Logo
Arbors at Greenfield

Assisted Living Director of Sales and Marketing

Arbors at Greenfield, Greenfield, Massachusetts, us, 01301


The

ARBORS at GREENFIELD

is a family owned and operated assisted living community.

We are searching for an experienced professional to join us in the position of

Sales and Marketing Director.

As the

Sales and Marketing Director

you are part of a team and will work closely with all the department heads. We all have the same goal and having a collaborative approach makes all the difference in our success.

Our focus is on making personal relationships with potential residents, their families, and professional partners. Building strong relationships is a priority at The Arbors. We strongly feel building connections will drive occupancy forward.

Being family owned and operated allows for direct contact with the owners and upper management, no corporate ladders here!

The

Sales and Marketing

Director

is responsible to drive occupancy through the implementation of internal and external marketing, various marketing campaigns and operations, while acting as the face of the community in the marketplace.

Benefits

PTO

Health and Dental Insurance

Life insurance

Short and Long Term Disability Insurance

Health Care FSA

Dependent Care FSA

Paid Holidays/Floating Holiday

Pet Health Insurance Programs

Employee Assistance Plans

Retirement Account Assistance

Employee Appreciation Programs

Responsibilities:

Provide exceptional customer service to every resident, family member and guest

Drive qualified prospects to the community through the implementation of internal and external marketing campaigns and operations and exceptional customer service

Utilize the Customer Relationship Management System (CRM) Salesforce to document and manage all leads and prospects

Manages the sales process

Utilize exceptional communication skills to inform prospects why the community is unique and exceptional

Remain current with industry trends

Network with local professionals

Prepare and deliver presentations promoting the community

Attends trade shows, conferences, and networking events representing senior services

Plan, promote and attend community events

Complete a Quarterly Marketing Plan

Research, write and distribute press releases

Requirements:

Must possess 3-5 years of proven/verifiable sales experience preferably in the retirement industry

Must have a proven track record of generating and closing a high percentage of qualified leads

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

#INDGF