Senior Product Marketing Manager

At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity and courage of a small business owner. There's something so profoundly rewarding about knowing that your work is empowering people everywhere to pursue their dreams. Here, we all play an integral part in helping business owners, entrepreneurs, non-profits and individuals to succeed by giving them all the help and tools they need to grow online. We're energized by new challenges and new possibilities-and we're just getting started!
Constant Contact Product Marketing is seeking a senior product marketing manager to support exciting advancements to our digital marketing platform. You'll join a team of passionate, collaborative and driven professionals who know how to deliver complex projects and have fun!
The ideal candidate will have experience in using data to define buyer personas and market positioning, as well as, build and implement impactful go-to-market strategies. You will need to be able to adapt quickly to new circumstances, and foster strong relationships across product, sales and marketing teams, while collaborating to meet business objectives.
Help us tell the story of how our tools enable small businesses around the world to stand out, compete, and grow.
What you'll do:

• Establish and maintain effective value positioning for target audiences by leveraging research studies, user in-product behaviors, and customer use cases.
• Act as the primary spokesperson and thought leader for Constant Contact's most innovative digital marketing capabilities.
• Play a critical role in bringing new product features to market, steering launch plans to drive new leads and engagement among existing customers. This will include collaborating with key stakeholders, and measuring results.
• Be a voice of the customer in the development of new product features, ensuring messages are clear and the experience is intuitive.
• Understand and support our sales channels by partnering with sales enablement to ensure the team is trained on the problems we solve for small business customers. This will include developing internal tools and external collateral to support the sales process.
• Collaborate with product management to understand the product roadmap and translate technical details to messaging that resonates with buyer personas.

• Bachelor's degree in related field or equivalent work experience
• 8+ years of Product Marketing experience, preferably in SaaS, eCommerce or similar high-paced environments.
• Experienced in bringing new products to market to serve small business or non-profit sectors.
• Familiar with mobile app products and driving engagement among users.
• Must be an excellent communicator with an ability to distill complex information so anyone can understand.
• Solid writer with strong storytelling skills and the ability to adjust content across multiple audiences.
• Strong presentation skills with an ability to both create a presentation in Google Slides or PowerPoint and deliver the presentation to a group.
• Exceptional performance-tracking skills, with the ability to prove what is, or isn't, working.
• Strong collaborator with track-record of delivering results. Your strong people skills help you effectively collaborate cross-functionally among peers and executives.
• MBA or advanced marketing degree a plus
• Outstanding flexibility, adaptability and sense of accountability. You are a self-starter with a drive to tackle complex projects under tight deadlines.

The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education and work location. In addition, some roles may be eligible for additional on target commission pay or bonus. The compensation package includes health and welfare benefits including paid leave.

Pay Transparency - All Full Time Employees

$102,800-$128,500 USD

• We celebrate one another's differences. We are proud of our culture of diversity and inclusion, and we're always working hard to strengthen and improve this culture. We have programs in place that bring us together on important issues and provide educational opportunities for all employees.
• Join the experts. If you're passionate about supporting businesses and organizations, you won't find a better spot to share your talent. We're dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses, non-profit organizations, and community groups.
• You'll have opportunities to grow your career. We encourage and support our team members to learn different aspects of the business, take on stretch assignments, seek coaching opportunities and professional development opportunities.
• A generous paid time off policy and a competitive benefits package that supports the health and well-being of you and your family

At Constant Contact, we're all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate in-person, participate in live trainings, and socialize with colleagues.

Application Deadline: 30 days. We may fill this job opening prior to the deadline if a candidate is selected by us.

Constant Contact is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, genetic information, veteran status or any other status protected under applicable law. If you require accessibility assistance applying for open positions, please contact .

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

Constant Contact has an internal talent acquisition department and designated career site for individuals looking to join our team. Constant Contact will not accept unsolicited resumes from any external recruiters, staffing firms, search agencies or any fee-based referrals. Any unsolicited resumes sent to directly to Constant Contact, in any capacity will be considered property of Constant Contact. Constant Contact will not pay a fee for any placement resulting from the receipt of an unsolicited resume.