Fidelity International
Manager, Product and Content Marketing, SEA/ME
Fidelity International, Maine, New York, United States, 13802
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Manager, Product and Content Marketing, SEA/ME
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locations
Singapore Office
time type
Full time
posted on
Posted 6 Days Ago
job requisition id
J51545
About the Opportunity
Job Type: PermanentApplication Deadline: 31 July 2024
Title: Manager, Product and Content MarketingDepartment:
SEA/MEA MarketingLocation:
SingaporeReports To:
Head of Marketing, Southeast Asia
and MEA and Regional Lead, Marketing Strategy and InitiativesLevel:
Grade 5We’re proud to have been helping our clients build better financial futures for over 50 years. How have we achieved this? By working together - and supporting each other - all over the world. So, join our South East Asia and MEA Marketing team and feel like you’re part of something bigger.About your teamThe South East Asia and Middle East marketing team is responsible for managing the Fidelity brand in accordance with global and regional guidelines, ensuring the South East Asia and Middle East market is leveraging and building on Fidelity’s brand strength in the marketplace. The marketing team is responsible for developing and implementing the marketing strategy and activity for the various business channels, working in close partnership with the distribution teams and regional marketing resources to develop and implement key initiatives that include above and below the line marketing activities.About your roleThe role is responsible for implementing the agenda to drive fund product marketing and investment communications in South East Asia and Middle East to ensure a competitively strong, well-positioned communication programme is executed in the local markets. This will primarily involve partnering with distribution, channel marketing and regional product marketing, understanding local market needs and developing a product communication strategy executing against those needs. This will include the development of sales support material as well as content for various distribution channels.About youDevelop best-in-class through-the-line product marketing / investment comms to support APAC focus funds, local funds and execute initiatives to support distribution needs in SEA/ME marketsPartner with the local distribution teams across Wholesale and Private Bank channels to help generate below-the-line product content and storylines (e.g. edms, videos, infographics, articles) that are fit for online and offline distribution targeted at B2B and B2B4CUpdate and review regular B2B client materials such as sales decks, placemats, brochures, webpages and fund commentariesWork with Channel Marketing to co-create or support above-the-line fund and capability marketing activitiesLiaise with regional product marketing to ensure the needs of SEA/ME are well metEnsure that marketing related materials and programmes meet regulatory requirementsSupport or manage all other marketing related activities as required by local head of marketingYour experience and skillsAt least 7 years fund marketing or product communication or investment writing experience within the financial services industryProven experience and knowledge in fund product marketing with a keen understanding of the retail market needs and an eye for creative cut-throughPassionate about finance with evidenced ability to influence sales outcomes through differentiated marketing content programmes that bring investing to lifeExcellent command of English - written and verbal and a good head for numbersA basic understanding of engagement and measurement principles with regard to content distribution, particularly in a digital environmentA dedicated marketer - fluid in thinking, meticulous, and driven to excel with strong relationship management skillsFeel rewardedFor starters, we’ll offer you a comprehensive benefits package. We’ll value your wellbeing and support your development. And we’ll be as flexible as we can about where and when you work – finding a balance that works for all of us. It’s all part of our commitment to making you feel motivated by the work you do and happy to be part of our team. For more about our work, our approach to dynamic working and how you could build your future here, visit
careers.fidelityinternational.com.For more about our work, our approach to dynamic working and how you could build your future here, visit
careers.fidelityinternational.com.
#J-18808-Ljbffr
Manager, Product and Content Marketing, SEA/ME
Apply
locations
Singapore Office
time type
Full time
posted on
Posted 6 Days Ago
job requisition id
J51545
About the Opportunity
Job Type: PermanentApplication Deadline: 31 July 2024
Title: Manager, Product and Content MarketingDepartment:
SEA/MEA MarketingLocation:
SingaporeReports To:
Head of Marketing, Southeast Asia
and MEA and Regional Lead, Marketing Strategy and InitiativesLevel:
Grade 5We’re proud to have been helping our clients build better financial futures for over 50 years. How have we achieved this? By working together - and supporting each other - all over the world. So, join our South East Asia and MEA Marketing team and feel like you’re part of something bigger.About your teamThe South East Asia and Middle East marketing team is responsible for managing the Fidelity brand in accordance with global and regional guidelines, ensuring the South East Asia and Middle East market is leveraging and building on Fidelity’s brand strength in the marketplace. The marketing team is responsible for developing and implementing the marketing strategy and activity for the various business channels, working in close partnership with the distribution teams and regional marketing resources to develop and implement key initiatives that include above and below the line marketing activities.About your roleThe role is responsible for implementing the agenda to drive fund product marketing and investment communications in South East Asia and Middle East to ensure a competitively strong, well-positioned communication programme is executed in the local markets. This will primarily involve partnering with distribution, channel marketing and regional product marketing, understanding local market needs and developing a product communication strategy executing against those needs. This will include the development of sales support material as well as content for various distribution channels.About youDevelop best-in-class through-the-line product marketing / investment comms to support APAC focus funds, local funds and execute initiatives to support distribution needs in SEA/ME marketsPartner with the local distribution teams across Wholesale and Private Bank channels to help generate below-the-line product content and storylines (e.g. edms, videos, infographics, articles) that are fit for online and offline distribution targeted at B2B and B2B4CUpdate and review regular B2B client materials such as sales decks, placemats, brochures, webpages and fund commentariesWork with Channel Marketing to co-create or support above-the-line fund and capability marketing activitiesLiaise with regional product marketing to ensure the needs of SEA/ME are well metEnsure that marketing related materials and programmes meet regulatory requirementsSupport or manage all other marketing related activities as required by local head of marketingYour experience and skillsAt least 7 years fund marketing or product communication or investment writing experience within the financial services industryProven experience and knowledge in fund product marketing with a keen understanding of the retail market needs and an eye for creative cut-throughPassionate about finance with evidenced ability to influence sales outcomes through differentiated marketing content programmes that bring investing to lifeExcellent command of English - written and verbal and a good head for numbersA basic understanding of engagement and measurement principles with regard to content distribution, particularly in a digital environmentA dedicated marketer - fluid in thinking, meticulous, and driven to excel with strong relationship management skillsFeel rewardedFor starters, we’ll offer you a comprehensive benefits package. We’ll value your wellbeing and support your development. And we’ll be as flexible as we can about where and when you work – finding a balance that works for all of us. It’s all part of our commitment to making you feel motivated by the work you do and happy to be part of our team. For more about our work, our approach to dynamic working and how you could build your future here, visit
careers.fidelityinternational.com.For more about our work, our approach to dynamic working and how you could build your future here, visit
careers.fidelityinternational.com.
#J-18808-Ljbffr