Single Grain
Paid Media Manager
Single Grain, Los Angeles, California, United States, 90079
Include the words "Paid Media is cool" in the first sentence of your cover letter (or your application will be disqualified).
Who We Are:
Single Grain is an award-winning digital marketing agency that has been dedicated to driving persistent growth for remarkable companies like Amazon, Uber, and Salesforce since 2009.
We do this by providing industry-leading services around Paid Media, SEO, Content Marketing, CRO, and more.
We are a team of digital marketers. We love what we do, and we help pioneers grow by empowering our clients with winning strategies that lead to faster growth. As a top digital marketing agency, we understand how fast-paced the marketing industry is. We pride ourselves on staying up to date with new algorithms, technology, and trends because that's what keeps us one step ahead of the competition.
As a testament to our digital marketing expertise, we have a Digital Marketing blog with over 200,000 visitors/month, a podcast called 'Marketing School' with over 2 million downloads/month, and a YouTube channel with more than 100,000 subscribers.
It's our mission to level up every human by educating and moving the digital industry forward. Our goal is to help you level up and succeed. We accomplish this through mentoring or training but also by providing great resources and tools.
Check out our website for more on our company culture and values.
About the Role
We're looking for a humble, hungry, and smart Paid Media Manager to join our team. In this role, you will be responsible for end-to-end management of multiple client accounts, driving performance through strategic campaign optimization while building strong client relationships. You will work across a variety of B2B and B2C industries and platforms, including but not limited to Google, Bing, Meta, and LinkedIn.
Successful employees at this level:
Can both execute tasks assigned to them and understand the "why" behind them.Have a basic grasp of how their work fits into the broader picture, but aren't yet responsible for shaping cross-departmental strategies.Are proficient in day-to-day communication tasks, but will have plenty of oversight and support as they grow their knowledge base and learn to adapt communication styles.Responsibilities include:
Successfully managing 4 to 6 paid media client accounts and communicating effectively with the client point of contactIdeating, managing, and optimizing paid media strategies that are rooted in your clients core business goals. This includes:Developing effective audience targeting strategies within platform limitations, seeking opportunities to creatively reach the target audienceStrategically managing client budgetsShowcasing a deep understanding of your client's business positioning, and providing creative recommendations that are in-line with industry best practices and the competitionExpanding to new, innovative platforms when relevantMaintaining, troubleshooting, and analyzing data insights (ROI, ROAS, CPA, CTR, conversion volume, etc.) and building insightful, compelling reports with key actionable insights to clientsMonitoring the latest trends and changes in social media and the digital industryProactively seeking frameworks and tools to increase efficiency in your workYour primary KPIs wil be:
Client NPS and innovation scores, collected quarterlyMaintaining profitability of managed accountsClient retention and growth within your assigned portfolioRequirementsAbout You
Technical Requirements
Proficient in Microsoft Office (Excel, PowerPoint) and Google Workspace Products3+ years of campaign management experience, with strategic expertise on multiple advertising platforms (e.g., Google, Facebook, Bing, Twitter, Pinterest, Amazon, etc.)Experience directly managing monthly budgets of $50K+Experience with Google Analytics and Tag Manager, ability to flag issues/error and help troubleshootFamiliarity with project management tools like Asana and BasecampGoogle Ads and Facebook Blueprint certifications a plusExperience with Google Merchant center and/or feed management platforms is a plusPersonal Qualities
Passionate about digital marketingAnalytical thinking skillsExcellent verbal and written communication skillsExcellent organization skills and an ability to handle multiple tasksStrong attention to detailEagerness, can-do attitudeA team player who takes initiative to assist others with their workFocused on constant self-improvement and learningEnjoys being challenged at work, eager for feedbackComfortable adapting to changing circumstancesBenefits
Salary:
$70,000 - $85,000
Our Benefits
Medical, Dental, and Vision InsuranceFlexible PTOHome Office StipendMacBook Provided100% Remote
Who We Are:
Single Grain is an award-winning digital marketing agency that has been dedicated to driving persistent growth for remarkable companies like Amazon, Uber, and Salesforce since 2009.
We do this by providing industry-leading services around Paid Media, SEO, Content Marketing, CRO, and more.
We are a team of digital marketers. We love what we do, and we help pioneers grow by empowering our clients with winning strategies that lead to faster growth. As a top digital marketing agency, we understand how fast-paced the marketing industry is. We pride ourselves on staying up to date with new algorithms, technology, and trends because that's what keeps us one step ahead of the competition.
As a testament to our digital marketing expertise, we have a Digital Marketing blog with over 200,000 visitors/month, a podcast called 'Marketing School' with over 2 million downloads/month, and a YouTube channel with more than 100,000 subscribers.
It's our mission to level up every human by educating and moving the digital industry forward. Our goal is to help you level up and succeed. We accomplish this through mentoring or training but also by providing great resources and tools.
Check out our website for more on our company culture and values.
About the Role
We're looking for a humble, hungry, and smart Paid Media Manager to join our team. In this role, you will be responsible for end-to-end management of multiple client accounts, driving performance through strategic campaign optimization while building strong client relationships. You will work across a variety of B2B and B2C industries and platforms, including but not limited to Google, Bing, Meta, and LinkedIn.
Successful employees at this level:
Can both execute tasks assigned to them and understand the "why" behind them.Have a basic grasp of how their work fits into the broader picture, but aren't yet responsible for shaping cross-departmental strategies.Are proficient in day-to-day communication tasks, but will have plenty of oversight and support as they grow their knowledge base and learn to adapt communication styles.Responsibilities include:
Successfully managing 4 to 6 paid media client accounts and communicating effectively with the client point of contactIdeating, managing, and optimizing paid media strategies that are rooted in your clients core business goals. This includes:Developing effective audience targeting strategies within platform limitations, seeking opportunities to creatively reach the target audienceStrategically managing client budgetsShowcasing a deep understanding of your client's business positioning, and providing creative recommendations that are in-line with industry best practices and the competitionExpanding to new, innovative platforms when relevantMaintaining, troubleshooting, and analyzing data insights (ROI, ROAS, CPA, CTR, conversion volume, etc.) and building insightful, compelling reports with key actionable insights to clientsMonitoring the latest trends and changes in social media and the digital industryProactively seeking frameworks and tools to increase efficiency in your workYour primary KPIs wil be:
Client NPS and innovation scores, collected quarterlyMaintaining profitability of managed accountsClient retention and growth within your assigned portfolioRequirementsAbout You
Technical Requirements
Proficient in Microsoft Office (Excel, PowerPoint) and Google Workspace Products3+ years of campaign management experience, with strategic expertise on multiple advertising platforms (e.g., Google, Facebook, Bing, Twitter, Pinterest, Amazon, etc.)Experience directly managing monthly budgets of $50K+Experience with Google Analytics and Tag Manager, ability to flag issues/error and help troubleshootFamiliarity with project management tools like Asana and BasecampGoogle Ads and Facebook Blueprint certifications a plusExperience with Google Merchant center and/or feed management platforms is a plusPersonal Qualities
Passionate about digital marketingAnalytical thinking skillsExcellent verbal and written communication skillsExcellent organization skills and an ability to handle multiple tasksStrong attention to detailEagerness, can-do attitudeA team player who takes initiative to assist others with their workFocused on constant self-improvement and learningEnjoys being challenged at work, eager for feedbackComfortable adapting to changing circumstancesBenefits
Salary:
$70,000 - $85,000
Our Benefits
Medical, Dental, and Vision InsuranceFlexible PTOHome Office StipendMacBook Provided100% Remote