MarketBridge
Director of Marketing Analytics
MarketBridge, Washington, District of Columbia, us, 20022
Who We AreMarketBridge is the premier consultancy for go-to-market strategy and analytics. We solve the toughest B2C and B2B marketing and sales challenges using quantitative, reproducible methods – an approach we call Go-to-Market® Science. With 75+ Fortune 1000 clients and over 2500 client engagements, our work is market-ready, collaborative, and open-sourced to ensure our recommendations and systems last long-term. As a boutique consulting firm, we pride ourselves on:Deep Go-to-Market® Expertise - We are a mix of go-to-market strategists and execution-oriented practitioners who wrote the book on multi-channel commercial strategyData-Centric Approach - We love measuring results and understand the value of the good and the bad to unearth real performance optimizationHuman and AI-Powered Insights - We drive commercial agility with a constant pulse on our client’s markets and consumers, through technology-generated and human-curated insightsAgile Extension of The Client - We are an extension of our client’s team, so we flex priorities to be able respond to their changing needs and technology infrastructureIn-Market Actionability - We go beyond strategy to ensure we deliver go-to-market solutions where, when, and how they can best be put into actionWho We’re Looking ForMarketBridge is looking for an Analytics Director to oversee client projects and deliver insights based on complex analysis. These projects will leverage diverse parts of your toolkit including marketing analytics, predictive modeling, and marketing framework development. The Analytics Director will have ownership over challenging and multifaceted projects, while still retaining executional responsibilities.
ResponsibilitiesAnalytics Expertise:
Serve as a subject matter expert across our solutions offerings such as database marketing, marketing campaign reporting, investigative descriptive analytics, and propensity modeling while leading and individually contributing to analysis tasks including Excel, R, SQL, Python, and SASStorytelling & Strategy:
Synthesize analyses, develop solutions and strategic frameworks, and conduct research to construct compelling, detailed, and actionable recommendations for our clientsProject and Client Management:
Primary point person responsible for engagement delivery, managing project timelines, workstreams, deliverables, and team members while maintaining client relationships across multiple key stakeholders (internal and external)Mentorship & Training:
Help develop and mentor junior staff through on-the-job, project-based trainingQualificationsThis position is for those with deep analytics experience who are looking for an opportunity to use data, research, and best practices to help improve clients’ sales and marketing strategies while increasing their project management responsibility. We are looking for someone who:Has 7+ years of experience in the fields of data-driven consulting, market research, or other role where you analyzed data dailyCan successfully manage challenging marketing and sales enablement projectsCan use data to build a narrative with actionable strategic recommendationsPossesses a strong quantitative mindsetDemonstrates stellar account management, going above and beyond to surprise and delight clientsNote:
This position requires the ability to work in the United States without visa sponsorship. MarketBridge is an Equal Opportunity Employer.
The ideal candidate will:Have exceptional project management skillsBe able to effectively manage and mentor a diverse project teamBe a persuasive communicator and storyteller, in person and in writingBe extremely conscientious and organizedBe proactive and start projects with little proddingOur CultureMarketBridge is an organization with an entrepreneurial spirit, full of smart, fun to be around, lifetime learners who want to make a real difference for our clients every day. We are proud to say that our most valuable asset is our people. High performers are recognized and rewarded for their efforts, and you will be working alongside some of the best and brightest people in the industry. Our long-term success depends on a culture in which development is employee-owned, manager-guided, and MarketBridge enabled. Through a range of resources, employees can take advantage of development opportunities, mentoring, and self-directed or business-sponsored courses to help drive their careers.We are proud to have been named one of The Washington Post's 2024 Top Workplaces in the Washington, D.C. area!Our Office:
Our office is designed for innovation, collaboration, and the needs of our diverse workforce. Conveniently located in the heart of Bethesda, MD, we take the stress out of commuting and keep employee well-being in mind.Hybrid work modelBusiness casual dress codeEasy access to the Metro Red Line and underground garage parking (with subsidized metro fares and free in-office parking)Open seating planStanding desksFully stocked caféWellness room (serves as a place for physical/mental rejuvenation during the workday)Fitness centerOur Benefits:
We provide a benefits experience centered around wellness. It is important to us that every MarketBridger feels cared for and valued.Industry competitive compensation and performance-based bonusesGenerous paid time off including vacation, holidays, sick leave, maternity/paternity leave, and Friday Summer hoursA wide array of healthcare options including medical, dental, and vision coverageYearly health and wellness reimbursement401(k) savings plan with company matchMarketBridger-led Social and Wellness CommitteesQuarterly tenure anniversary and “Above and Beyond” awardsReferral bonus programMentor program for new hiresContinuous learning stipendFirm-wide social events including holiday parties, baseball games, and happy hoursOur Impact:
