Rutgers The State University
Director of Marketing and Communications
Rutgers The State University, Newark, New Jersey, us, 07175
Position Details
Position Information
Recruitment/Posting Title Director of Marketing and CommunicationsJob Category Staff & Executive - ExecutiveDepartment College of NursingOverviewThe School of Nursing is one of eight schools that make up Rutgers Health at Rutgers University. As part of Rutgers Health, the School of Nursing offers unique opportunities in education, research, and practice at a leading national research university which is the state's preeminent, comprehensive public institution of higher education.The School of Nursing provides unparalleled opportunities in teaching, scholarship, clinical practice, and multidisciplinary collaboration. Innovative academic offerings include bachelor's, master's, post-master's certificate, DNP, and PhD programs that are preparing nurse leaders of today and tomorrow at campus locations in Newark, New Brunswick, and Blackwood, NJ.Posting SummaryRutgers, The State University of New Jersey is seeking a Director of Marketing and Communications for the School of Nursing. The Rutgers School of Nursing seeks a highly qualified and experienced individual to tell the school's story externally and internally. The Director of Marketing and Communication (DMC) has responsibility for research-based messaging, marketing, brand identity and positioning activities, and overall marketing of the school to potential populations to enhance growth and sustainability. The DMC will serve as a lead content creator for the SON overseeing the development and design of public-facing materials that communicate key messages to target audiences.The Director reports to the Senior Vice Dean and serves as the school's Chief Marketing Officer.Among the key duties of the position are the following:
Develops deliverables related to collateral, thought leadership, proposals, monthly blasts, digital media, events, and industry rankings.Represents and promotes the School of Nursing while increasing its visibility and supporting its mission, vision, and goals.Leads the development and implementation of the school's vision, strategy, and marketing campaigns to create a distinct positioning and identity, attracts the best students, motivates alumni and donors, and recruits high-quality faculty and staff.Leads social media marketing efforts for the school including, but not limited to, Facebook, LinkedIn, Instagram, and other platforms.Requires day-to-day team leadership with a focus on building a strong culture of collaboration and teamwork that relies on open and honest communication with clear lines of accountability.Works with school administration and academic programs administrators in an effort to coordinate the marketing activities of the individual units, divisions, and programs.
Position Status Full TimeHours Per WeekDaily Work Shift DayWork ArrangementFLSA ExemptGrade 08Position SalaryAnnual Minimum Salary 104995.000Annual Mid Range Salary 132896.000Annual Maximum Salary 160796.000Standard Hours 37.50Union Description Admin Assembly (MPSC)Payroll Designation PeopleSoftBenefitsRutgers offers a comprehensive benefit program to eligible employees. For details, please go to http://uhr.rutgers.edu/benefits/benefits-overview.Seniority UnitTerms of Appointment Staff - 12 monthPosition Pension Eligibility ABPQualifications
Minimum Education and Experience
Bachelor's degree in marketing or a related field or an equivalent combination of education and/or experience.7-10 years of experience directly related to the duties and responsibilities specified.
Certifications/LicensesRequired Knowledge, Skills, and Abilities
Knowledge and understanding of current and emerging industry requirements and practices in the area of marketing expertise.Knowledge and experience in traditional as well as digital and social media marketing.Management experience in budgeting, fiscal management, research, and customer service.Strong verbal and written communication skills, professional presentation and organizational skills, as well as interpersonal skills and the ability to effectively work with a wide range of individuals and constituencies in a diverse community.The ability to develop and implement strategic communications and research-based marketing plans.Experience and ability to meet targeted marketing and enrollment goals.Expertise in making presentations and negotiating with the media is required.A commitment to working with diverse racial, ethnic, and multicultural populations.
Preferred Qualifications
Master's Degree Strongly preferred.Knowledge of nursing or health-related field.
Equipment UtilizedPhysical Demands and Work EnvironmentSpecial ConditionsPosting Details
Posting Number 24ST1672Posting Open Date 07/12/2024Special Instructions to ApplicantsRegional Campus Rutgers University-New BrunswickHome Location Campus Newark (RBHS)City NewarkState NJLocation DetailsPre-employment Screenings
All offers of employment are contingent upon successful completion of all pre-employment screenings.Immunization Requirements
Under Policy 100.3.1 Immunization Policy for Covered Individuals, if employment will commence during Flu Season, Rutgers University may require certain prospective employees to provide proof that they are vaccinated against Seasonal Influenza for the current Flu Season, unless the University has granted the individual a medical or religious exemption. Additional infection control and safety policies may apply. Prospective employees should speak with their hiring manager to determine which policies apply to the role or position for which they are applying. Failure to provide proof of vaccination for any required vaccines or obtain a medical or religious exemption from the University will result in rescission of a candidate's offer of employment or disciplinary action up to and including termination.
