The Hire Method
Marketing Manager - Retail
The Hire Method, Sharonville, Ohio, United States,
Job location:
Sharonville, OH 45241
Work week:
Monday through Friday - full time
Salary:
$64,000 to $100,000
Travel:
Willing to travel to support field engagements and/or corporate sponsorships and tradeshows. (10%-15%)
Benefits:
Medical, Dental, Vision, FSA, HSA, Wellness program, Life Insurance, Disability Insurances, 401(k) with 4% match at 5% employee contribution (at 3% $ for $), PTO, paid family leave, flexible work schedule, EAP, Pet Insurance
Education / Certifications:
Bachelor's degree in marketing, business administration or related field is highly preferred.
Required Experience:
3-5 years of successful channel marketing experience.Detail-oriented; capable of prioritizing and multi-tasking in a fast-paced environmentComfortable with telecom technology and software necessary for job role (MS Word, Excel, PowerPoint, e-commerce platforms, marketing email automation, and project management tools)Preferred Experience:
Experience in the retail industry within a marketing positionDirect experience with Home Depot or other big box retailersPrevious CRM experience.Job Summary
Bachelor's degree in business administration, marketing or related field. We are searching for a self-motivated, strategic and creative Marketing Manager with fantastic interpersonal skills to lead market opportunity assessment, marketing strategy development and marketing campaign execution for an assigned business segment. As a Marketing Manager your responsibility will be to ensure that you understand how to identify growth opportunities, engage target customers and shoppers, including Pros and DIYers, and how to develop effective marketing plans for a defined segment. You will build brand awareness and drive new product launches through account-based marketing programs, trade shows and digital, paid media, social, CRM, ecommerce and in-store promotional and merchandising campaigns.
JOB RESPONSIBILITIES
Management of segment/category performance, strategies and planning.Manage project deadlines ensuring all campaigns and customer specific projects launch on time, and support driving sales growth.Interface with the sales team to provide consolidated feedback on program concepts, plans, creativity, imagery, copy, and scripting.Understand retail market landscape, assess market opportunity for business segment, analyze competitive set, define where to play and how to win with our product portfolio and new products.Gather insights into target customers, develop personas and map customer journeys to enhance customer user experience.Understand requirements of assigned projects, gather information/data and feedback, analyze & report on program/project KPI, making recommendations for next steps or future engagements.Willing to travel to support field engagements and/or corporate sponsorships and tradeshows. (10%-15%)Identify the latest trends and technologies affecting our industry in specific channels.Evaluate important metrics to analyze and build go to market strategy.Lead Account-Based Marketing Programs and collaborate with Sales to drive growth.Work with your team to brainstorm new and innovative growth strategies.CORE SKILLS/COMPETENCY REQUIREMENTS
Detail-oriented; capable of prioritizing and multi-tasking in a fast-paced environmentComfortable with telecom technology and software necessary for job (MS Word, Excel, PowerPoint, e-commerce platforms, marketing email automation, and project management tools)Highly collaborative, motivated, and results-driven; meets commitments by deadlinesFlexible; able to adapt as priorities changeTrustworthy; able to be a team player and establish strong relationships with colleagues, agency leads, and business partnersOutstanding verbal and written communication skillsExperience with retail data management systemsExperience owning go-to-market plans and delivering results that create customer and business valueBachelor's degree required4 - 8 years' experience in a similar Marketing capacity
Sharonville, OH 45241
Work week:
Monday through Friday - full time
Salary:
$64,000 to $100,000
Travel:
Willing to travel to support field engagements and/or corporate sponsorships and tradeshows. (10%-15%)
Benefits:
Medical, Dental, Vision, FSA, HSA, Wellness program, Life Insurance, Disability Insurances, 401(k) with 4% match at 5% employee contribution (at 3% $ for $), PTO, paid family leave, flexible work schedule, EAP, Pet Insurance
Education / Certifications:
Bachelor's degree in marketing, business administration or related field is highly preferred.
Required Experience:
3-5 years of successful channel marketing experience.Detail-oriented; capable of prioritizing and multi-tasking in a fast-paced environmentComfortable with telecom technology and software necessary for job role (MS Word, Excel, PowerPoint, e-commerce platforms, marketing email automation, and project management tools)Preferred Experience:
Experience in the retail industry within a marketing positionDirect experience with Home Depot or other big box retailersPrevious CRM experience.Job Summary
Bachelor's degree in business administration, marketing or related field. We are searching for a self-motivated, strategic and creative Marketing Manager with fantastic interpersonal skills to lead market opportunity assessment, marketing strategy development and marketing campaign execution for an assigned business segment. As a Marketing Manager your responsibility will be to ensure that you understand how to identify growth opportunities, engage target customers and shoppers, including Pros and DIYers, and how to develop effective marketing plans for a defined segment. You will build brand awareness and drive new product launches through account-based marketing programs, trade shows and digital, paid media, social, CRM, ecommerce and in-store promotional and merchandising campaigns.
JOB RESPONSIBILITIES
Management of segment/category performance, strategies and planning.Manage project deadlines ensuring all campaigns and customer specific projects launch on time, and support driving sales growth.Interface with the sales team to provide consolidated feedback on program concepts, plans, creativity, imagery, copy, and scripting.Understand retail market landscape, assess market opportunity for business segment, analyze competitive set, define where to play and how to win with our product portfolio and new products.Gather insights into target customers, develop personas and map customer journeys to enhance customer user experience.Understand requirements of assigned projects, gather information/data and feedback, analyze & report on program/project KPI, making recommendations for next steps or future engagements.Willing to travel to support field engagements and/or corporate sponsorships and tradeshows. (10%-15%)Identify the latest trends and technologies affecting our industry in specific channels.Evaluate important metrics to analyze and build go to market strategy.Lead Account-Based Marketing Programs and collaborate with Sales to drive growth.Work with your team to brainstorm new and innovative growth strategies.CORE SKILLS/COMPETENCY REQUIREMENTS
Detail-oriented; capable of prioritizing and multi-tasking in a fast-paced environmentComfortable with telecom technology and software necessary for job (MS Word, Excel, PowerPoint, e-commerce platforms, marketing email automation, and project management tools)Highly collaborative, motivated, and results-driven; meets commitments by deadlinesFlexible; able to adapt as priorities changeTrustworthy; able to be a team player and establish strong relationships with colleagues, agency leads, and business partnersOutstanding verbal and written communication skillsExperience with retail data management systemsExperience owning go-to-market plans and delivering results that create customer and business valueBachelor's degree required4 - 8 years' experience in a similar Marketing capacity