From volunteering to fundraising, MarketBridgers regularly participate in activities that support humanitarian and environmental non-profit organizations (e.g., Doorways, One Love, Dress for Success). Some of these activities include:Volunteering at Shepherd’s Table, an organization that addresses food insecurity and homelessnessAnnual MarketBridge Valentine’s Day candygrams fundraiserCommunity service with the Rock Creek Conservancy to reduce litter and invasive plant speciesYearly photo contest to encourage MarketBridgers to get involved in nature
ResponsibilitiesAnalytics Expertise:
Serve as a subject matter expert across our solutions offerings such as database marketing, marketing campaign reporting, investigative descriptive analytics, and propensity modeling while leading and individually contributing to analysis tasks including Excel, R, SQL, Python, and SASStorytelling & Strategy:
Synthesize analyses, develop solutions and strategic frameworks, and conduct research to construct compelling, detailed, and actionable recommendations for our clientsProject and Client Management:
Primary point person responsible for engagement delivery, managing project timelines, workstreams, deliverables, and team members while maintaining client relationships across multiple key stakeholders (internal and external)Mentorship & Training:
Help develop and mentor junior staff through on-the-job, project-based trainingQualificationsThis position is for those with deep analytics experience who are looking for an opportunity to use data, research, and best practices to help improve clients’ sales and marketing strategies while increasing their project management responsibility. We are looking for someone who:Has 7+ years of experience in the fields of data-driven consulting, market research, or other role where you analyzed data dailyCan successfully manage challenging marketing and sales enablement projectsCan use data to build a narrative with actionable strategic recommendationsPossesses a strong quantitative mindsetDemonstrates stellar account management, going above and beyond to surprise and delight clientsNote:
This position requires the ability to work in the United States without visa sponsorship. MarketBridge is an Equal Opportunity Employer.
The ideal candidate will:Have exceptional project management skillsBe able to effectively manage and mentor a diverse project teamBe a persuasive communicator and storyteller, in person and in writingBe extremely conscientious and organizedBe proactive and start projects with little proddingOur CultureMarketBridge is an organization with an entrepreneurial spirit, full of smart, fun to be around, lifetime learners who want to make a real difference for our clients every day. We are proud to say that our most valuable asset is our people. High performers are recognized and rewarded for their efforts, and you will be working alongside some of the best and brightest people in the industry. Our long-term success depends on a culture in which development is employee-owned, manager-guided, and MarketBridge enabled. Through a range of resources, employees can take advantage of development opportunities, mentoring, and self-directed or business-sponsored courses to help drive their careers.We are proud to have been named one of The Washington Post's 2024 Top Workplaces in the Washington, D.C. area!Our Office:
Our office is designed for innovation, collaboration, and the needs of our diverse workforce. Conveniently located in the heart of Bethesda, MD, we take the stress out of commuting and keep employee well-being in mind.Hybrid work modelBusiness casual dress codeEasy access to the Metro Red Line and underground garage parking (with subsidized metro fares and free in-office parking)Open seating planStanding desksFully stocked caféWellness room (serves as a place for physical/mental rejuvenation during the workday)Fitness centerOur Benefits:
We provide a benefits experience centered around wellness. It is important to us that every MarketBridger feels cared for and valued.Industry competitive compensation and performance-based bonusesGenerous paid time off including vacation, holidays, sick leave, maternity/paternity leave, and Friday Summer hoursA wide array of healthcare options including medical, dental, and vision coverageYearly health and wellness reimbursement401(k) savings plan with company matchMarketBridger-led Social and Wellness CommitteesQuarterly tenure anniversary and “Above and Beyond” awardsReferral bonus programMentor program for new hiresContinuous learning stipendFirm-wide social events including holiday parties, baseball games, and happy hoursOur Impact:
From volunteering to fundraising, MarketBridgers regularly participate in activities that support humanitarian and environmental non-profit organizations (e.g., Doorways, One Love, Dress for Success). Some of these activities include:Volunteering at Shepherd’s Table, an organization that addresses food insecurity and homelessnessAnnual MarketBridge Valentine’s Day candygrams fundraiserCommunity service with the Rock Creek Conservancy to reduce litter and invasive plant speciesYearly photo contest to encourage MarketBridgers to get involved in nature