American Airlines
Specialist, AACU Digital Marketing
American Airlines, Dallas, Texas, United States, 75215
Intro
Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!
Why you'll love this job
This job is within the Marketing team at American Airlines Credit Union. The role is responsible for developing and delivering digital marketing strategies and tactics designed to meet the organizational goals and objectives, and promote advocacy of the American Airlines Credit Union brand.
What you'll do
Work in a collaborative environment to develop year-long digital marketing strategies that support the business goals
Develop and deploy long-term digital marketing campaigns as well as short-term advertising techniques
Collaborate with internal and external teams to produce best-in-class promotional, lifecycle and transactional digital marketing experiences which support content strategy and campaign goals
Work with compliance and advertising agency to develop digital campaign disclosures and deliverables
Coordinate multi-channel marketing and advertising projects, and develop timelines to successfully implement digital marketing campaigns on-time
Manage, schedule, design, develop and deploy advertising and member communication on multiple digital marketing channels
Provide backup and support of the day-to-day deployment of marketing digital systems, including help with content strategy and growing and expanding programs
Perform other duties as assigned
The selected candidate will be responsible for ensuring the security and confidentiality of all account and related information which is part of their work and for ensuring that his/her work is in compliance with all applicable laws and regulations including, but not limited to, the Bank Secrecy Act.
All you'll need for success
Minimum Qualifications- Education & Prior Job Experience
High school diploma or GED
Preferred Qualifications- Education & Prior Job Experience
Bachelor's Degree in Communications, Marketing, or related area, or equivalent work experience
Digital Marketing training and certifications are desired
Skills, Licenses & Certifications
Above average proficiency in Microsoft Office software (e.g., Word, Excel, Access, PowerPoint) gained through either work experience with the software or education and hands-on use of the software
Working knowledge of Adobe suite products, including but not limited to Illustrator, Photoshop, XD and Acrobat DC
Experience in the financial industry is helpful
Strong project management experience
Experience with content management system, search engine optimization, digital lead generation, and email marketing is helpful
Knowledge of the principles and practices of effective digital marketing
Ability to demonstrate above average organizational, oral and written communications skills
Ability to demonstrate excellent problem solving skills and capacity for strong attention to detail
Ability to accept ownership, responsibility and accountability for functional obligations, managing multiple projects, meeting deadlines, and adapting to a changing environment
Ability to perform in a fast paced environment, handle multiple tasks, and function as an integral part of a team
Ability to build and maintain positive business relationships across multiple departments and levels of leaders
Ability to work independently with minimal supervision and be self-managed
Ability to adjust work schedule and work additional hours as necessary to support operational needs
Ability to maintain satisfactory performance and attendance
Ability to pass applicable American Airlines and Credit Union pre-hire compliance checks
What you'll get
Feel free to take advantage of all that American Airlines has to offer:
Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
Feel free to be yourself at American
From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.
Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.
Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, protected veteran status or employment status. We support and obey laws that prohibit discrimination everywhere we do business. American Airlines, Inc fully considers all qualified applicants including those with a criminal history.
EQUAL EMPLOYMENT OPPORTUNITY/ AFFIRMATIVE ACTION POLICY
American Airlines maintains a continuing policy of nondiscrimination in employment. It is our policy to provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or status as a disabled veteran or other protected veteran, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations. This policy of nondiscrimination shall include, but not be limited to, the following employment decisions and practices: hiring; upgrading; promotions; demotions or transfers; layoffs; recalls; terminations; rates of pay or other forms of compensation; selection for training, including apprenticeship; and recruitment or recruitment advertising.
Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!
Why you'll love this job
This job is within the Marketing team at American Airlines Credit Union. The role is responsible for developing and delivering digital marketing strategies and tactics designed to meet the organizational goals and objectives, and promote advocacy of the American Airlines Credit Union brand.
What you'll do
Work in a collaborative environment to develop year-long digital marketing strategies that support the business goals
Develop and deploy long-term digital marketing campaigns as well as short-term advertising techniques
Collaborate with internal and external teams to produce best-in-class promotional, lifecycle and transactional digital marketing experiences which support content strategy and campaign goals
Work with compliance and advertising agency to develop digital campaign disclosures and deliverables
Coordinate multi-channel marketing and advertising projects, and develop timelines to successfully implement digital marketing campaigns on-time
Manage, schedule, design, develop and deploy advertising and member communication on multiple digital marketing channels
Provide backup and support of the day-to-day deployment of marketing digital systems, including help with content strategy and growing and expanding programs
Perform other duties as assigned
The selected candidate will be responsible for ensuring the security and confidentiality of all account and related information which is part of their work and for ensuring that his/her work is in compliance with all applicable laws and regulations including, but not limited to, the Bank Secrecy Act.
All you'll need for success
Minimum Qualifications- Education & Prior Job Experience
High school diploma or GED
Preferred Qualifications- Education & Prior Job Experience
Bachelor's Degree in Communications, Marketing, or related area, or equivalent work experience
Digital Marketing training and certifications are desired
Skills, Licenses & Certifications
Above average proficiency in Microsoft Office software (e.g., Word, Excel, Access, PowerPoint) gained through either work experience with the software or education and hands-on use of the software
Working knowledge of Adobe suite products, including but not limited to Illustrator, Photoshop, XD and Acrobat DC
Experience in the financial industry is helpful
Strong project management experience
Experience with content management system, search engine optimization, digital lead generation, and email marketing is helpful
Knowledge of the principles and practices of effective digital marketing
Ability to demonstrate above average organizational, oral and written communications skills
Ability to demonstrate excellent problem solving skills and capacity for strong attention to detail
Ability to accept ownership, responsibility and accountability for functional obligations, managing multiple projects, meeting deadlines, and adapting to a changing environment
Ability to perform in a fast paced environment, handle multiple tasks, and function as an integral part of a team
Ability to build and maintain positive business relationships across multiple departments and levels of leaders
Ability to work independently with minimal supervision and be self-managed
Ability to adjust work schedule and work additional hours as necessary to support operational needs
Ability to maintain satisfactory performance and attendance
Ability to pass applicable American Airlines and Credit Union pre-hire compliance checks
What you'll get
Feel free to take advantage of all that American Airlines has to offer:
Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
Feel free to be yourself at American
From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.
Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.
Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, protected veteran status or employment status. We support and obey laws that prohibit discrimination everywhere we do business. American Airlines, Inc fully considers all qualified applicants including those with a criminal history.
EQUAL EMPLOYMENT OPPORTUNITY/ AFFIRMATIVE ACTION POLICY
American Airlines maintains a continuing policy of nondiscrimination in employment. It is our policy to provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or status as a disabled veteran or other protected veteran, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations. This policy of nondiscrimination shall include, but not be limited to, the following employment decisions and practices: hiring; upgrading; promotions; demotions or transfers; layoffs; recalls; terminations; rates of pay or other forms of compensation; selection for training, including apprenticeship; and recruitment or recruitment advertising.