Zocdoc
Marketing Operations Manager
Zocdoc, New York, New York, us, 10261
Our Mission
Healthcare should work for patients, but it doesn't. In their time of need, they call down outdated insurance directories. Then wait on hold. Then wait weeks for the privilege of a visit. Then wait in a room solely designed for waiting. Then wait for a surprise bill. In any other consumer industry, the companies delivering such a poor customer experience would not survive. But in healthcare, patients lack market power. Which means they are expected to accept the unacceptable.
Zocdoc's mission is to give power to the patient. To do that, we've built the leading healthcare marketplace that makes it easy to find and book in-person or virtual care in all 50 states, across +200 specialties and +12k insurance plans. By giving patients the ability to see and choose, we give them power. In doing so, we can make healthcare work like every other consumer sector, where businesses compete for customers, not the other way around. In time, this will drive quality up and prices down.
We're 15 years old and the leader in our space, but we are still just getting started. If you like solving important, complex problems alongside deeply thoughtful, driven, and collaborative teammates, read on.
Your Impact on our Mission
Zocdoc's most important asset is our people. As a Marketing Operations Manager, you will be responsible for growing and maintaining a complete and rich database of all US providers and accounts. You will oversee the cleansing and standardization of existing records, identify gaps in our coverage, and manage vendors and teams used to augment and enrich data. You'll use this data to create key segments, score valuable accounts, and deliver insights to power sales and marketing strategies. Your role will directly impact Zocdoc's acquisition of more and more valuable provider accounts.
You'll enjoy this role if you are...An expert in leads and customer database architectureA total nerd for well-built, well-maintained records systems that sales and marketing stakeholders delight in usingA relentless innovator, who is constantly striving for improved data hygiene and information structuresHighly quantitative, and derive satisfaction in identifying opportunities that lead to better sales outcomesA collaborative problem solver, who can get in the weeds to understand stakeholders needs and deliver solutionsYour day to day is...
Fully owning prospect database architecture, including mapping of contacts/accounts, required fields, and rules and processes for adding new data across various teamsBuilding a best-in-class prospect database that sales and marketing teams leverage to most effectively reach potential customersContinuously enriching databases both through purchase of data from 3rd parties, consolidation of internal datasets, and by directing an internal offshore teamOwning infrastructure for segmentation, scoring, and sales handoff, ensuring the most effective marketing and sales team outcomesDriving reporting and insights on database, marketing, and sales activities, including database improvement, lead warming, and sales hand-offsOwning the inputs that feed Zocdoc's Marketing, Sales, and Financial forecasts surrounding our marketing and prospecting effortsYou'll be successful in this role if you have...
5+ years of experience in marketing operations, commercial operations, or revenue operationsExperience building, managing, and growing prospect and customer databasesExperience owning lead scoring and marketing tools that integrate with customer databasesExcellent analytical and problem-solving skillsThe ability to prioritize tasks and projects, multitask, and manage time efficientlyThe mentality of an entrepreneur/owner and a strong bias to actionA 4 year bachelor degree, preferably with a business or analytical focusSuperb communication skills. You believe in keeping all of your stakeholders in the loop and know that multiple mediums of communication are the key to successBenefits:
Flexible, hybrid work environmentUnlimited PTO100% paid employee health benefit optionsEmployer funded 401(k) matchCorporate wellness programs with Headspace and PelotonSabbatical leave (for employees with 5+ years of service)Competitive parental leaveCell phone reimbursementIn office perks including:
Catered lunch everyday along with snacksCommuter BenefitsConvenient Soho location
Zocdoc is committed to fair and equitable compensation practices. Salary ranges are determined through alignment with market data. Base salary offered is determined by a number of factors including the candidate's experience, qualifications, and skills. Certain positions are also eligible for variable pay and/or equity; your recruiter will discuss the full compensation package details.
NYC Base Salary Range
$122,000-$165,000 USD
About us Zocdoc is the country's leading digital health marketplace that helps patients easily find and book the care they need. Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online. Providers participate in Zocdoc's Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience. Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values. Zocdoc is a private company backed by some of the world's leading investors, and we believe we're still only scratching the surface of what we plan to accomplish.
Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve. In the spirit of one of our core values - Together, Not Alone, we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better. We're an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment. Applicants are considered for employment regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by applicable laws.
