Central Garden & Pet
Graphic Designer and Content Specialist
Central Garden & Pet, Norton, Massachusetts, us, 02766
DescriptionGraphic Designer and Content SpecialistAbout UsGreen Garden Products is a subsidiary of Central Garden & Pet, the number one supplier of top-quality flower seeds and non-GMO vegetable seeds for the gardening industry.
Green Garden Products provides high quality products for the home gardener. Our brand portfolio includes the #1 home gardening seed and seed starting brands in North America Central Garden & Pet Company (NASDAQ: CENT) is a leading innovator, marketer and producer of quality branded products for the pet and lawn and garden supplies markets. Please see our website at www.central.com for additional company information.Why work with usAt Green Garden Products you can grow and make an impact through the work that you do. Never a cog in the wheel - everything you do counts! Unleash your curiosity and pioneering spirit to help our business win and grow in both digital and print. Best of all, you’ll have the unique opportunity to work with brands and natural products that improve the lives of our consumers and the communities around us. Join a hands-on team focused on building strong brands and creating engaging digital content as well as product packaging and displays for the home gardening world.The roleWorking under the Art Director onsite in our Norton, MA office, we are looking for a visual problem solver and junior-level content designer with a passion for creating graphics, videos, and other content across multiple platforms. You will collaborate with our marketing team and work strategically to create effective and eye-catching visuals and campaigns to tell our brand story and increase our customer base both online and in-store.Responsibilities include:·
Responsible for creating high-performing creative assets across digital channels for a range of internal brands.·
Leverage your expertise across Adobe CC suite to create engaging & impactful visuals, working closely with our Marketing team and Creative Lead to push the creative envelope.·
Conceptualize, create, and implement posts to increase engagement and followers on our brand's Social Media channels, using marketing insights on customers, trends, and products to attract customers.·
Collaborate with the eCommerce team to create and implement landing pages, website assets, and emails for our online brand stores that enhance the user experience, tell a story, and encourage click-throughs and conversions.·
Work with Art Director and the product development team to design packaging concepts, product and/or display renderings, sales requests, and mockups. Also ensuring that technical specifications and dimensions are accurate for execution.·
Upkeep and file organization of design files·
Learn basic knowledge of the gardening industry and how our products work to create the best content·
Learn about the customer and how to engage with them on various platforms·
Proactively seek feedback and insights to refine and improve creative concepts and executions·
Other duties as assignedQualifications:·
Proficiency in Adobe Creative Suite, Photoshop, InDesign, and Illustrator, and knowledge of After Effects and Premiere Pro.·
Working knowledge of Microsoft Suite; specifically, Word, Excel, and PowerPoint.·
Experience producing engaging designs, motion graphics, GIFs, videos, etc.·
Exceptional project management skills; strong writing, editing, and proofreading skills with a sharp eye for detail.·
Ability to learn current e-commerce platforms (e.g. Shopify) and email service providers to create and apply visuals and copy.·
Experience working with a diverse marketing team and using marketing disciplines in problem-solving.·
Knowledge of layouts, graphic fundamentals, typography, print specs, and web.·
A portfolio that showcases a variety of design work across different digital platforms.·
Video editing (e.g. iMovie or Vimeo) is a plus.·
Experience in print design a plus.·
The heart and hustle of an entrepreneur that thrives in a fast world of constant change, ambiguity, and opportunity – always looking at improving efforts while displaying a willingness to help out wherever necessary.·
Passion for gardening a plus (but can be learned!)Education:·
Bachelor’s degree or higher in Graphic Design, Visual Arts, or Digital Media.·
Enthusiastic designer with minimum two years’ experience in graphic design.Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2023 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company’s innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands including Amdro®, Aqueon®, Cadet®, Farnam®, Ferry-Morse®, Four Paws®, Kaytee®, K&H®, Nylabone® and Pennington®, strong manufacturing and distribution capabilities and a passionate, entrepreneurial growth culture. Central is based in Walnut Creek, California and has 6,700 employees across North America and Europe. Visit www.central.com to learn more.We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Green Garden Products participates in e-Verify.
