ASM Global
Director of Marketing
ASM Global, Ridgedale, Missouri, United States, 65739
As the world’s leading venue management company and producer of live event experiences, ASM Global is the preeminent management and content partner with over 350 venues worldwide. Operating and investing in the world’s most important stadiums, arenas, convention centers, and theaters requires unmatched dedication and the most profound expertise. Our focus is YOU! Through investments in growth, resources, and technology we strive to enhance the experience of our internal Team Members and to continue creating amazing live experiences for the guests that we serve.
ASM Global, has an excellent and immediate opening for the Director of Marketing at ASM - Thunder Ridge Nature Arena. The Director of Marketing oversees the planning and implementation of a complete marketing campaign for the facility and all events including group sales, sponsorships, advertising, direct mail, promotion, and publicity. This position will also develop and implement an in-house agency to act on behalf of the facility.
Essential Duties and Responsibilities
Include the following. Other duties may be assigned.
Directs the public relations image of the facility
Establishes and maintains relationships with media, industry influencers and key community and strategic partners
Acts as facility spokesperson and liaison with the general public
Develops and implements an advertising and publicity campaign to create regional and national awareness of the facility
Creates and supervises marketing plans for events when required, to include all available services: group sales, public relations, media placement, direct mail, promotional development, non -profit opportunities, etc.
Operates the department with a conscious commitment to maximum exposure for the facility and its events, through the most effective and efficient means possible
Develops marketing materials and procedures to have the department function effectively as an in house agency
Aggressively seeks new contacts and maintains working relationships with all media representatives, civic and industry organizations, corporate promotional contacts, and event and booking representatives
Remains current on national trends in the industry and local market changes to best serve the facility
Maintains and increases facility signage revenues
Explores new avenues of revenue(s) for the facility
Develops and maintains a facility website
Supervisory Responsibilities
Directly supervises Marketing, Public Relations and Group Sales staff. The Director of Marketing carries out supervisory responsibilities in accordance with ASM's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding; disciplining employees in conjunction with Human Resources; addressing complaints and resolving problems.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and/or Experience
Bachelor's degree from four-year college or university in Marketing, Journalism, Public Relations or related field preferred
Minimum of 4 years’ experience in Marketing, Public Relations or Sales in entertainment industry or related field
Or equivalent combination of education and experience required
Exposure to and familiarity with similar facility environment
2-3 years supervisory experience
Skills and Abilities
Excellent communication, organizational and interpersonal skills required
Ability to effectively supervise staff
Ability to prioritize multiple projects
High aptitude for figures and advanced writing skills
Professional presentation, appearance and work ethic
Computer Skills
To perform this job successfully, an individual must have working knowledge of spreadsheet software and work processing software and be proficient in Microsoft Word, Excel and Power Point
Other Qualifications
Ability to work flexible hours in addition to normal business hours
Ability to travel required
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to move around the facility; to stand for long hours during events; talk and hear. This position may require work inside or outside of the building, as needed by events.
Note
The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.
ASM is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.
ASM Global, has an excellent and immediate opening for the Director of Marketing at ASM - Thunder Ridge Nature Arena. The Director of Marketing oversees the planning and implementation of a complete marketing campaign for the facility and all events including group sales, sponsorships, advertising, direct mail, promotion, and publicity. This position will also develop and implement an in-house agency to act on behalf of the facility.
Essential Duties and Responsibilities
Include the following. Other duties may be assigned.
Directs the public relations image of the facility
Establishes and maintains relationships with media, industry influencers and key community and strategic partners
Acts as facility spokesperson and liaison with the general public
Develops and implements an advertising and publicity campaign to create regional and national awareness of the facility
Creates and supervises marketing plans for events when required, to include all available services: group sales, public relations, media placement, direct mail, promotional development, non -profit opportunities, etc.
Operates the department with a conscious commitment to maximum exposure for the facility and its events, through the most effective and efficient means possible
Develops marketing materials and procedures to have the department function effectively as an in house agency
Aggressively seeks new contacts and maintains working relationships with all media representatives, civic and industry organizations, corporate promotional contacts, and event and booking representatives
Remains current on national trends in the industry and local market changes to best serve the facility
Maintains and increases facility signage revenues
Explores new avenues of revenue(s) for the facility
Develops and maintains a facility website
Supervisory Responsibilities
Directly supervises Marketing, Public Relations and Group Sales staff. The Director of Marketing carries out supervisory responsibilities in accordance with ASM's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding; disciplining employees in conjunction with Human Resources; addressing complaints and resolving problems.
Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and/or Experience
Bachelor's degree from four-year college or university in Marketing, Journalism, Public Relations or related field preferred
Minimum of 4 years’ experience in Marketing, Public Relations or Sales in entertainment industry or related field
Or equivalent combination of education and experience required
Exposure to and familiarity with similar facility environment
2-3 years supervisory experience
Skills and Abilities
Excellent communication, organizational and interpersonal skills required
Ability to effectively supervise staff
Ability to prioritize multiple projects
High aptitude for figures and advanced writing skills
Professional presentation, appearance and work ethic
Computer Skills
To perform this job successfully, an individual must have working knowledge of spreadsheet software and work processing software and be proficient in Microsoft Word, Excel and Power Point
Other Qualifications
Ability to work flexible hours in addition to normal business hours
Ability to travel required
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to move around the facility; to stand for long hours during events; talk and hear. This position may require work inside or outside of the building, as needed by events.
Note
The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.
ASM is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.