Driven Brands
Senior Coordinator, Marketing
Driven Brands, Benicia, California, United States, 94510
Company:Driven Brands
We invite you to join us at Driven Brands!
Headquartered in Charlotte, NC, Driven Brands (NASDAQ: DRVN) is the largest automotive services company in North America, providing a range of consumer and commercial automotive needs, including paint, collision, glass, vehicle repair, oil change, maintenance and car wash.
With over 4,500 centers in 15 countries, Driven Brands is the parent company of some of North America's leading automotive service brands including Take 5 Oil Change, Take 5 Car Wash, Driven Glass, Meineke, Maaco, CARSTAR, and more. Our network services over 50 million vehicles annually and generates more than $5 billion in system-wide sales each year.
Our culture inspires high performance and innovation, enabling our employees to go further, faster in their careers. With amazing people and great brands, we confidently look forward to exciting growth ahead, and believe in following the values that support this vision.
JOB DESCRIPTION:The Senior Coordinator, Marketing role at 1-800 Radiator & A/C plays a critical role in both B2B sales activities & marketing within the organization. 1-800 Radiator & A/C is a nationwide wholesale automotive parts distributor widely recognized as among the best in the business by industry professionals. The primary responsibilities of the role are as follows:
Responsibilities
With the assistance of inside and third party resources, ensure marketing projects meet their objectives and key dates from creative concept through final distribution of marketing and sales aides to their intended targetsMaintain files and other essential assets and information in an orderly and accessible mannerUnderstand the brand's marketing guidelines and ensure content and materials adhere to thisFamiliarize yourself with drivers and motivators of the brand's target audiences to help ensure the effectiveness of marketing campaignsThrough communication & relationships with the company's franchise partners, understand their needs & behaviors to ensure network support & adoption of marketing programs developedAssist in the development of effective sales aides, promotional offers, internal sales contests, & program training that help drive the effectiveness of our outside sales representative channelMaintain a marketing calendar optimized for the seasonality of certain products & market segmentsCollaborate with analytics & the Director of Sales to optimize targeting of sales & marketing campaignsLeverage the CRM and an in-house analytics team to produce actionable reports on marketing KPIs & resultsKeep our network (franchise owners, managers, & staff) abreast of critical information through regular communications including emails & newslettersCoordinate with & manage relationships with key marketing vendors that provide products &/or services to our networkManage & balance a complex multi-million dollar marketing budgetQualificationsExperience or applicable skills in development & implementation of marketing for a field-based sales force (2+ years preferred)Experience in marketing to a finite customer-based where consistently high retention rates are criticalStrong analytic skills using Excel (required)Exceptional attention to detail with regards to copy write, testing methodology, reporting, & communicationsHighly organized with the ability to prioritize & manage multiple projects at a time as well as maintain a repository of marketing assetsAbility to manage a complex budgetCrossover sales management experience a strong plusUp to 10% TravelThis role will be hybrid out of Benicia, California, with a Tuesday - Thursday weekly in-office work schedule plus Mondays & Fridays with the option to work remotely
#LI-KD1
#Hybrid
#DBCORP
#1800radiator
Position Location:California
Compensation Range:$66,200.00 - $126,300.00
Compensation Frequency:Annual
Base pay offered may vary depending on actual location, job-related knowledge, skills, and experience. Supplemental pay types may include commissions or bonus incentives, depending on the role. Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay. Details regarding our benefits can be found here: https://www.drivenbrandsbenefits.com
We invite you to join us at Driven Brands!
Headquartered in Charlotte, NC, Driven Brands (NASDAQ: DRVN) is the largest automotive services company in North America, providing a range of consumer and commercial automotive needs, including paint, collision, glass, vehicle repair, oil change, maintenance and car wash.
With over 4,500 centers in 15 countries, Driven Brands is the parent company of some of North America's leading automotive service brands including Take 5 Oil Change, Take 5 Car Wash, Driven Glass, Meineke, Maaco, CARSTAR, and more. Our network services over 50 million vehicles annually and generates more than $5 billion in system-wide sales each year.
Our culture inspires high performance and innovation, enabling our employees to go further, faster in their careers. With amazing people and great brands, we confidently look forward to exciting growth ahead, and believe in following the values that support this vision.
JOB DESCRIPTION:The Senior Coordinator, Marketing role at 1-800 Radiator & A/C plays a critical role in both B2B sales activities & marketing within the organization. 1-800 Radiator & A/C is a nationwide wholesale automotive parts distributor widely recognized as among the best in the business by industry professionals. The primary responsibilities of the role are as follows:
Responsibilities
With the assistance of inside and third party resources, ensure marketing projects meet their objectives and key dates from creative concept through final distribution of marketing and sales aides to their intended targetsMaintain files and other essential assets and information in an orderly and accessible mannerUnderstand the brand's marketing guidelines and ensure content and materials adhere to thisFamiliarize yourself with drivers and motivators of the brand's target audiences to help ensure the effectiveness of marketing campaignsThrough communication & relationships with the company's franchise partners, understand their needs & behaviors to ensure network support & adoption of marketing programs developedAssist in the development of effective sales aides, promotional offers, internal sales contests, & program training that help drive the effectiveness of our outside sales representative channelMaintain a marketing calendar optimized for the seasonality of certain products & market segmentsCollaborate with analytics & the Director of Sales to optimize targeting of sales & marketing campaignsLeverage the CRM and an in-house analytics team to produce actionable reports on marketing KPIs & resultsKeep our network (franchise owners, managers, & staff) abreast of critical information through regular communications including emails & newslettersCoordinate with & manage relationships with key marketing vendors that provide products &/or services to our networkManage & balance a complex multi-million dollar marketing budgetQualificationsExperience or applicable skills in development & implementation of marketing for a field-based sales force (2+ years preferred)Experience in marketing to a finite customer-based where consistently high retention rates are criticalStrong analytic skills using Excel (required)Exceptional attention to detail with regards to copy write, testing methodology, reporting, & communicationsHighly organized with the ability to prioritize & manage multiple projects at a time as well as maintain a repository of marketing assetsAbility to manage a complex budgetCrossover sales management experience a strong plusUp to 10% TravelThis role will be hybrid out of Benicia, California, with a Tuesday - Thursday weekly in-office work schedule plus Mondays & Fridays with the option to work remotely
#LI-KD1
#Hybrid
#DBCORP
#1800radiator
Position Location:California
Compensation Range:$66,200.00 - $126,300.00
Compensation Frequency:Annual
Base pay offered may vary depending on actual location, job-related knowledge, skills, and experience. Supplemental pay types may include commissions or bonus incentives, depending on the role. Driven Brands offers a variety of health and wellness benefits including paid time off and holiday pay. Details regarding our benefits can be found here: https://www.drivenbrandsbenefits.com