Green Garden Products provides high quality products for the home gardener. Our brand portfolio includes the #1 home gardening seed and seed starting brands in North America Central Garden & Pet Company (NASDAQ: CENT) is a leading innovator, marketer and producer of quality branded products for the pet and lawn and garden supplies markets. Please see our website at www.central.com for additional company information.Why work with usAt Green Garden Products you can grow and make an impact through the work that you do. Never a cog in the wheel - everything you do counts! Unleash your curiosity and pioneering spirit to help our business win and grow in both digital and print. Best of all, you’ll have the unique opportunity to work with brands and natural products that improve the lives of our consumers and the communities around us. Join a hands-on team focused on building strong brands and creating engaging digital content as well as product packaging and displays for the home gardening world.The roleWorking under the Art Director onsite in our Norton, MA office, we are looking for a visual problem solver and junior-level content designer with a passion for creating graphics, videos, and other content across multiple platforms. You will collaborate with our marketing team and work strategically to create effective and eye-catching visuals and campaigns to tell our brand story and increase our customer base both online and in-store.Responsibilities include:·
Responsible for creating high-performing creative assets across digital channels for a range of internal brands.·
Leverage your expertise across Adobe CC suite to create engaging & impactful visuals, working closely with our Marketing team and Creative Lead to push the creative envelope.·
Conceptualize, create, and implement posts to increase engagement and followers on our brand's Social Media channels, using marketing insights on customers, trends, and products to attract customers.·
Collaborate with the eCommerce team to create and implement landing pages, website assets, and emails for our online brand stores that enhance the user experience, tell a story, and encourage click-throughs and conversions.·
Work with Art Director and the product development team to design packaging concepts, product and/or display renderings, sales requests, and mockups. Also ensuring that technical specifications and dimensions are accurate for execution.·
Upkeep and file organization of design files·
Learn basic knowledge of the gardening industry and how our products work to create the best content·
Learn about the customer and how to engage with them on various platforms·
Proactively seek feedback and insights to refine and improve creative concepts and executions·
Other duties as assignedQualifications:·
Proficiency in Adobe Creative Suite, Photoshop, InDesign, and Illustrator, and knowledge of After Effects and Premiere Pro.·
Working knowledge of Microsoft Suite; specifically, Word, Excel, and PowerPoint.·
Experience producing engaging designs, motion graphics, GIFs, videos, etc.·
Exceptional project management skills; strong writing, editing, and proofreading skills with a sharp eye for detail.·
Ability to learn current e-commerce platforms (e.g. Shopify) and email service providers to create and apply visuals and copy.·
Experience working with a diverse marketing team and using marketing disciplines in problem-solving.·
Knowledge of layouts, graphic fundamentals, typography, print specs, and web.·
A portfolio that showcases a variety of design work across different digital platforms.·
Video editing (e.g. iMovie or Vimeo) is a plus.·
Experience in print design a plus.·
The heart and hustle of an entrepreneur that thrives in a fast world of constant change, ambiguity, and opportunity – always looking at improving efforts while displaying a willingness to help out wherever necessary.·
Passion for gardening a plus (but can be learned!)Education:·
Bachelor’s degree or higher in Graphic Design, Visual Arts, or Digital Media.·
Enthusiastic designer with minimum two years’ experience in graphic design.Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) understands that home is central to life and has proudly nurtured happy and healthy homes for over 40 years. With fiscal 2023 net sales of $3.3 billion, Central is on a mission to lead the future of the Pet and Garden industries. The Company’s innovative and trusted products are dedicated to helping lawns grow greener, gardens bloom bigger, pets live healthier and communities grow stronger. Central is home to a leading portfolio of more than 65 high-quality brands including Amdro®, Aqueon®, Cadet®, Farnam®, Ferry-Morse®, Four Paws®, Kaytee®, K&H®, Nylabone® and Pennington®, strong manufacturing and distribution capabilities and a passionate, entrepreneurial growth culture. Central is based in Walnut Creek, California and has 6,700 employees across North America and Europe. Visit www.central.com to learn more.We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. Green Garden Products participates in e-Verify.