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Jobot

Digital Media Buyer

Jobot, Hartford, Connecticut, United States, 06112

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Media Buyer - Digital, Traditional, Agency side

This Jobot Job is hosted by: Joyce Courter Are you a fit? Easy Apply now by clicking the "Apply" button and sending us your resume. Salary: $60,000 - $75,000 per year

A bit about us:

For over three decades, we have become a leading boutique media agency in the Northeast.

Due to continued agency growth, we have an immediate need for a Media Buyer.

Ideal candidates will have a strong background with digital media buying; traditional experience, is a plus!

This is a full time, direct hire role.

We are based in CT and in-office Tues/Wed/Thurs.

Why join us?

*

Comprehensive Health (Medical, Dental, Vision) & Life Insurance *

401K & company match *

Profit Sharing plan *

Great career path opportunities within the agency

Job Details

Is your background a match? *

2+ years of digital media buying experience across all digital channels - programmatic, search, paid social (Facebook, LinkedIn, Instagram, TikTok, Snapchat, Twitter, Influencer), video, display, OTT/CTV, streaming audio, etc. *

Bachelor’s degree or equivalent work experience *

Understanding of ad operations, media reporting processes, and QA, including implementation of media platform pixels, UTMs, ad serving, and bidding platforms *

Strong budget management skills: experience managing budgets and determining the best use of funds to meet specific goals *

Analytical and strategic thinker who can translate campaign performance data into actionable insights and recommendations *

Strong problem-solving skills *

Excellent verbal communication, interpersonal, and organizational skills *

Proficient in Excel, Word, PowerPoint, Teams, Outlook *

Knowledge of Strata or Advantage Software a plus *

Able to successfully pass a background check

What will you be doing? *

Collaborate with account managers to develop media strategies, building, negotiating, and implementing media plans & buys *

Digital campaign strategy, development, implementation, and performance *

Manage multiple digital campaigns and clients simultaneously, determining KPI’s and benchmarks *

Execution, tracking, optimization, performance and reporting of digital campaigns and key metrics *

Identify trends and insights and optimizes spend and performance *

Build, foster and nurture strong, lasting relationships with client and internal team members *

Work closely with media buyers & coordinators overseeing entire campaign implementation *

Evaluate the success of digital strategies and campaigns and recommend optimizations pre and post campaign *

Negotiate competitive rates and added value for all clients *

Stay informed on current paid digital media trends, advances, and the continuous changes to the digital landscape *

Analyze market requests and create detailed POV’s *

Schedule, attend and participate in client, agency, and media vendor meetings as necessary, while keeping staff up to date on learnings *

Participate in new business pitch development and presentations *

Set up and maintain dashboards to show live campaign results and analytics to clients

Interested in hearing more? Easy Apply now by clicking the "Apply" button.