Search Max
Digital Associate Media Director- (Media Agency)
Search Max, New York, New York, us, 10261
SALARY: $130-145K
HYBRID 2-3 DAYS A WEEKDR EXPERIENCE HEAVILY NEEDEDOVERVIEW:The Associate Director, Digital Investment, will work within a buying team as well as designated client teams. The Associate Director provides media buying recommendations as needed to the planning team and/or to the client directly. The Associate Director provides counsel to the planning/client teams regarding marketplace rates and conditions, drives the buying, and negotiating process for assigned clients and ensures a high quality of execution.YOUR IMPACT:Work on plan development and recommendation development, including:Lead buying and negotiation strategiesWork with strategy team and utilize 3rd party syndicated research resources (i.e. ComScore, Nielsen, etc.) to develop partner recommendations for upfront and standard buysWork with Research/Analytics to collect relevant information on past performanceLead negotiations of recommended plans with partners for all standard and integrated buysReview and distribute POV's for relevant partners and opportunities written by Sr. AssociatesMeet with industry representatives to gain insight to all phases and points of contact of media partnersManage Managers, Sr. Associates and Associates on the implementation and optimization of campaigns, including:Keeping up to date on all communications with planning team including buy authorizations, tracking reports, buy changes, creative specifications, etc.Ongoing buy management and stewardship of campaigns (pacing, updates in Prisma, optimizations etc.)Create optimization recommendations along with Analytics/Research and strategy teamsOversee Associates/Sr. Associates to ensure agreed to optimizations with partners are executed correctlyYOUR QUALIFICATIONS:Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, and communicationsExperience in a buying roleMust have worked in an interactive/digital environmentStrong leadershipStrategic thinkerTeam playerStrong negotiating skillsStrong quantitative and analytical skillsExcellent verbal and written communication skillsDetail oriented with exceptional critical thinking and problem solving abilitiesProficiency with Microsoft Excel, Word, and PowerPointProficiency with 3rd party syndicated research resources such as ComScore and NielsenProficiency with Prisma and 3rd party ad serversAbility to multi-task, work successfully with teams, and work under pressureExcellent time management skillsAbility to analyze, evaluate, and effectively communicate various media research dataDemonstrate professional, proper techniques and etiquette when dealing with individuals internally and externally through all means of communication at all times
HYBRID 2-3 DAYS A WEEKDR EXPERIENCE HEAVILY NEEDEDOVERVIEW:The Associate Director, Digital Investment, will work within a buying team as well as designated client teams. The Associate Director provides media buying recommendations as needed to the planning team and/or to the client directly. The Associate Director provides counsel to the planning/client teams regarding marketplace rates and conditions, drives the buying, and negotiating process for assigned clients and ensures a high quality of execution.YOUR IMPACT:Work on plan development and recommendation development, including:Lead buying and negotiation strategiesWork with strategy team and utilize 3rd party syndicated research resources (i.e. ComScore, Nielsen, etc.) to develop partner recommendations for upfront and standard buysWork with Research/Analytics to collect relevant information on past performanceLead negotiations of recommended plans with partners for all standard and integrated buysReview and distribute POV's for relevant partners and opportunities written by Sr. AssociatesMeet with industry representatives to gain insight to all phases and points of contact of media partnersManage Managers, Sr. Associates and Associates on the implementation and optimization of campaigns, including:Keeping up to date on all communications with planning team including buy authorizations, tracking reports, buy changes, creative specifications, etc.Ongoing buy management and stewardship of campaigns (pacing, updates in Prisma, optimizations etc.)Create optimization recommendations along with Analytics/Research and strategy teamsOversee Associates/Sr. Associates to ensure agreed to optimizations with partners are executed correctlyYOUR QUALIFICATIONS:Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, and communicationsExperience in a buying roleMust have worked in an interactive/digital environmentStrong leadershipStrategic thinkerTeam playerStrong negotiating skillsStrong quantitative and analytical skillsExcellent verbal and written communication skillsDetail oriented with exceptional critical thinking and problem solving abilitiesProficiency with Microsoft Excel, Word, and PowerPointProficiency with 3rd party syndicated research resources such as ComScore and NielsenProficiency with Prisma and 3rd party ad serversAbility to multi-task, work successfully with teams, and work under pressureExcellent time management skillsAbility to analyze, evaluate, and effectively communicate various media research dataDemonstrate professional, proper techniques and etiquette when dealing with individuals internally and externally through all means of communication at all times