Alfa Laval
Marketing Manager
Alfa Laval, Richmond, Virginia, United States, 23214
Every day, we get opportunities to make a positive impact - on our colleagues, partners, customers and society. Together, we're pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world-leading technologies that inspire progress in vital areas, including energy, food, water and shipping.
As we push forward, the innovative, open spirit that fuels our 140-year-old start-up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build our careers too.
Who you are...
You are a self-motivated professional with the ability to easily network in an international and cross-cultural environment, working in line with the Alfa Laval drivers: Action, Interaction, and Satisfaction. You are driven and see solutions rather than problems, effectively prioritizing and executing tasks.
About the job...
At Alfa Laval the Marketing Manager is a Strategic Marketing Partner and Insights Manager who drives the overall marketing efforts for a division of the business to enhance brand recognition, market share, and customer experience.
Responsibilities include:
Initiate the
strategic business plan
process across the cluster, scheduling all checkpoint reviews, and managing progress updates.Translate business plans into
strategic marketing plans
and develop divisional marketing plans with clear priorities.Plan and execute market, competitors and customers intel analysis based on business plan prioritiesDevelop specific
Market Analysis
(BD Booster, Deep-dives, etc.) according to the needs of the SC/ClusterPrepare and manage periodic
competitor analysisDevelop insights into
macroeconomic and industry growth
to anticipate trends or threats to the businessLead
market share and size process in the cluster , through an end-to-end format, from data collection to reports and insights for business strategies and plansInitiate and lead collaboration with other excellence areas to ensure alignment of priorities with strategic business plan and insights"We care about diversity, inclusion and equity in our recruitment processes. We also believe behavioral traits can provide important insights into a candidate's fit to a role. To help us achieve this we apply Pymetrics assessments, and upon application you will be invited to play the assessment games."
What you know...
You have a Bachelor's degree in Business, Marketing, Data Analytics, Data Science, Data Management or a related field with at least 5 years of professional working experience in marketing roles and:
Demonstrated experience developing marketing strategy and action plans based on business strategyExperience successfully identifying opportunities, proposing innovative ideas, and initiating projects that positively impacted marketing outcomes. Consistently challenging the status quo to drive growth and strategic excellenceExperience in strategic business and marketing planningExperience in data analytics and insightsExperience in finding patterns in data, building visualization and reports, and communicating insights to stakeholders.Creative, forward-thinking self-starter with attention to detailAbility to communicate and collaborate effectively with stakeholders across different areas.Highly organized with excellent time management skillsStrong leader with the ability to oversee, coordinate tasks, and influence members of the marketing division to complete strategic plans.
What's in it for you?
We offer a challenging position in an open and friendly environment where we help each other to develop and create value. Your work will have a true impact on Alfa Laval's future success. Our benefits-eligible associates enjoy healthcare, dental and vision plans, a robust wellness program, generous 401(k), paid holidays, paid time off benefits, and more. The base salary for this role is typically $95,000 - $115,000.
Alfa Laval is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
EEO/Vet/Disabled Employer
As we push forward, the innovative, open spirit that fuels our 140-year-old start-up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build our careers too.
Who you are...
You are a self-motivated professional with the ability to easily network in an international and cross-cultural environment, working in line with the Alfa Laval drivers: Action, Interaction, and Satisfaction. You are driven and see solutions rather than problems, effectively prioritizing and executing tasks.
About the job...
At Alfa Laval the Marketing Manager is a Strategic Marketing Partner and Insights Manager who drives the overall marketing efforts for a division of the business to enhance brand recognition, market share, and customer experience.
Responsibilities include:
Initiate the
strategic business plan
process across the cluster, scheduling all checkpoint reviews, and managing progress updates.Translate business plans into
strategic marketing plans
and develop divisional marketing plans with clear priorities.Plan and execute market, competitors and customers intel analysis based on business plan prioritiesDevelop specific
Market Analysis
(BD Booster, Deep-dives, etc.) according to the needs of the SC/ClusterPrepare and manage periodic
competitor analysisDevelop insights into
macroeconomic and industry growth
to anticipate trends or threats to the businessLead
market share and size process in the cluster , through an end-to-end format, from data collection to reports and insights for business strategies and plansInitiate and lead collaboration with other excellence areas to ensure alignment of priorities with strategic business plan and insights"We care about diversity, inclusion and equity in our recruitment processes. We also believe behavioral traits can provide important insights into a candidate's fit to a role. To help us achieve this we apply Pymetrics assessments, and upon application you will be invited to play the assessment games."
What you know...
You have a Bachelor's degree in Business, Marketing, Data Analytics, Data Science, Data Management or a related field with at least 5 years of professional working experience in marketing roles and:
Demonstrated experience developing marketing strategy and action plans based on business strategyExperience successfully identifying opportunities, proposing innovative ideas, and initiating projects that positively impacted marketing outcomes. Consistently challenging the status quo to drive growth and strategic excellenceExperience in strategic business and marketing planningExperience in data analytics and insightsExperience in finding patterns in data, building visualization and reports, and communicating insights to stakeholders.Creative, forward-thinking self-starter with attention to detailAbility to communicate and collaborate effectively with stakeholders across different areas.Highly organized with excellent time management skillsStrong leader with the ability to oversee, coordinate tasks, and influence members of the marketing division to complete strategic plans.
What's in it for you?
We offer a challenging position in an open and friendly environment where we help each other to develop and create value. Your work will have a true impact on Alfa Laval's future success. Our benefits-eligible associates enjoy healthcare, dental and vision plans, a robust wellness program, generous 401(k), paid holidays, paid time off benefits, and more. The base salary for this role is typically $95,000 - $115,000.
Alfa Laval is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
EEO/Vet/Disabled Employer