thredUP
Data Analyst, Marketing Lifecycle & Retention
thredUP, Oakland, California, United States, 94616
About ThredUp
ThredUp is transforming resale with technology and a mission to inspire the world to think secondhand first. By making it easy to buy and sell secondhand, ThredUp has become one of the world's largest online resale platforms for apparel, shoes and accessories. Sellers love ThredUp because we make it easy to clean out their closets and unlock value for themselves or for the charity of their choice while doing good for the planet. Buyers love shopping value, premium and luxury brands all in one place, at up to 90% off estimated retail price. Our proprietary operating platform is the foundation for our managed marketplace and consists of distributed processing infrastructure, proprietary software and systems and data science expertise. With ThredUp's Resale-as-a-Service, some of the world's leading brands and retailers are leveraging our platform to deliver customizable, scalable resale experiences to their customers. ThredUp has processed over 172 million unique secondhand items from 55,000 brands across 100 categories. By extending the life cycle of clothing, ThredUp is changing the way consumers shop and ushering in a more sustainable future for the fashion industry.
Recognized on TIME Most Influential Companies of 2023, Digiday's WorkLife 50 2023, TIME's Best Inventions of 2022, and Lattice's People Success Awards 2022.
How You Will Make An Impact
At ThredUp, we're working to revolutionize the clothing industry and we're looking for a results-driven Data Analyst who can dive into our data and help bring our acquisition and retention efforts to the next level. As part of our Buyer Churn Attack Team, you will work cross-functionally on one of our company's biggest initiatives to extract insights about the performance of our marketing and promotional efforts and help to design a delightful experience for users from the very first touchpoint. You'll also be involved in diagnosing variances misses to projected buyer retention and revenue performance. If you get excited about data-driven decision making, we'd love to hear from you.
In This Role You'll Get ToWork with a cross functional team including the Sr. Director of Lifecycle to drive Buyer Retention through data supported insights and customized customer journeys.
Analyze marketing spend efficiencies to ensure we are making the right investment decisions.
Analyze Email and SMS communication to ensure we have the right level of personalization and engagement.
Work closely with the Revenue Org, Product team, UX Research, and Engineering as needed to advance our customer user experience
Work with Data Engineering to surface key data points and create and maintain KPI dashboards on performance to support team decision making
Work with the Sr. Manager of Finance Analytics to make data-driven monthly, quarterly and yearly revenue forecasts
Conduct in-depth analysis of retention marketing campaigns, channel performance, including A/B testing, ROI and spend analysis, and more, to identify trends, patterns, and opportunities for optimization
Develop and maintain dashboards in looker and reports to track performance and identify areas for improvement
What We're Looking For
5+ years of professional experience in an analytical role
Prior experience working in B2C marketing analytics (especially Performance Marketing)
A desire for deep understanding of how things work and what can be made better
Experience deriving insights from complex data and make recommendations that drive meaningful business impact
Experience working with performance marketers, marketing analytics tools, and performance marketing analysis
Experience communicating insights clearly to all levels of the organization
Fluent in SQL and advanced proficiency with Excel / Google Sheets, and knowledge of a programming language such as Python, R, or Spark
Experience with Databricks a plus
Familiarity with business intelligence tools like Looker or similar a plus
Well-rounded skill set that includes some of each of the following statistical analysis techniques: linear regression, time series analysis, experimental design, hypothesis testing, and A/B testing
Experience collaborating across disciplines and teams to drive projects to completion
Experience embracing change and thrive in a fast-paced environment
At thredUP, your base pay is one part of your total compensation package. This role pays between $120,000 and $150,000, and your actual base pay will depend on your skills, qualifications, experience, and location.
Many thredUP employees also have the opportunity to own shares of thredUP stock. thredUP employees are eligible for discretionary restricted stock unit awards, as well as a discount when purchasing thredUP stock if voluntarily participating in thredUP's Employee Stock Purchase Plan. Subject to eligibility requirements, you'll also receive other benefits: Comprehensive medical & dental coverage, vision, 401k, life and disability insurance.
This role is not eligible for visa sponsorship.
What We Offer:
4-day work week, with Fridays off
Hybrid work environment: 3 days in the office and 1 day remote each week
Competitive salary (we leverage market data)
Many ThredUp employees also have the opportunity to own shares of ThredUp stock and are eligible for discretionary restricted stock unit awards
Employee stock purchase plan
Flexible PTO (take the time you need) + 13 company holidays
Paid Sabbatical after 3 years of full time employment
Generous paid parental leave for new mothers and fathers
Medical, dental, vision, 401k, life and disability insurance offered
We live by our Core Values of Transparency, SpeakingUP, Thinking Big, Infinite Learning, Influencing Outcomes & Seeking the Truth
We believe diversity, inclusion and belonging is key for our team
At ThredUp, our mission has been built on extending the lives of millions of unique clothing items. Much like our inventory, we are proud to have fostered a workplace that is one-of-a-kind. As a company focused on diversity, inclusion and belonging, we are committed to ensuring our employees are comfortable bringing their authentic selves to work every day. A unique perspective is critical to solving complex problems and inspiring a new generation to think secondhand first. Be you.
If you are a candidate with a disability and have a reasonable accommodation request for the job application process, please email disabilitysupport@ThredUp.com the specific details of your disability related accommodation request. This email address is reserved for candidates with disabilities only. General application inquiries will not receive a response.
