DecoArt
Marketing Coordinator
DecoArt, Lexington, Kentucky, us, 40598
Position:
Marketing Coordinator
About the role:
The Marketing Program Coordinator position will play a crucial role in developing, implementing,
and managing external marketing programs and events. The Marketing Program Coordinator
will be responsible for increasing brand awareness, driving engagement, and fostering a
community of external makers and artists.
Do you have what it takes?
We pride ourselves in being flexible, but there are some things we feel very strongly about. We are careful to select people for our team that have demonstrated excellence through their skills, character, and background. It takes talent and drive to meet the challenges of our rapidly evolving environment - and that's all the fun! Are you looking for new ways to raise the bar and don't blink at challenges? Do you want a fulfilling career that takes advantage of your talents? If so, then it's time to join DecoArt. Now is the time to be a part of something big!
What you will be doing:Program Development:
Develop, implement, and lead a comprehensive Brand Ambassador Program to increase brand awareness, drive engagement, and foster brand loyalty.Relationship Management:
Build and maintain strong relationships with outside artists, brand ambassadors, and influencers serving as the main point of contact for communication, feedback, and collaboration. Foster a sense of community and belonging among ambassadors to encourage engagement and advocacy.Campaign Activation:
Collaborate with brand ambassadors to create and execute multi-channel (email, social media, etc.) marketing campaigns and events that align with brand objectives and resonate with target audiences.Contest Coordination:
Plan, execute, and manage contests and giveaways as part of the Brand Ambassador Program to engage audiences, drive participation, and increase brand visibility.Performance Measurement:
Track, analyze, and report on the performance of the Brand Ambassador Program and event activations, including key metrics such as attendance, engagement, lead generation, and sentiment analysis. Use data insights to optimize program strategies, identify areas for improvement, and demonstrate ROI to stakeholders.What you need:
Bachelor's degree in Marketing, Communications, or related field2+ years of experience in influencer marketing, brand ambassador coordination, or similar roleExcellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teamsOrganizational skills and attention to detail to manage multiple contests and giveaways simultaneously, including coordinating timelines, logistics, and promotional activitiesCreative thinking and problem-solving skills to develop innovative contest ideas and promotional strategies that capture audience interest and drive participationProficiency in social media platforms and influencer marketing tools, with a deep understanding of social media trends and analyticsCreative thinker with a keen eye for detail and a passion for crafting and DIY culture or experience in the art, craft, or DIY industry (preferred)What we offer:
Competitive base salaryComprehensive benefit package including quality health insurance, vision, dental, disability and life insuranceTraditional 401k plan and company matchPaid time off including paid holidaysA chance to learn with and from interesting and enthusiastic colleaguesCollaborative workplace, which will challenge you and celebrate your workWhere you'll be:
220 Lexington Green Suite 400, Lexington, KY 40503
What we'd like from you:
A resume that illustrates why you are the right person for this role
Come and Be Inspired!
For 35 years DecoArt has inspired creativity. In our consumers we inspire the creativity to craft, decorate, and make. In our employees we inspire the creativity to innovate, problem solve, and get things done.
DecoArt is an Equal Opportunity/Affirmative Action Employer and committed to creating an inclusive employee experience for all.
We welcome all qualified job seekers regardless of race, color, religion, sex, sexual orientation, gender identity, age, national origin, genetic information, disability, or protected veteran status.
If you have a disability and believe you need a reasonable accommodation to apply for this position, email HR@decoart.com with your request.
This email address is not for general employment inquiries or correspondence.
We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
Marketing Coordinator
About the role:
The Marketing Program Coordinator position will play a crucial role in developing, implementing,
and managing external marketing programs and events. The Marketing Program Coordinator
will be responsible for increasing brand awareness, driving engagement, and fostering a
community of external makers and artists.
Do you have what it takes?
We pride ourselves in being flexible, but there are some things we feel very strongly about. We are careful to select people for our team that have demonstrated excellence through their skills, character, and background. It takes talent and drive to meet the challenges of our rapidly evolving environment - and that's all the fun! Are you looking for new ways to raise the bar and don't blink at challenges? Do you want a fulfilling career that takes advantage of your talents? If so, then it's time to join DecoArt. Now is the time to be a part of something big!
What you will be doing:Program Development:
Develop, implement, and lead a comprehensive Brand Ambassador Program to increase brand awareness, drive engagement, and foster brand loyalty.Relationship Management:
Build and maintain strong relationships with outside artists, brand ambassadors, and influencers serving as the main point of contact for communication, feedback, and collaboration. Foster a sense of community and belonging among ambassadors to encourage engagement and advocacy.Campaign Activation:
Collaborate with brand ambassadors to create and execute multi-channel (email, social media, etc.) marketing campaigns and events that align with brand objectives and resonate with target audiences.Contest Coordination:
Plan, execute, and manage contests and giveaways as part of the Brand Ambassador Program to engage audiences, drive participation, and increase brand visibility.Performance Measurement:
Track, analyze, and report on the performance of the Brand Ambassador Program and event activations, including key metrics such as attendance, engagement, lead generation, and sentiment analysis. Use data insights to optimize program strategies, identify areas for improvement, and demonstrate ROI to stakeholders.What you need:
Bachelor's degree in Marketing, Communications, or related field2+ years of experience in influencer marketing, brand ambassador coordination, or similar roleExcellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teamsOrganizational skills and attention to detail to manage multiple contests and giveaways simultaneously, including coordinating timelines, logistics, and promotional activitiesCreative thinking and problem-solving skills to develop innovative contest ideas and promotional strategies that capture audience interest and drive participationProficiency in social media platforms and influencer marketing tools, with a deep understanding of social media trends and analyticsCreative thinker with a keen eye for detail and a passion for crafting and DIY culture or experience in the art, craft, or DIY industry (preferred)What we offer:
Competitive base salaryComprehensive benefit package including quality health insurance, vision, dental, disability and life insuranceTraditional 401k plan and company matchPaid time off including paid holidaysA chance to learn with and from interesting and enthusiastic colleaguesCollaborative workplace, which will challenge you and celebrate your workWhere you'll be:
220 Lexington Green Suite 400, Lexington, KY 40503
What we'd like from you:
A resume that illustrates why you are the right person for this role
Come and Be Inspired!
For 35 years DecoArt has inspired creativity. In our consumers we inspire the creativity to craft, decorate, and make. In our employees we inspire the creativity to innovate, problem solve, and get things done.
DecoArt is an Equal Opportunity/Affirmative Action Employer and committed to creating an inclusive employee experience for all.
We welcome all qualified job seekers regardless of race, color, religion, sex, sexual orientation, gender identity, age, national origin, genetic information, disability, or protected veteran status.
If you have a disability and believe you need a reasonable accommodation to apply for this position, email HR@decoart.com with your request.
This email address is not for general employment inquiries or correspondence.
We will only respond to those requests that are related to the accessibility of the online application system due to a disability.