Sr. Partnership Mktg Lead, SMB Marketing, Amazon Ads_

DescriptionRe-imagine advertising with Amazon. Amazon Ads offers a rich array of digital advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach Amazon customers on Amazon owned and operated sites and on other high quality sites across the web. We start with the customer and work backwards in everything we do, including advertising. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising product with a relentless focus on the customer, you’ve come to the right place.A strategically important part of our charter is to drive adoption across a portfolio of self-service, cost per click advertising products to enable head to tail advertisers to engage with customers in relevant ways. Our team is tasked with making it easy for prospective and current advertisers to increase visibility of their products and services, which also helps Amazon customers discover more selection—a win-win!As part of our growing US SMB Marketing team, we are looking for a Sr. Partnership Mktg Lead who is passionate about helping small businesses succeed on Amazon. In this role, you will own the strategy, execution, and measurement of co-marketing initiatives between Stores and Ads organizations in the US. You will be responsible for aligning business priorities and goals with Stores leaders, researching customer barriers and designing solutions for high value cohorts, driving integrated messaging in scaled channels, and measuring the impact of your initiatives. To be successful you’ll need to be a strong communicator and collaborator who can earn trust with key leaders and stakeholders across multiple teams. You are results-oriented and have a relentless focus on using customer data and insights to deliver bar-raising experiences.Key job responsibilities- Research: Perform data analysis and customer research to uncover business opportunities- Strategy development: formulate marketing and sales strategies and roadmaps aligned with business opportunities; align your vision with leaders and partners- Roadmap implementation: Develop marketing content, lead sales enablement and trainings, build SOPs, and partner with relevant stakeholders to implement the roadmap- Reporting: identify success metrics, measure the impact of your initiatives, gather feedback, and leverage insights to improve go-forward strategiesAbout the teamThe SMB Marketing team serves sales-unmanaged active advertisers with the mission to grow Amazon Ads awareness and consideration among small and medium-sized businesses and drive demand for the self service channel.Basic Qualifications- Bachelor's degree- Experience managing multiple projects and meeting aggressive deadlines- 8+ years of experience in marketing, retail, or related fieldsPreferred Qualifications- Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executionsAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit mazon.jobs/en/disability/us.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $127,100/year in our lowest geographic market up to $210,300/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit boutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.