Social Media Specialist_

Details**Open Date** 06/24/2024**Requisition Number** PRN38967B**Job Title** Marketing/Communications Specialist**Working Title** Social Media Specialist**Job Grade** E**FLSA Code** Professional**Patient Sensitive Job Code?** No**Standard Hours per Week** 40**Full Time or Part Time?** Full Time**Shift** Day**Work Schedule Summary****VP Area** U of U Health - Academics**Department** 01757 - PUBLIC AFFAIRS**Location** Campus**City** Salt Lake City, UT**Type of Recruitment** External Posting**Pay Rate Range** 60000 to 65000**Close Date** 07/08/2024**Open Until Filled** No**Job Summary****Huntsman Mental Health Institute**is looking for a creative, motivated, and responsive Social Media Specialist to create engaging, thoughtful and balanced content representing the best of the academic Institute.This individual will be a key player on the Huntsman Mental Health Institute Marketing, Communications and Outreach Team (the team). You will collaborate with all members of the team, and with University of Utah Public Affairs’ social media staff to share relevant content across all social channels. You will plan, create, edit and post high quality content designed to engage a broad social media audience and grow our followers. As a member of the Team, you will perform a variety of tasks including writing, photography, videography, editing, and captioning – while using good judgment and strong interpersonal skills to plan and execute marketing/communications initiatives. We seek an individual who is a self-starter, comfortable in a dynamic environment, collaborating to accomplish team and Institute goals.The mission of Huntsman Mental Health Institute is to free the world from mental health stigma, bring an end to suffering, and integrate mind and body to improve life for every person. From educators, researchers, and clinicians, to the organizations we partner with, we shine a light on mental health and bring dignity and quality care to the children, adolescents, and adults we serve every day. The Institute is part of University of Utah Health, a world-renown academic health system working to transform mental health care through community, research, clinical, and education initiatives, and includes a robust collection of mental health resources.We offer excellent benefits and health and wellness plans through the University of Utah:+ **Health, dental and wellness coverage**+ Automatic and immediately vested**14.2% employer contribution**to personal retirement account (401a)+ Free**public transportation pass**(Utah Transit Authority)+ **Paid leave time**+ **Tuition reduction**for employee and family members+ …and more:**r.utah.edu/benefits/****Responsibilities**+ Prepare and manage monthly social media calendar for Facebook, Instagram, Twitter, TikTok, LinkedIn+ Produce and curate social media content to engage users, increase impressions and grow channel networks+ Create and/or modify images and graphics for social media purposes+ Script, film, edit and post video content for social platforms+ Strategize to build and grow digital community through social media channels+ Manage social media ad budget+ Optimize content delivery strategies, build content topics, tailor content to various platforms, target specific audiences, and make editorial decisions+ Manage social listening and identify content topics, social trends, and conversations to help increase visibility+ Compile and share third-party content, host social live events, respond to direct messages+ Build partnerships to grow social networks+ Respond to reputation risks by taking appropriate action and recommend solutions to minimize harm+ Compile data, analyze and report on social media insights**Minimum Qualifications**Bachelor’s degree English, Journalism, Communications, or related field plus 3 years of related experience, or equivalency (one year of education can be substituted for two years of related work experience); excellent technical writing and verbal communication skills; familiarity with a variety of computer software; project management and strong interpersonal skills; ability to work both individually and in a team setting.Some areas may require additional experience with specific computer systems and may require skills in interviewing, ad copy writing, editing, photography, web writing, graphic design, audio & video production, and oral presentation.Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description.**Preferences*** Two years of progressively responsible experience in social media content creation and management* Proven experience in creating dynamic, creative, stimulating social media content* Excellent written and verbal communication skills* Strong organizational skills with the ability to manage multiple tasks and deadlines* Strong interpersonal skills* Ability to work independently as a self-starter, and as a responsive, flexible contributing member of a team* Creative mindset with an eye for design and a passion for creating engaging content* Willingness to embrace new strategic plans in a dynamic, fast-paced environment* Proficient with social media style graphic design, audio and video production**Type** Benefited Staff**Special Instructions Summary****Additional Information**The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.This position may require the successful completion of a criminal background check and/or drug screen.The University of Utah values candidates who have experience working in settings with students and patients from all backgrounds and possess a strong commitment to improving access to higher education and quality healthcare for historically underrepresented students and patients.All qualified individuals are strongly encouraged to apply. Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action ( OEO /AA). More information, including the Director/Title IX Coordinator’s office address, electronic mail address, and telephone number can be located at: tah.edu/nondiscrimination/Online reports may be submitted at oeo.utah.edutah.edu/safetyreport This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.