Allbirds Inc.
Director, Retail Design
Allbirds Inc., San Francisco, California, United States, 94199
Director, Retail Design
At Allbirds, we believe in using business as a force for good. We're a global footwear and apparel brand with roots in New Zealand and our headquarters in San Francisco. Since 2016, we've been on a mission to prove that comfort, design, and sustainability aren't mutually exclusive. Our commitment to creating better things in a better way is fueled by a belief that the fashion industry needs to focus less on flash and more on thoughtfulness.We have all the makings of a world-class brand - beautifully designed physical spaces that exceed customer expectations, a genuine origin story, product innovation rooted in the use of natural materials, and a loyal group of evangelists who believe in our mission.Allbirds is seeking a talented Retail Design Director to join our growing team. We're looking for a creative, forward-thinking, and highly skilled design leader to be responsible for developing world-class retail. You will be executing on a variety of creative projects from concepts to creation. This role will support our creative, marketing, and business units and create user experiences that challenge our current thinking.Responsibilities:
Direct the design and creative across all physical spacesFind harmony between digital and physicalLead our retail expansion to incorporate apparelFocus on bringing new innovative experiences to consumers in and outside of the retail storeOwn the experience vision and philosophy for our retail design systems that balance content, community, and commerceDrive clear retail creative direction & execution strategies with internal and external partners to connect with consumers in a consistent brand voice and toneBuild, mentor, and inspire a team of retail designers by providing vision and directionInform and drive senior management alignment on best practices in experience design and seasonal marketing integrationDefine the Allbirds flagship designAs an expert in the brand creative and experience design space, drive testing, data, and efforts to help improve existing team resources/output to ensure best practices and a consistent brand voice and toneDeliver best-in-class seasonal brand campaigns across retailLead cross-functional alignment on key campaign launch moments and seasonal business priorities in the marketDrive design workshops, working with stakeholders to address unmet needs and create surpriseManage design efforts for projects, assign work to the team and approve for Creative Review with Creative DirectorMinimum Requirements:
10 years of retail design work experience, with a proven track record of high-quality design, global retail roll-outs7+ years leading a team; proven ability to lead and mentor a diverse creative team of retail designersDemonstrated creative expertise in a broad array of systems and technologies including industrial design, architecture, and graphic designStrong, creative design sense for premium products, ideally in the fashion or lifestyle categoryPractical experience of a global brand and collaborating with various stakeholders to balance global consistency with local relevancyGood eye for detail, without losing sight of the big pictureExperience managing third party partners, agencies, and freelancersHighly organized with good project management skillsExcellent communication and presentation skillsCan thrive in a fast-paced, highly ambitious and flexible environment* Competitive salary + equity* Medical/Dental/Vision insurance* 401k employer match* Paid parental leave* Fitness benefits* Discounted products* Pup friendly office!Diversity:Allbirds is an equal opportunity employer and makes employment decisions on the basis of merit. Allbirds policy prohibits unlawful discrimination based on various factors.
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At Allbirds, we believe in using business as a force for good. We're a global footwear and apparel brand with roots in New Zealand and our headquarters in San Francisco. Since 2016, we've been on a mission to prove that comfort, design, and sustainability aren't mutually exclusive. Our commitment to creating better things in a better way is fueled by a belief that the fashion industry needs to focus less on flash and more on thoughtfulness.We have all the makings of a world-class brand - beautifully designed physical spaces that exceed customer expectations, a genuine origin story, product innovation rooted in the use of natural materials, and a loyal group of evangelists who believe in our mission.Allbirds is seeking a talented Retail Design Director to join our growing team. We're looking for a creative, forward-thinking, and highly skilled design leader to be responsible for developing world-class retail. You will be executing on a variety of creative projects from concepts to creation. This role will support our creative, marketing, and business units and create user experiences that challenge our current thinking.Responsibilities:
Direct the design and creative across all physical spacesFind harmony between digital and physicalLead our retail expansion to incorporate apparelFocus on bringing new innovative experiences to consumers in and outside of the retail storeOwn the experience vision and philosophy for our retail design systems that balance content, community, and commerceDrive clear retail creative direction & execution strategies with internal and external partners to connect with consumers in a consistent brand voice and toneBuild, mentor, and inspire a team of retail designers by providing vision and directionInform and drive senior management alignment on best practices in experience design and seasonal marketing integrationDefine the Allbirds flagship designAs an expert in the brand creative and experience design space, drive testing, data, and efforts to help improve existing team resources/output to ensure best practices and a consistent brand voice and toneDeliver best-in-class seasonal brand campaigns across retailLead cross-functional alignment on key campaign launch moments and seasonal business priorities in the marketDrive design workshops, working with stakeholders to address unmet needs and create surpriseManage design efforts for projects, assign work to the team and approve for Creative Review with Creative DirectorMinimum Requirements:
10 years of retail design work experience, with a proven track record of high-quality design, global retail roll-outs7+ years leading a team; proven ability to lead and mentor a diverse creative team of retail designersDemonstrated creative expertise in a broad array of systems and technologies including industrial design, architecture, and graphic designStrong, creative design sense for premium products, ideally in the fashion or lifestyle categoryPractical experience of a global brand and collaborating with various stakeholders to balance global consistency with local relevancyGood eye for detail, without losing sight of the big pictureExperience managing third party partners, agencies, and freelancersHighly organized with good project management skillsExcellent communication and presentation skillsCan thrive in a fast-paced, highly ambitious and flexible environment* Competitive salary + equity* Medical/Dental/Vision insurance* 401k employer match* Paid parental leave* Fitness benefits* Discounted products* Pup friendly office!Diversity:Allbirds is an equal opportunity employer and makes employment decisions on the basis of merit. Allbirds policy prohibits unlawful discrimination based on various factors.
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