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Metropolitan State College of Denver

Marketing Coordinator

Metropolitan State College of Denver, Denver, Colorado, United States, 80285


DepartmentSchool of Business-Office

Join our dynamic team at the College of Business, located in the heart of Denver, where the urban environment is our campus and inspiration! Our AACSB-accredited College of Business at Metropolitan State University of Denver is seeking a Marketing Coordinator. We are searching for a strategic, creative, self-motivated marketing professional to lead the marketing efforts for the College and be the driving force behind our engagement. This role is pivotal in shaping our brand, managing our online presence, and orchestrating memorable events that connect our college with the vibrant urban community around us. If you love lifelong learning, working with others, have a passion for urban culture and a flair for marketing, we invite you to join us in shaping the future of business education in the city!The Marketing Coordinator for the College of Business (CBUS) will create and execute a marketing strategy for the college in order to advance the marketing, recruitment, enrollment, and vision for the College. The successful candidate will have the ability to work collaboratively with the College's leadership team, including the graduate program directors, department chairs, and center directors, to create relevant content, programs and events that will enhance the visibility and brand of the college. The position will liaise and coordinate with the University Marketing and Communications branch.ResponsibilitiesMarketing, Branding and Social Media (70%)Work in tandem with the CBUS Deans and chairs to build a College strategic marketing plan that aligns with the mission and broader goals of the College.Strategically evaluate, manage, and enhance current brandingDevelop and implement internal and external marketing strategiesDevelop, manage, and implement college wide digital marketing strategy including but not limited to websites, social media platforms, and other digital content.Develop and oversee College and department-level websites.Serve as primary social media administrator for the College and department level platforms. Plan, manage, implement, and communicate a strategic social media content calendar in support of editorial and marketing strategy and in alignment with student affairs and other key stakeholders.Manage day to day creative content development and execution on all digital platforms.Create high-quality engaging content for various platforms, including websites, social media, email marketing, and print materials.Use data analytics for web, social media, email marketing, and others to assess the effectiveness of marketing campaigns and make data-driven decisions for continuous improvement. This includes continuous monitoring of social media trends, innovations, and best practices.Develop and manage budgets for marketing and communication initiatives, ensuring cost-effectiveness and optimal resource allocation.Event Coordination and Planning for College of Business (25%)Organize meetings, special events, and other activities for the College, departments, and centers, with a focus on organization and professionalism. In consultation with event sponsor,handle selection of vendor, vendor-relation management, and invoicing and payment arrangements.Specific duties may include but are not limited to: Room reservations, catering, vendor contracts, invoice/ payment arrangements, communication with participants, promotion of event, decorations, invitations, agendas, promotional items, minutes, tech support, and all logistical details.Establish and nurture partnerships with local communities, businesses, and organizations to enhance the college's brand.College of Business Collaboration and Engagement (5%)Additional duties to ensure deep integration of marketing and event programming across all CBUS departments and centers.Required QualificationsBachelor's degreeDemonstrated experience and expertise in facilitating marketing, branding, or social media plansDemonstrated experience with underlying technologies and/or languages for implementing web and digital communicationsImportant Note:

Successful applicants will ensure their resumes clearly demonstrate that their work experience describes how they meet all required qualifications.Preferred QualificationsBachelor's degree in Marketing or Business with an emphasis in marketing, advertising, or promotionDemonstrated success working and collaborating in teams across divisions with rapid, frequent, overlapping, and conflicting deadlinesExperience or interest working in Higher Education marketing, advertising, or social mediaExperience interest working with underrepresented students specifically, low-income, first-generation, and racially/ethnically diverse student leaders in a college/university settingWork Hours/TypeThis is a full-time, 40 hr/wk position that requires the candidate selected for hire to work on campus, in personSalary for AnnouncementThe anticipated hiring range for this position is $60,000 - $65,000. The salary of the finalist selected for hire will be set based upon a variety of factors, including but not limited to, internal equity, experience, training, and qualifications.

MSUDenver offers excellent benefits that include medical, dental, retirement, tuition benefit,free RTDpass, and more. For a brief overview of these options, please visit the benefits section below.Instructions to ApplyComplete applications received by July 3, 2024 at 11:59 PMMSTwill receive full consideration, however applications will be accepted after this date until the position is lled. Interested applicants must apply online at MSU Denver's career site, https://msudenver.wd1.myworkdayjobs.com/MSUDenver,and search for JR102525.The applicant must have a complete file that includes:ResumeCover letter describing relevant job experiences as they relate to the job qualifications listed and interest in the positionA list of three professional references and their contact information; at least one reference must be a supervisor (either current or former)Please note there is one location (the resume/cover letter submission field) to upload all required materials. Once submitted, you will not be able to edit your application.Official transcripts will be required of the candidate selected for hire.Closing Date

Open Until FilledPosting RepresentativeTanya Rogowsky Posting Representative Emailtrogowsk@msudenver.edu Benefits

MSU Denver is pleased to offer our current and potential employees a wide array of benefit options. To learn more, please visit the following link:Employee Benefits OfferingsThe University will provide reasonable accommodations to applicants with disabilities throughout the employment application process. To request an accommodation pursuant to the Americans with Disabilities Act, please contact the Human Resources ADA Coordinator attotalrewards@msudenver.edu.Diversity Statement

Metropolitan State University of Denver is a unique, access-oriented campus community that values diversity, equity, and inclusion in all its forms. Our student population consists of nearly 58% first generation students and over 50% students of color. We are a designated Hispanic Serving Institution located in downtown Denver.We create an equitable learning and working environment in concert with individuals who consistently demonstrate commitment to equity and inclusion. We greatly value the diverse identities and perspectives of our students, faculty, and staff and recognize that in order to achieve a just and equitable society, diversity must go beyond simple representation. It requires critical inquiry and dialogue and a commitment to action. We strive to provide a culture of belonging for all community members to achieve personal and professional success.