Logo
University of Michigan

Creative Director, Marketing and Communications

University of Michigan, Ann Arbor, Michigan, us, 48113


Creative Director, Marketing and Communications

Apply Now

How to Apply

A cover letter and resume are important submissions for the hiring team to get a sense of your experience. In the cover letter, two pages or less, please let us know how this role aligns with your career aspirations and skills. Submit both a cover letter and resume as one file (because of system limitations).

Summary

We are a diverse learning community grounded in the principle that business can be an extraordinary vehicle for positive change in today's dynamic global economy. Through our powerful ideas, purpose-driven leaders, and positive impact, we empower business leaders to improve the world. Learn more about Ross and our mission and valueshere (https://michiganross.umich.edu/about/mission-and-values) .

This role is hybrid with onsite expectations in Ann Arbor, MI. You will travel once per year domestically and occasionally you will work during early mornings, nights and weekends. For a full job description, see linkhere (https://drive.google.com/file/d/1l7pxZvhDaTbtRrDadoVxXRK7mIT5UYxi/view) . For questions about this role, email [email protected] .

Purpose:

As the Creative Director you will help align Ross's website, creative projects, and media plans with our integrated marketing strategy and brand identity. You will foster a positive, inclusive community by forming trusted partnerships across the school, developing impactful experiences, and taking ownership of outcomes. You will use your creativity, leadership, and technical skill to enhance our brand and engage diverse audiences, guiding creative strategy aligned with our school's mission. Reporting to the Chief Marketing Officer (CMO), and managing 8 direct reports; this role is critical in shaping Ross's marketing direction.

Why Work at Michigan?

In addition to a career filled with purpose and opportunity, the University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family and plan for a secure future. Benefits include:

Generous time off (Vacation, Holidays, Season Days)

A retirement plan that provides two-for-one matching contributions with immediate vesting

Many choices for comprehensive health insurance

Life insurance

Long-term disability coverage

Flexible spending accounts for healthcare and dependent care expenses

Flexible Work Program

Ross Onsite Fitness Center

Responsibilities*

Strategic Creative Planning and Execution (70%)

Collaborate with the CMO, to develop a creative strategy that aligns with the strategic goals Lead the execution of the creative strategy and programs related to the development of marketing and advertising materials. (e.g., video, digital, print, email, direct mail, outdoor, brochures, newsletters, and websites).

Manage the talents of the creative team, and the external ad agency, to develop a creative strategy that enhances the school's reputation in the marketplace and meets the needs of important partners.

Partner with the brand and content teams to understand the goals, creative direction and target audiences.

Partner with the marketing research group to understand the effectiveness of several campaigns and recommend improvements.

Ensure that all creative materials produced are of the highest quality and represent brand image, message, and tone throughout the entire portfolio.

Remain current on and implement industry trends, technologies and best practices in design and visual storytelling.

Team Leadership (30%)

Provide positive leadership to the team; communicate vision and expectations; ensure the team has necessary skills, tools and information, and remove barriers to success; provide opportunities for professional growth through ongoing performance feedback, coaching and skill development; and recruit new team members.

Empower employees to identify approaches to enhance organizational performance.

Support development of the annual budget and maintain spending within budget while achieving overall and client goals.

Required Qualifications*

Bachelor's degree in art or graphic design, advertising, marketing, or related field.

8+ years of experience in advertising, marketing, and professional design, with progressively more responsibility at a medium-sized or large organization.

3+ years of experience in a creative leadership position managing a multidisciplinary team.

Demonstrated expertise in advertising across traditional media, digital, mobile, social, and emerging platforms.

Additional Information

The general salary range for this position is $110,000-$122,000. You can expect to be paid a great compensation package. Factors used to determine salary include experience, knowledge and skills for the position. You are encouraged to discuss salary questions to honor alignment and transparency throughout the recruiting process. Selected candidates whose start date is 4/1/2024 or after, will not be eligible for the university FY24-25 salary/merit plan unless otherwise notified.

Application Deadline

Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled anytime after the minimum posting period has ended.

U-M EEO/AA Statement

The University of Michigan is an equal opportunity/affirmative action employer.

Job Detail

Job Opening ID

251374

Working Title

Creative Director, Marketing and Communications

Job Title

Creative Director

Work Location

Ann Arbor Campus

Ann Arbor, MI

Full/Part Time

Full-Time

Regular/Temporary

Regular

FLSA Status

Exempt

Organizational Group

School Bus Admin

Department

ROSS SCH MKTG & COM

Posting Begin/End Date

7/09/2024 - 7/30/2024

Salary

$110,000.00 - $122,000.00

Career Interest

Communications & Marketing

Apply Now