Marketing Specialist_

The role of the **Marketing Specialist** is to develop and manage email, landing page, and webform assets for lead generation marketing campaigns across Wolters Kluwer Legal & Regulatory U.S. market segments. The position will be responsible for working within a branded and templated system to create and revise a variety of digital assets as well as working within a scheduled marketing workflow. Key functions include email design, landing page design, asset management, and workflow management.**ESSENTIAL DUTIES AND RESPONSIBILITIES**+ Creating, formatting, and testing all email and landing page materials within pre-designed templates+ Manage email file production, including image sizing and storage, uploading to server, and working within digital asset management procedures to maintain creative files+ Understand and interpret marketing plans to create high-quality email and landing page assets accordingly to the specific instructions that are provided+ Customize marketing assets within a pre-built templated environment that aligns with all branding guidelines+ Create, upload, and manage all asset proofs and proofing feedback from marketing managers via project management system+ Leverage Eloqua tools and resources to maximize quality of marketing materials and functionality+ Closely track workflow steps within project management system – staying consistently on-time with all deliverables+ Engage with key internal stakeholders including marketing execution and segment marketing strategy to ensure go-to-marketing efficiency and effectiveness+ Support overall brand management and the building of brand equity**JOB QUALIFICATIONS**Education: Bachelor's degree with coursework emphasis in Marketing & Advertising strongly preferred**Experience** :+ 5+ years of experience with email marketing development in a corporate setting+ 3-5 years of experience with email marketing platform/CRM+ Experience with Eloqua strongly preferred+ Experience with design programs like Photoshop+ Exceptional organization and communication skills+ Ability to multi-task, work within a standardized workflow, and display follow-through and initiative**Other Knowledge, Skills, Abilities or Certifications** :+ Strong verbal and written communication+ Strong attention to detail and highly motivated with ability to work independently**TRAVEL REQUIREMENTS**+ No domestic travel (0%) may be required for internal meetings or customer conferences.EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.