Global Marketing Director

Headquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Global Marketing Director is a critical leadership role with P&L responsibility for one of its flagship businesses. This marketer will have leadership of the marketing function including marketing strategies, annual plans, consumer insights driven innovation, brand communications, go-to-market activation, media, brand equity, and design for omni-channel. Tenure in CPG brand marketing, with global experience and P&L management, is REQUIRED.Job Details:Assist in building global brand strategy for flagship businessTake strong leadership role in development of annual brand plans, building out short-term strategy & annual KPIs and measuring results deliveryAssist in building long-range strategic planAssist in driving P&L statement through strong financial management, improved profitability targets, cost cutting, and complexity reductionPartner with consumer insights to determine research needed to support business strategies and deliver winning propositions to marketLead organization in setting price, promotional strategy, and trade strategyGrow brands in eCommerce channel including launching innovation for channel, achieving first page position, and setting media strategy in partnership with media leader or customer expertDevelop omni-channel strategic plan identifying where to play and how to winLeverage analytics to identify business growth opportunities and translate into revenue or market share improvement