ThredUp is transforming resale with technology and a mission to inspire the world to think secondhand first. By making it easy to buy and sell secondhand, ThredUp has become one of the world's largest online resale platforms for apparel, shoes and accessories. Sellers love ThredUp because we make it easy to clean out their closets and unlock value for themselves or for the charity of their choice while doing good for the planet. Buyers love shopping value, premium and luxury brands all in one place, at up to 90% off estimated retail price. Our proprietary operating platform is the foundation for our managed marketplace and consists of distributed processing infrastructure, proprietary software and systems and data science expertise. With ThredUp's Resale-as-a-Service, some of the world's leading brands and retailers are leveraging our platform to deliver customizable, scalable resale experiences to their customers. ThredUp has processed over 172 million unique secondhand items from 55,000 brands across 100 categories. By extending the life cycle of clothing, ThredUp is changing the way consumers shop and ushering in a more sustainable future for the fashion industry.
Recognized on TIME Most Influential Companies of 2023, Digiday's WorkLife 50 2023, TIME's Best Inventions of 2022, and Lattice's People Success Awards 2022.
How You Will Make An Impact
At ThredUp, we're working to revolutionize the clothing industry and we're looking for a results-driven Data Analyst who can dive into our data and help bring our acquisition and retention efforts to the next level. As part of our Buyer Churn Attack Team, you will work cross-functionally on one of our company's biggest initiatives to extract insights about the performance of our marketing and promotional efforts and help to design a delightful experience for users from the very first touchpoint. You'll also be involved in diagnosing variances misses to projected buyer retention and revenue performance. If you get excited about data-driven decision making, we'd love to hear from you.
In This Role You'll Get ToWork with a cross functional team including the Sr. Director of Lifecycle to drive Buyer Retention through data supported insights and customized customer journeys.
Analyze marketing spend efficiencies to ensure we are making the right investment decisions.
Analyze Email and SMS communication to ensure we have the right level of personalization and engagement.
Work closely with the Revenue Org, Product team, UX Research, and Engineering as needed to advance our customer user experience
Work with Data Engineering to surface key data points and create and maintain KPI dashboards on performance to support team decision making
Work with the Sr. Manager of Finance Analytics to make data-driven monthly, quarterly and yearly revenue forecasts
Conduct in-depth analysis of retention marketing campaigns, channel performance, including A/B testing, ROI and spend analysis, and more, to identify trends, patterns, and opportunities for optimization
Develop and maintain dashboards in looker and reports to track performance and identify areas for improvement
What We're Looking For
5+ years of professional experience in an analytical role
Prior experience working in B2C marketing analytics (especially Performance Marketing)
A desire for deep understanding of how things work and what can be made better
Experience deriving insights from complex data and make recommendations that drive meaningful business impact
Experience working with performance marketers, marketing analytics tools, and performance marketing analysis
Experience communicating insights clearly to all levels of the organization
Fluent in SQL and advanced proficiency with Excel / Google Sheets, and knowledge of a programming language such as Python, R, or Spark
Experience with Databricks a plus
Familiarity with business intelligence tools like Looker or similar a plus
Well-rounded skill set that includes some of each of the following statistical analysis techniques: linear regression, time series analysis, experimental design, hypothesis testing, and A/B testing
Experience collaborating across disciplines and teams to drive projects to completion
Experience embracing change and thrive in a fast-paced environment
At thredUP, your base pay is one part of your total compensation package. This role pays between $120,000 and $150,000, and your actual base pay will depend on your skills, qualifications, experience, and location.
Many thredUP employees also have the opportunity to own shares of thredUP stock. thredUP employees are eligible for discretionary restricted stock unit awards, as well as a discount when purchasing thredUP stock if voluntarily participating in thredUP's Employee Stock Purchase Plan. Subject to eligibility requirements, you'll also receive other benefits: Comprehensive medical & dental coverage, vision, 401k, life and disability insurance.
This role is not eligible for visa sponsorship.
What We Offer:
4-day work week, with Fridays off
Hybrid work environment: 3 days in the office and 1 day remote each week
Competitive salary (we leverage market data)
Many ThredUp employees also have the opportunity to own shares of ThredUp stock and are eligible for discretionary restricted stock unit awards
Employee stock purchase plan
Flexible PTO (take the time you need) + 13 company holidays
Paid Sabbatical after 3 years of full time employment
Generous paid parental leave for new mothers and fathers
Medical, dental, vision, 401k, life and disability insurance offered
We live by our Core Values of Transparency, SpeakingUP, Thinking Big, Infinite Learning, Influencing Outcomes & Seeking the Truth
We believe diversity, inclusion and belonging is key for our team
At ThredUp, our mission has been built on extending the lives of millions of unique clothing items. Much like our inventory, we are proud to have fostered a workplace that is one-of-a-kind. As a company focused on diversity, inclusion and belonging, we are committed to ensuring our employees are comfortable bringing their authentic selves to work every day. A unique perspective is critical to solving complex problems and inspiring a new generation to think secondhand first. Be you.
If you are a candidate with a disability and have a reasonable accommodation request for the job application process, please email disabilitysupport@ThredUp.com the specific details of your disability related accommodation request. This email address is reserved for candidates with disabilities only. General application inquiries will not receive a response.