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Stanford University

Marketing Strategy Analyst_

Stanford University, Stanford, California, United States, 94305


Marketing Strategy Analyst**Department of Athletics, Physical Education, and Recreation, Stanford, California, United States****New**MarketingPost Date 1 day agoRequisition # 103790Welcome to Stanford’s Department of Athletics, Physical Education and Recreation (“DAPER”), the premier intercollegiate athletics program in the country. With an unparalleled record of 136 NCAA team championships, we are the proud Home of Champions. Our success isn’t just measured in trophies; it’s reflected in the passion of our nearly 900 student-athletes competing across 36 intercollegiate varsity teams. It resonates in our unwavering support for the university’s physical education, recreation, and wellness initiatives. At Stanford, we don’t just embrace excellence; we define it. We don’t just nurture champions; we create them. Our actions are guided by the core tenets of DAPER culture, “The DAPER Way,” which are: Embrace Scholar Athleticism, Pursue and Revere Excellence, Lead with Courage, and Work Cohesively.At DAPER, we firmly believe that diverse teams make better decisions, foster innovation, and drive success for everyone involved. We celebrate differences in abilities, backgrounds, and perspectives, recognizing the rich tapestry that fuels our excellence. We are committed to fostering an environment of belonging where every voice is heard, valued, and respected. Your unique perspective is not just welcomed; it’s essential to our continued growth and success. So, if you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great add to our team.The Business Strategy team within our External Relation Department provides data insights using analytics and helps teams drive new initiatives and solutions. This Marketing Strategy Analyst position will help define the strategies required to solve business problems, implement solutions and present findings. You will collaborate with stakeholders across a variety of business units within DAPER, including Communications, Corporate Partnerships, Development, Digital & Video, Fan Experience, Marketing, Ticket Operations, and Ticket Sales & Service to enhance the department’s strategic and operational business capabilities in the following areas – revenue generation, technology strategy, data governance, reporting/visualization and analytics/insights. This is a one year fixed-term position.**Responsibilities:**+ Partner with various departments across DAPER to address challenges by sourcing and analyzing data, translating findings into actionable recommendations, and helping to implement solutions to support digital and traditional advertising, digital communications, fan engagement, feature content distribution, revenue generation, technology, and ticket sales efforts.+ Design and implement reports and dashboards for corporate partnerships, digital and email marketing, merchandising, mobile app usage, social media, survey results, ticket sales, and web properties.+ Conduct ticket pricing analyses for select sports to help inform future pricing decisions.+ Perform ad hoc analyses and measurements to gauge the effectiveness of various marketing and revenue generation initiatives.+ Other duties as assigned by supervisor.**Education & Experience:**+ Bachelor’s degree and two years of relevant experience; or a combination of education and relevant experience.**Knowledge, Skills and Abilities:**+ Previous experience in product, program and/or services marketing.+ Ability to work independently to meet expected deadlines and schedules.+ Proficiency in Excel and other analytic software+ Strong analytical and problem-solving skills+ Experience with managing projects.+ Knowledge of marketing across various channels+ Familiar with market research and data analysis.+ Creative problem solver.+ Excellent oral and written skills.+ Previous experience building dashboards preferrredThe expected pay range for this position is $69,000-$71,000 per annum.Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location and external market pay for comparable jobs.At Stanford University, base pay represents only one aspect of the comprehensive rewards package. The Cardinal at Work website (tanford.edu/benefits-rewards) provides detailed information on Stanford’s extensive range of benefits and rewards offered to employees. Specifics about the rewards package for this position may be discussed during the hiring process.**Why Stanford is for You**Imagine a world without search engines or social platforms. Consider lives saved through first-ever organ transplants and research to cure illnesses. Stanford University has revolutionized the way we live and enrich the world. Supporting this mission is our diverse and dedicated 17,000 staff. We seek talent driven to impact the future of our legacy. Our culture and unique perks empower you with:+ **Freedom to grow** . We offer career development programs, tuition reimbursement, or course auditing. Join a TedTalk, film screening, or listen to a renowned author or global leader speak.+ **A caring culture** . We provide superb retirement plans, generous time-off, and family care resources.+ **A healthier you** . Climb our rock wall or choose from hundreds of health or fitness classes at our world-class exercise facilities. We also provide excellent health care benefits.+ **Discovery and fun** . Stroll through historic sculptures, trails, and museums.+ **Enviable resources** . Enjoy free commuter programs, ridesharing incentives, discounts and more!The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.Consistent with its obligations under the law, the University will provide reasonable accommodations to applicants and employees with disabilities. Applicants requiring a reasonable accommodation for any part of the application or hiring process should contact Stanford University Human Resources by submitting acontact form.Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.Additional Information+ **Schedule: Full-time**+ **Job Code: 4892**+ **Employee Status: Fixed-Term**+ **Grade: G**+ **Requisition ID: 103790**+ **Work Arrangement : Hybrid Eligible**