Philips North America
Senior Product Marketing Manager for Radiology Informatics
Philips North America, Cambridge, Massachusetts, us, 02140
Job TitleSenior Product Marketing Manager for Radiology InformaticsJob Description
Become part of Radiology Informatics where you can shape how we design, deliver and deploy our integrated informatics solution to a market segment where technology is bringing high impact to the improvement of people’s lives. With our software solutions, we target diversified segments within the healthcare industry, national, regional and enterprise networked hospitals, primary care facilities, specialized clinics, and radiology centers.Your role:As the Senior Product Marketing Manager for Radiology Informatics (RI), you will be responsible for new product launches of RI and transforming our go-to-market approach from Product to SaaS focused. In addition, you will collaborate with product management to drive harmonization of our business models and catalogues as well development of new (disruptive) business models. Another key objective will be the (re-) positioning of radiology informatics offering as the #1 Enterprise Imaging & Informatics vendor both in- and externally (e.g. tradeshows); often in close collaboration with the Enterprise Informatics Marketing teams.Develop go-to-market plans for assigned launches, including gathering market research, competitive intelligence, and voice of the customer for our portfolio.
Lead the transition from a product focused towards a Solutions focused organization – e.g. Solution level Launches, business model harmonization, revised pricing structure.
Position radiology informatics offering as the #1 Enterprise Imaging and Informatics vendor towards our customers.
Develop commercial solutions with other Philips businesses and partners – e.g. value propositions, business model.
Partner with the other businesses on marketing plans, integrated value propositions, and campaign activity aligned around our key audiences.
Partner with clinical business teams, clinical science, clinical affairs, legal and regulatory to ensure compliance of marketing messages/claims.
Organize user group meetings and advisory boards.
Be the point of contact for industry analysts.
Work in a multinational environment, with good communication skills and the ability to inspire, convince and mobilize people.
Think conceptually from a broad business perspective taking both strategic as well as operational aspects into consideration.
Be globally fluent and have the ability to function effectively across cultures.
Build a deep understanding of customer needs and commercial success criteria by working together with customers, colleagues across global markets, and industry partners.
You're the right fit if:You’ve acquired 10+ years related experience in Product Management/Marketing or adjacent fields (e.g. Field Marketing, Clinical Marketing) with proven customer facing experience (typically C-suite).
You have experience with gathering market insights, value proposition generation, pricing, communications, channel management and planning; experience in an Enterprise (Imaging) Software business; and experience in driving thought leadership and inspiring sales / marketing organizations.
Your skills include demonstrable communication skills and the ability to lead an organization in the development and implementation of Go-to-Market strategies for market leading solutions.
You have a Bachelor’s degree; ideally a Master’s or MBA in the field of (B2B) marketing.
You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
You are results oriented, have problem solving skills and business acumen, and are familiar with continuous improvement techniques or processes.
You must feel comfortable in a venture environment which can be hectic and hands-on.
This
hybrid
role may require up to 40-50% travel both domestically and internationally.
About PhilipsWe are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
Read more about our employee benefits.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.Additional InformationUS work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.Company relocation benefits
will not
be provided for this position. For this position, you must reside in
or
within commuting distance to Cambridge, MA .#LI-PH1This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration.Philips is an Equal Employment and Opportunity Employer/Disabled/Veteran and maintains a drug-free workplace.
Become part of Radiology Informatics where you can shape how we design, deliver and deploy our integrated informatics solution to a market segment where technology is bringing high impact to the improvement of people’s lives. With our software solutions, we target diversified segments within the healthcare industry, national, regional and enterprise networked hospitals, primary care facilities, specialized clinics, and radiology centers.Your role:As the Senior Product Marketing Manager for Radiology Informatics (RI), you will be responsible for new product launches of RI and transforming our go-to-market approach from Product to SaaS focused. In addition, you will collaborate with product management to drive harmonization of our business models and catalogues as well development of new (disruptive) business models. Another key objective will be the (re-) positioning of radiology informatics offering as the #1 Enterprise Imaging & Informatics vendor both in- and externally (e.g. tradeshows); often in close collaboration with the Enterprise Informatics Marketing teams.Develop go-to-market plans for assigned launches, including gathering market research, competitive intelligence, and voice of the customer for our portfolio.
Lead the transition from a product focused towards a Solutions focused organization – e.g. Solution level Launches, business model harmonization, revised pricing structure.
Position radiology informatics offering as the #1 Enterprise Imaging and Informatics vendor towards our customers.
Develop commercial solutions with other Philips businesses and partners – e.g. value propositions, business model.
Partner with the other businesses on marketing plans, integrated value propositions, and campaign activity aligned around our key audiences.
Partner with clinical business teams, clinical science, clinical affairs, legal and regulatory to ensure compliance of marketing messages/claims.
Organize user group meetings and advisory boards.
Be the point of contact for industry analysts.
Work in a multinational environment, with good communication skills and the ability to inspire, convince and mobilize people.
Think conceptually from a broad business perspective taking both strategic as well as operational aspects into consideration.
Be globally fluent and have the ability to function effectively across cultures.
Build a deep understanding of customer needs and commercial success criteria by working together with customers, colleagues across global markets, and industry partners.
You're the right fit if:You’ve acquired 10+ years related experience in Product Management/Marketing or adjacent fields (e.g. Field Marketing, Clinical Marketing) with proven customer facing experience (typically C-suite).
You have experience with gathering market insights, value proposition generation, pricing, communications, channel management and planning; experience in an Enterprise (Imaging) Software business; and experience in driving thought leadership and inspiring sales / marketing organizations.
Your skills include demonstrable communication skills and the ability to lead an organization in the development and implementation of Go-to-Market strategies for market leading solutions.
You have a Bachelor’s degree; ideally a Master’s or MBA in the field of (B2B) marketing.
You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
You are results oriented, have problem solving skills and business acumen, and are familiar with continuous improvement techniques or processes.
You must feel comfortable in a venture environment which can be hectic and hands-on.
This
hybrid
role may require up to 40-50% travel both domestically and internationally.
About PhilipsWe are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
Read more about our employee benefits.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.Additional InformationUS work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.Company relocation benefits
will not
be provided for this position. For this position, you must reside in
or
within commuting distance to Cambridge, MA .#LI-PH1This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration.Philips is an Equal Employment and Opportunity Employer/Disabled/Veteran and maintains a drug-free workplace.