Jnd Corp
[Hybrid] Sr. Manager, HE Consumer Marketing Creative
Jnd Corp, Ridgefield Park, New Jersey, us, 07660
Job Title: Sr. Manager, HE Consumer Marketing Creative
Job Type: Regular Full-Time, Hourly
Bachelor's Degree required and 11+ years (8+ years in marketing; 3+ years in digital marketing, advertising, or related field)
Location: 85 Challenger Rd - Hybrid - Mon-Thu in office, Fri WFH
Location
Ridgefield Park, NJ, USA
Benefits
Medical Insurance (Health, Dental & Vision)
401(k) with Company Match
Paid Time Off
H1B/Green Card Sponsorship for qualified employee
Hands-on experience at global industry leader Samsung
Opportunities for career advancement
Top Skills
Creative development, project management, ability to work on multiple high priority projects at the same time.
Summary:
The individual in this position will work closely with other key members of Home Entertainment Integrated Marketing and Product Management to bring the projects to life. Strong tactical project management skills, creative development expertise, agency management skills and cross functional communication are required.
The responsibilities of this role involve working with our agency to deploy creative for the category, ensuring best-in-class execution, consistent messaging fit for each channel, and ensure that brand guidelines are followed. Day-to-day responsibilities include adapting master creative assets (either developed by HQ or by the local team) for use across paid/owned marketing channels and creating toolkits for use by other marketing teams (e.g.: digital, social, retail, comms marketing) to maximize marketing consistency and cross-channel synergy.
Job Responsibilities:
Coordinate projects, making detailed plans to accomplish goals and directing the integration of technical activities:
o Communications & Product Launches:
o Execute and deploy the overarching HE brand messaging, product messaging, and feature messaging hierarchy (strategy and copy) in conjunction with key stakeholders across the Integrated Marketing and Product.
Management teams
Localize global assets from HQ for the US market
Develop, version, and deploy marketing materials for use in paid and owned channels
Build clear communications/marketing toolkits and other materials to help internal and external stakeholders adhere to our marketing strategy and guidelines
Provide HE brand governance to ensure that stakeholder creative adheres to our marketing and messaging strategy
Present and explain proposals, reports and findings to clients.
Strategy and Briefs:
Work with the CSMI team to generate insights on improving marketing communications, channel deployment, and execution
Build a clear and coherent execution/deployment strategy for each project
Develop insight-based and thorough creative briefs for agency partners
Coordinate projects, making detailed plans to accomplish goals and directing the integration of technical activities:
KNOWLEDGE, EDUCATION AND/OR EXPERIENCE
BA/BS in marketing, business, data science or a related field; Master's degree a plus
6+ years of related experience in one or more of the functional areas: business analytics, eCommerce or Web analytics roles
Deep experience in marketing content + pairing with ecommerce & merchandising programs; Consumer electronics industry a plus
Deep experience in Tableau, Adobe Analytics, Omniture, Tealium products (or similar)
Experience in Adobe Experience Manager and Adobe Test & Target (or similar)
Comfortable in executing / monitoring multiple initiatives & projects simultaneously
Proficient in managing stakeholder expectations by proactively identifying problems & communications
Management consulting mind-set and growth mind-set
Strong quantitative and analytical capabilities with high proficiency in communication & management to lay people (data analysis using excel, AA workspaces, tableau)
Exceptional communication skills with ability to effective partnerships at all levels of the organization
Structured and process-oriented approach to solve business and operational problems with a highly agile approach
Ability to operate seamlessly in a matrix organization and manage stakeholder across multiple lines of businesses
Strong project management, problem-solving, verbal/written communication, and excellent multitasking skills
Deep experience in Microsoft Word, Excel, and PowerPoint
Fluency in Confluence, JIRA a plus
Project Management:
Work with HE Division stakeholders across Integrated Marketing [(Consumer Marketing, Media, Digital Marketing, Shopper Marketing, Comms Marketing (PR/Social)] and Product Management to align strategy and output
Liaise with Corporate Marketing and Legal to ensure to ensure brand and legal compliance of marketing assets
Manage internal stakeholders and agency timelines along with the deliverables schedules; communicate and align expectations cross functionally
Effective leadership and project management on projects
Integrate creative insights and feedback that lead to effective campaigns
Creative deployment:
Develop, execute, and govern a clear creative deployment strategy for use across the various consumer touchpoints – flexing messaging, look/feel, tone, etc. across the consumer purchase journey and channels to ensure creative that is fit for purpose
Oversee versioning of master campaign and promotional assets into coherent toolkits to ensure downstream stakeholders are able to execute creative strategy with excellence
Govern downstream creative executions to ensure that all marketing is consistent and works together to guide consumers across the consumer experience journey (CEJ)
Review and recommend or approve contracts and cost estimates:
Budget
Responsible for assigned budget, managing the procurement process and insuring that all vendor payments are secured
Ensure that all financial, budgeting, forecasting, and compliance processes are being followed
Performance standards:
world class, industry-leading creative execution
Measured against financial, in-market, and brand health objectives
Execute on time and in budget
Attain all goals and KPIs aligned with management
Other Duties:
Up to 5% travel required
Present and explain proposals, reports and findings to clients.
Analyze, resource needs and , to plan and assess the feasibility of projects.
Education/ Experience:
Bachelor's Degree required
11+ years (8+ years in marketing; 3+ years in digital marketing, advertising, or related field)
Our team of highly experienced developers offer a wide range of mobile application and software development positions. We also have opportunities in business operations and administrations, logistics, UX/UI design, and many more!
Our vision is ‘We Want to See You Grow' to become the industry leader for both employee and company.
