Intern- Digital Marketing Specialist

Digital Marketing Specialist InternSummer 2024 Paid InternshipMay thru mid-AugustDid you know that Zions Bancorporation is one of the nation's premier financial services companies with total assets exceeding $90 billion? With local management teams at the helm in 11 western states, Zions is dedicated to making a difference in their local communities. At Zions, we haven't forgotten who keeps us in business, meaning we're committed to the success of our customers, and our employees. Here, the possibilities are endless - come for a job, stay for a career.As a Digital Marketing Specialist ,you will support our Enterprise Marketing team on a variety of exciting projects. You will improve our online visibility and drive organic traffic to our websites. Enterprise Marketing supports various line of business go-to market strategies through six affiliate financial brands across the western U.S.Responsibilities:* Assist in execution of digital marketing projects, including social media and email marketing campaigns* Optimize website content (meta tags, headings, and content structure) to ensure content accuracy and a positive user experience* Coordinate with the marketing team to develop SEO strategies and boost organic web traffic* Conduct keyword research and analyze SEO trends to improve ranking opportunities* Monitor digital ads, SEO campaign development, rankings, traffic, etc. for recommended improvements* Build high-quality backlinks from relevant websites* Research and knowledge share SEO, digital advertising, and web development trends with the management team* Assist in building presentations and finalizing marketing deliverables* Collaborate with the Enterprise Marketing department to assist with other marketing projects as neededQualificationsWorking towards a bachelor's degree in Marketing, Communications, English, Journalism, Public Relations or another related fieldDemonstrated knowledge of SEO (preferred)Proficiency in social media platforms (Facebook, Instagram, LinkedIn, etc.)Ability to work effectively with peopleGood organizational and interpersonal skillsAbility to express clearly and concisely ideas and concepts in written and oral formThis internship is not eligible for relocation assistance. Local candidates preferred.Zions Bancorporation's Internship and Banker Development Program positions are not eligible for employment visa sponsorship (e.g., H-1B visa). This includes, for example, situations where a candidate may have temporary work authorization while enrolled in school or upon graduation (e.g., CPT, OPT) but would need H-1B visa sponsorship within a few years of employment in order to maintain employment eligibility.