Coldwell Banker Premier LLC
Marketing Manager
Coldwell Banker Premier LLC, Virginia Beach, Virginia, us, 23450
Benefits/PerksCompetitive CompensationGreat Work EnvironmentJob Description
The Marketing Manager will assist Success Mortgage with its internal and external marketing and communications efforts. This position will also lead the company's onboarding efforts to ensure a smooth and enjoyable transition for newly hired loan officers. Reporting directly to the Chief Operating Officer, this person will help shape the company's strategic marketing plan and deliver content and training to the loan officers of the company and assist with the communications plan for company leadership and ancillary business partners. This is an office- position based in either Winchester, VA, Delaware, West Virginia, PA or Maryland.
Marketing Manager
Help communicate brand tools and resources to current agents, loan officers & future recruits
Assist with the creation of internal communications through various channels (social & email)
Assist with the creation of creative assets through Adobe tools, Canva, or other creative software to be used in both digital and print mediums (ie. newspaper, brochures, flyers, magazines, etc)
Make adjustments to company and agent websites (WordPress platform)
Host company trainings on various company or marketing tools and trending concepts
Assist in the onboarding of new agents & loan officers including initial supply ordering, website setup (from template) & overview of company tools
Consult with agents & loan officers on an as-needed basis regarding individualized marketing plans
Draft and distribute press releases (avg. 1-2/mo)
Communicate marketing updates with company leadership on a weekly basis and agents and employees on a monthly basis via live presentation
Create agent or loan officer marketing pieces (print or digital) from templates. Customized pieces may need designed on an as-needed basis
Manage company social media pages. Work with office managers and admin to provide content and strategy for local office pages.
Create monthly social and blog content to be shared via the company social media content library
Respond to agent or loan officer inquiries and requests in a timely manner.
Monitor company Google My Business reviews & inquiries
Monitor company digital analytics and make recommendations as needed (Google Analytics, ListTrac, Meta ads, etc.)
Work with company leadership and management to create marketing collateral for various company programs and events
Curate the weekly company newsletter ("The Weekly Lineup")
Benefits:
401(k)Dental insuranceHealth insurancePaid time offVision insurance
Salary up to $50,000
Mortgage or Real Estate Experience a plus
Compensation: $45,000.00 - $50,000.00 per year
"Our core values are pretty simple, just do the right thing."
Steve DuBrueler, Founder & CEO of Coldwell Banker Premier
Globally Known. Locally Owned
Coldwell Banker Premier is a powerhouse in the Mid-Atlantic. We are a real estate firm with 17 offices and over 250 agents. Although we are widespread, our offices are very community-focused and function like small companies. Each office has their own unique culture that's mae possible by the collaboration of our agents, brokers, and staff.
We are licensed in VA, WV, MD, NC, PA, DE, and DC.
The Marketing Manager will assist Success Mortgage with its internal and external marketing and communications efforts. This position will also lead the company's onboarding efforts to ensure a smooth and enjoyable transition for newly hired loan officers. Reporting directly to the Chief Operating Officer, this person will help shape the company's strategic marketing plan and deliver content and training to the loan officers of the company and assist with the communications plan for company leadership and ancillary business partners. This is an office- position based in either Winchester, VA, Delaware, West Virginia, PA or Maryland.
Marketing Manager
Help communicate brand tools and resources to current agents, loan officers & future recruits
Assist with the creation of internal communications through various channels (social & email)
Assist with the creation of creative assets through Adobe tools, Canva, or other creative software to be used in both digital and print mediums (ie. newspaper, brochures, flyers, magazines, etc)
Make adjustments to company and agent websites (WordPress platform)
Host company trainings on various company or marketing tools and trending concepts
Assist in the onboarding of new agents & loan officers including initial supply ordering, website setup (from template) & overview of company tools
Consult with agents & loan officers on an as-needed basis regarding individualized marketing plans
Draft and distribute press releases (avg. 1-2/mo)
Communicate marketing updates with company leadership on a weekly basis and agents and employees on a monthly basis via live presentation
Create agent or loan officer marketing pieces (print or digital) from templates. Customized pieces may need designed on an as-needed basis
Manage company social media pages. Work with office managers and admin to provide content and strategy for local office pages.
Create monthly social and blog content to be shared via the company social media content library
Respond to agent or loan officer inquiries and requests in a timely manner.
Monitor company Google My Business reviews & inquiries
Monitor company digital analytics and make recommendations as needed (Google Analytics, ListTrac, Meta ads, etc.)
Work with company leadership and management to create marketing collateral for various company programs and events
Curate the weekly company newsletter ("The Weekly Lineup")
Benefits:
401(k)Dental insuranceHealth insurancePaid time offVision insurance
Salary up to $50,000
Mortgage or Real Estate Experience a plus
Compensation: $45,000.00 - $50,000.00 per year
"Our core values are pretty simple, just do the right thing."
Steve DuBrueler, Founder & CEO of Coldwell Banker Premier
Globally Known. Locally Owned
Coldwell Banker Premier is a powerhouse in the Mid-Atlantic. We are a real estate firm with 17 offices and over 250 agents. Although we are widespread, our offices are very community-focused and function like small companies. Each office has their own unique culture that's mae possible by the collaboration of our agents, brokers, and staff.
We are licensed in VA, WV, MD, NC, PA, DE, and DC.