Affirmative Action/Equal Employment Opportunity Statement
It is university policy to provide equal employment opportunity to all its employees and applicants for employment regardless of their race, creed, color, national origin, age, ancestry, nationality, marital or domestic partnership or civil union status, sex, p regnancy, gender identity or expression, disability status, liability for military service, protected veteran status, affectional or sexual orientation, atypical cellular or blood trait, genetic information (including the refusal to submit to genetic testing), or any other category protected by law. As an institution, we value diversity of background and opinion, and prohibit discrimination or harassment on the basis of any legally protected class in the areas of hiring, recruitment, promotion, transfer, demotion, training, compensation, pay, fringe benefits, layoff, termination or any other terms and conditions of employment. For additional information please see the Non-Discrimination Statement at the following web address: http://uhr.rutgers.edu/non-discrimination-statement
Position Information
Recruitment/Posting Title Director of Marketing and CommunicationsJob Category Staff & Executive - ExecutiveDepartment College of NursingOverviewThe School of Nursing is one of eight schools that make up Rutgers Health at Rutgers University. As part of Rutgers Health, the School of Nursing offers unique opportunities in education, research, and practice at a leading national research university which is the state's preeminent, comprehensive public institution of higher education.The School of Nursing provides unparalleled opportunities in teaching, scholarship, clinical practice, and multidisciplinary collaboration. Innovative academic offerings include bachelor's, master's, post-master's certificate, DNP, and PhD programs that are preparing nurse leaders of today and tomorrow at campus locations in Newark, New Brunswick, and Blackwood, NJ.Posting SummaryRutgers, The State University of New Jersey is seeking a Director of Marketing and Communications for the School of Nursing. The Rutgers School of Nursing seeks a highly qualified and experienced individual to tell the school's story externally and internally. The Director of Marketing and Communication (DMC) has responsibility for research-based messaging, marketing, brand identity and positioning activities, and overall marketing of the school to potential populations to enhance growth and sustainability. The DMC will serve as a lead content creator for the SON overseeing the development and design of public-facing materials that communicate key messages to target audiences.The Director reports to the Senior Vice Dean and serves as the school's Chief Marketing Officer.Among the key duties of the position are the following:
Develops deliverables related to collateral, thought leadership, proposals, monthly blasts, digital media, events, and industry rankings.Represents and promotes the School of Nursing while increasing its visibility and supporting its mission, vision, and goals.Leads the development and implementation of the school's vision, strategy, and marketing campaigns to create a distinct positioning and identity, attracts the best students, motivates alumni and donors, and recruits high-quality faculty and staff.Leads social media marketing efforts for the school including, but not limited to, Facebook, LinkedIn, Instagram, and other platforms.Requires day-to-day team leadership with a focus on building a strong culture of collaboration and teamwork that relies on open and honest communication with clear lines of accountability.Works with school administration and academic programs administrators in an effort to coordinate the marketing activities of the individual units, divisions, and programs.
Position Status Full TimeHours Per WeekDaily Work Shift DayWork ArrangementFLSA ExemptGrade 08Position SalaryAnnual Minimum Salary 104995.000Annual Mid Range Salary 132896.000Annual Maximum Salary 160796.000Standard Hours 37.50Union Description Admin Assembly (MPSC)Payroll Designation PeopleSoftBenefitsRutgers offers a comprehensive benefit program to eligible employees. For details, please go to http://uhr.rutgers.edu/benefits/benefits-overview.Seniority UnitTerms of Appointment Staff - 12 monthPosition Pension Eligibility ABPQualifications
Minimum Education and Experience
Bachelor's degree in marketing or a related field or an equivalent combination of education and/or experience.7-10 years of experience directly related to the duties and responsibilities specified.
Certifications/LicensesRequired Knowledge, Skills, and Abilities
Knowledge and understanding of current and emerging industry requirements and practices in the area of marketing expertise.Knowledge and experience in traditional as well as digital and social media marketing.Management experience in budgeting, fiscal management, research, and customer service.Strong verbal and written communication skills, professional presentation and organizational skills, as well as interpersonal skills and the ability to effectively work with a wide range of individuals and constituencies in a diverse community.The ability to develop and implement strategic communications and research-based marketing plans.Experience and ability to meet targeted marketing and enrollment goals.Expertise in making presentations and negotiating with the media is required.A commitment to working with diverse racial, ethnic, and multicultural populations.
Preferred Qualifications
Master's Degree Strongly preferred.Knowledge of nursing or health-related field.
Equipment UtilizedPhysical Demands and Work EnvironmentSpecial ConditionsPosting Details
Posting Number 24ST1672Posting Open Date 07/12/2024Special Instructions to ApplicantsRegional Campus Rutgers University-New BrunswickHome Location Campus Newark (RBHS)City NewarkState NJLocation DetailsPre-employment Screenings
All offers of employment are contingent upon successful completion of all pre-employment screenings.Immunization Requirements
Under Policy 100.3.1 Immunization Policy for Covered Individuals, if employment will commence during Flu Season, Rutgers University may require certain prospective employees to provide proof that they are vaccinated against Seasonal Influenza for the current Flu Season, unless the University has granted the individual a medical or religious exemption. Additional infection control and safety policies may apply. Prospective employees should speak with their hiring manager to determine which policies apply to the role or position for which they are applying. Failure to provide proof of vaccination for any required vaccines or obtain a medical or religious exemption from the University will result in rescission of a candidate's offer of employment or disciplinary action up to and including termination.
Affirmative Action/Equal Employment Opportunity Statement
It is university policy to provide equal employment opportunity to all its employees and applicants for employment regardless of their race, creed, color, national origin, age, ancestry, nationality, marital or domestic partnership or civil union status, sex, p regnancy, gender identity or expression, disability status, liability for military service, protected veteran status, affectional or sexual orientation, atypical cellular or blood trait, genetic information (including the refusal to submit to genetic testing), or any other category protected by law. As an institution, we value diversity of background and opinion, and prohibit discrimination or harassment on the basis of any legally protected class in the areas of hiring, recruitment, promotion, transfer, demotion, training, compensation, pay, fringe benefits, layoff, termination or any other terms and conditions of employment. For additional information please see the Non-Discrimination Statement at the following web address: http://uhr.rutgers.edu/non-discrimination-statement