Job Applicant Privacy Notice
Healthcare should work for patients, but it doesn't. In their time of need, they call down outdated insurance directories. Then wait on hold. Then wait weeks for the privilege of a visit. Then wait in a room solely designed for waiting. Then wait for a surprise bill. In any other consumer industry, the companies delivering such a poor customer experience would not survive. But in healthcare, patients lack market power. Which means they are expected to accept the unacceptable.
Zocdoc's mission is to give power to the patient. To do that, we've built the leading healthcare marketplace that makes it easy to find and book in-person or virtual care in all 50 states, across +200 specialties and +12k insurance plans. By giving patients the ability to see and choose, we give them power. In doing so, we can make healthcare work like every other consumer sector, where businesses compete for customers, not the other way around. In time, this will drive quality up and prices down.
We're 15 years old and the leader in our space, but we are still just getting started. If you like solving important, complex problems alongside deeply thoughtful, driven, and collaborative teammates, read on.
Your Impact on our Mission
Zocdoc's most important asset is our people. As a Marketing Operations Manager, you will be responsible for growing and maintaining a complete and rich database of all US providers and accounts. You will oversee the cleansing and standardization of existing records, identify gaps in our coverage, and manage vendors and teams used to augment and enrich data. You'll use this data to create key segments, score valuable accounts, and deliver insights to power sales and marketing strategies. Your role will directly impact Zocdoc's acquisition of more and more valuable provider accounts.
You'll enjoy this role if you are...An expert in leads and customer database architectureA total nerd for well-built, well-maintained records systems that sales and marketing stakeholders delight in usingA relentless innovator, who is constantly striving for improved data hygiene and information structuresHighly quantitative, and derive satisfaction in identifying opportunities that lead to better sales outcomesA collaborative problem solver, who can get in the weeds to understand stakeholders needs and deliver solutionsYour day to day is...
Fully owning prospect database architecture, including mapping of contacts/accounts, required fields, and rules and processes for adding new data across various teamsBuilding a best-in-class prospect database that sales and marketing teams leverage to most effectively reach potential customersContinuously enriching databases both through purchase of data from 3rd parties, consolidation of internal datasets, and by directing an internal offshore teamOwning infrastructure for segmentation, scoring, and sales handoff, ensuring the most effective marketing and sales team outcomesDriving reporting and insights on database, marketing, and sales activities, including database improvement, lead warming, and sales hand-offsOwning the inputs that feed Zocdoc's Marketing, Sales, and Financial forecasts surrounding our marketing and prospecting effortsYou'll be successful in this role if you have...
5+ years of experience in marketing operations, commercial operations, or revenue operationsExperience building, managing, and growing prospect and customer databasesExperience owning lead scoring and marketing tools that integrate with customer databasesExcellent analytical and problem-solving skillsThe ability to prioritize tasks and projects, multitask, and manage time efficientlyThe mentality of an entrepreneur/owner and a strong bias to actionA 4 year bachelor degree, preferably with a business or analytical focusSuperb communication skills. You believe in keeping all of your stakeholders in the loop and know that multiple mediums of communication are the key to successBenefits:
Flexible, hybrid work environmentUnlimited PTO100% paid employee health benefit optionsEmployer funded 401(k) matchCorporate wellness programs with Headspace and PelotonSabbatical leave (for employees with 5+ years of service)Competitive parental leaveCell phone reimbursementIn office perks including:
Catered lunch everyday along with snacksCommuter BenefitsConvenient Soho location
Zocdoc is committed to fair and equitable compensation practices. Salary ranges are determined through alignment with market data. Base salary offered is determined by a number of factors including the candidate's experience, qualifications, and skills. Certain positions are also eligible for variable pay and/or equity; your recruiter will discuss the full compensation package details.
NYC Base Salary Range
$122,000-$165,000 USD
About us Zocdoc is the country's leading digital health marketplace that helps patients easily find and book the care they need. Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online. Providers participate in Zocdoc's Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience. Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values. Zocdoc is a private company backed by some of the world's leading investors, and we believe we're still only scratching the surface of what we plan to accomplish.
Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve. In the spirit of one of our core values - Together, Not Alone, we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better. We're an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment. Applicants are considered for employment regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by applicable laws.
Job Applicant Privacy Notice