For more information about JND, please visit www.jndsolutions.com (http://www.jndsolutions.com/)
#Samsung #Sr.Manager #Ridgefield Park #Consumer Marketing #Hybrid # JND
Job Type: Regular Full-Time, Hourly
Bachelor's Degree required and 11+ years (8+ years in marketing; 3+ years in digital marketing, advertising, or related field)
Location: 85 Challenger Rd - Hybrid - Mon-Thu in office, Fri WFH
Location
Ridgefield Park, NJ, USA
Benefits
Medical Insurance (Health, Dental & Vision)
401(k) with Company Match
Paid Time Off
H1B/Green Card Sponsorship for qualified employee
Hands-on experience at global industry leader Samsung
Opportunities for career advancement
Top Skills
Creative development, project management, ability to work on multiple high priority projects at the same time.
Summary:
The individual in this position will work closely with other key members of Home Entertainment Integrated Marketing and Product Management to bring the projects to life. Strong tactical project management skills, creative development expertise, agency management skills and cross functional communication are required.
The responsibilities of this role involve working with our agency to deploy creative for the category, ensuring best-in-class execution, consistent messaging fit for each channel, and ensure that brand guidelines are followed. Day-to-day responsibilities include adapting master creative assets (either developed by HQ or by the local team) for use across paid/owned marketing channels and creating toolkits for use by other marketing teams (e.g.: digital, social, retail, comms marketing) to maximize marketing consistency and cross-channel synergy.
Job Responsibilities:
Coordinate projects, making detailed plans to accomplish goals and directing the integration of technical activities:
o Communications & Product Launches:
o Execute and deploy the overarching HE brand messaging, product messaging, and feature messaging hierarchy (strategy and copy) in conjunction with key stakeholders across the Integrated Marketing and Product.
Management teams
Localize global assets from HQ for the US market
Develop, version, and deploy marketing materials for use in paid and owned channels
Build clear communications/marketing toolkits and other materials to help internal and external stakeholders adhere to our marketing strategy and guidelines
Provide HE brand governance to ensure that stakeholder creative adheres to our marketing and messaging strategy
Present and explain proposals, reports and findings to clients.
Strategy and Briefs:
Work with the CSMI team to generate insights on improving marketing communications, channel deployment, and execution
Build a clear and coherent execution/deployment strategy for each project
Develop insight-based and thorough creative briefs for agency partners
Coordinate projects, making detailed plans to accomplish goals and directing the integration of technical activities:
KNOWLEDGE, EDUCATION AND/OR EXPERIENCE
BA/BS in marketing, business, data science or a related field; Master's degree a plus
6+ years of related experience in one or more of the functional areas: business analytics, eCommerce or Web analytics roles
Deep experience in marketing content + pairing with ecommerce & merchandising programs; Consumer electronics industry a plus
Deep experience in Tableau, Adobe Analytics, Omniture, Tealium products (or similar)
Experience in Adobe Experience Manager and Adobe Test & Target (or similar)
Comfortable in executing / monitoring multiple initiatives & projects simultaneously
Proficient in managing stakeholder expectations by proactively identifying problems & communications
Management consulting mind-set and growth mind-set
Strong quantitative and analytical capabilities with high proficiency in communication & management to lay people (data analysis using excel, AA workspaces, tableau)
Exceptional communication skills with ability to effective partnerships at all levels of the organization
Structured and process-oriented approach to solve business and operational problems with a highly agile approach
Ability to operate seamlessly in a matrix organization and manage stakeholder across multiple lines of businesses
Strong project management, problem-solving, verbal/written communication, and excellent multitasking skills
Deep experience in Microsoft Word, Excel, and PowerPoint
Fluency in Confluence, JIRA a plus
Project Management:
Work with HE Division stakeholders across Integrated Marketing [(Consumer Marketing, Media, Digital Marketing, Shopper Marketing, Comms Marketing (PR/Social)] and Product Management to align strategy and output
Liaise with Corporate Marketing and Legal to ensure to ensure brand and legal compliance of marketing assets
Manage internal stakeholders and agency timelines along with the deliverables schedules; communicate and align expectations cross functionally
Effective leadership and project management on projects
Integrate creative insights and feedback that lead to effective campaigns
Creative deployment:
Develop, execute, and govern a clear creative deployment strategy for use across the various consumer touchpoints – flexing messaging, look/feel, tone, etc. across the consumer purchase journey and channels to ensure creative that is fit for purpose
Oversee versioning of master campaign and promotional assets into coherent toolkits to ensure downstream stakeholders are able to execute creative strategy with excellence
Govern downstream creative executions to ensure that all marketing is consistent and works together to guide consumers across the consumer experience journey (CEJ)
Review and recommend or approve contracts and cost estimates:
Budget
Responsible for assigned budget, managing the procurement process and insuring that all vendor payments are secured
Ensure that all financial, budgeting, forecasting, and compliance processes are being followed
Performance standards:
world class, industry-leading creative execution
Measured against financial, in-market, and brand health objectives
Execute on time and in budget
Attain all goals and KPIs aligned with management
Other Duties:
Up to 5% travel required
Present and explain proposals, reports and findings to clients.
Analyze, resource needs and , to plan and assess the feasibility of projects.
Education/ Experience:
Bachelor's Degree required
11+ years (8+ years in marketing; 3+ years in digital marketing, advertising, or related field)
Our team of highly experienced developers offer a wide range of mobile application and software development positions. We also have opportunities in business operations and administrations, logistics, UX/UI design, and many more!
Our vision is ‘We Want to See You Grow' to become the industry leader for both employee and company.
For more information about JND, please visit www.jndsolutions.com (http://www.jndsolutions.com/)
#Samsung #Sr.Manager #Ridgefield Park #Consumer Marketing #Hybrid # JND