Web Developer, Brand Marketing_

**Job Title**Web Developer, Brand Marketing**Job Family****Job Description**What starts with YOU, moves the world!Hyster-Yale Group, Inc. (HYG), a world-class manufacturer of industrial lift trucks, has an outstanding opportunity for an exceptional and talented **Web Developer, Brand Marketing** based at our **Greenville** **, NC** .What you will do:+ Responsible for managing and maintaining content and assets on public websites (Hyster.com & Yale.com) and the Partner Portal.+ Design and develop customized components for digital platforms, create, code, and test marketing emails, and set up assets (landing pages, forms, and canvases) for marketing campaigns.+ Responsible for utilizing the latest technologies to develop dynamic webpages, HTML emails, graphics, interactive web applications, digital sales tools, and digital marketing solutions supporting Hyster-Yale Group’s global web presence.+ Develops and manages web solutions for lead generation, nurturing campaigns and programs designed to support the full customer buying cycle to ensure overall profit growth and margin demand.+ Research, test, and analyze our brand websites for user experience, SEO (Search Engine Optimization), and accessibility.+ Delivers technical content guidance for the organization’s Content Management System (CMS), providing input and direction for global governance, UX and functionality enhancements as well as support and training to Hyster-Yale Group content authors.Who you are:+ Highly motivated: Enthusiastic about taking action and leading projects from beginning to end.+ Self-starter:Take initiative and act proactively. Able to work independently and establish personal work plans. Thrives in an ambiguous work environment and be successful with minimal supervision.+ Organized: Capable of managing multiple concurrent projects with varying timelines and asset requirements.+ Passionate about products: Can persuasively influence others with their knowledge and excitement about material handling.+ Articulate and informative communicator/writer: Can comfortably converse and present to all levels of clientele. As well as problem solve and internally communicate to get initiatives accomplished.What you will need:+ BA/BS degree required. An additional 4 years of experience may be considered in lieu of degree. Marketing or Web Development related discipline preferred.+ 5 years relevant experience. An advanced degree may count toward years of experience.Skills, Experience & Abilities+ Web development skills including HTML programming, .NET programming, JavaScript programming, React development, node.js, CSS development, responsive design development, database connectivity, and user interface development, Episerver or other CMS.+ Graphic design/editing skills that include utilizing Adobe Creative Cloud applications.+ Video editing skills using the Adobe Creative Cloud suite.+ Capability to communicate with internals, dealers, vendors, and media representatives.+ Product knowledge and overall understanding of the lift truck marketplace.+ Good SaaS system implementation skills.Who we are:HYG designs, engineers, manufactures, markets, and services a complete range of application-tailored lift trucks, attachments and fuel cell solutions that are transforming the way the world moves materials. As a global leader in the Materials Handling industry, HYG have been building relationships with our customers, suppliers, dealers, and employees for over 90 years.What we offer:_Hyster-Yale Group offers competitive pay, tuition reimbursement, supportive work environment, hybrid work_ _option_ _, and opportunities for growth and development. A full benefits package: paid time off; medical, dental, vision, and life insurance, employer-sponsored profit sharing and 401(k)._\#LI-RITB\#LI-Hybrid**Job ID**0817**Employment Type**Full time**Work Hours**40**Travel Required**1-10%**Primary Location**HYG US Greenville, NC (Headquarters)**Address**1400 Sullivan Drive**Zip Code**27834**Field-Based**No**Relocation Assistance Available**No**We are an equal opportunity employer with an excellent benefit package including medical, dental and life insurance, 401(k) and profit sharing.****EOE/Minorities/Females/Veterans/Disabled**