigns
Understanding of web site operations, and search engine algorithms and ranking methods
Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
Knowledge of keyword research and data mining tools
Able to complete competitive analysis of other companies within the industry
Excellent written and verbal communication skills (email, phone, etc.)
Comfortable analyzing high volumes of data on a daily basis
Familiarity with WordPress or other content management systems
Experience with other aspects of marketing, such as customer growth and promotion, is a plus
O
ur mission is to share our love of cannabis with the world.
If you
'
re interested in being part of our journey, we
'
d love to hear from you!
C3 Industries is led by a passionate, creative, and hardworking team of cannabis cultivation and processing experts. We produce the highest quality, indoor cannabis flower and extracted products at our state-of-the-art facilities in Michigan, Missouri, Massachusetts, Illinois, and New Jersey.
_
Compensation Estimate Disclaimer _
All compensation range estimates are generated by the third party job search engine websites; C3 Industries will compensate qualified candidates commensurate with experience and industry norms.
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