Senior Marketing Manager, Prospect and Customer Acquisition

SENIOR MARKETING MANAGER, PROSPECT AND CUSTOMER ACQUISITION

The Role

Are you a dynamic and driven marketing professional ready to pioneer innovative prospecting and lead nurturing? Fidelity Charitable is seeking a motivated and seasoned Senior Marketing Manager to join our Donor Marketing team! This role will spearhead and bring to life new, innovative prospect marketing strategies and campaigns that will not only elevate the brand but effectively convert our visitors to becoming donors.

Join us in this exciting journey to make a meaningful impact!

The Expertise and Skills You Bring

• Minimum bachelor's degree, preferably in communications, journalism, or marketing; advanced degree a plus

• Marketing Leadership: Over 8 years of experience in marketing communications and program management, focusing on prospect engagement. Proven expertise in crafting inbound and outbound marketing campaigns with measurable results.

• Strategic Marketing Execution: Craft lead nurturing strategies to move potential donors through the engagement funnel with an integrated approach utilizing SEO, paid media, social media, and web experiences.

• Digital Content Oversight: Develop compelling content and provide executional oversight for digital content and marketing collateral, ensuring alignment with prospect marketing goals.

• Project Management: Excellent project management skills, adept at handling complex, multi-faceted communication projects from planning through execution. Capable of managing multiple projects simultaneously and collaborating across the Marketing team and with business partners.

• Communication: Excellent writing, interpersonal communication and presentation skills. Exceptional written and verbal communication skills tailored for prospect marketing. Writing samples will be requested for final candidates.

• Financial services and/or nonprofit sector experience, with knowledge of Donor and UHNW audiences, is a plus.

The Team

Fidelity Charitable is an independent public charity that has helped donors support more than 300,000 nonprofit organizations with more than $42 billion in grants.

This role is a member of the Segment Marketing Team. This team is responsible for creating and implementing strategic prospect content and marketing initiatives and driving marketing campaigns to educate and raise awareness of Fidelity Charitable and innovative philanthropy using a donor-advised fund.

Company Overview

The mission of Fidelity Charitable is to further the American tradition of philanthropy by providing programs that make charitable giving simple, effective, and accessible. Fidelity Charitable is governed by an independent Board of Trustees, which has hired Fidelity Investments as the service provider to the charity.Fidelity Investments provides all of the charitable organization's employees and supports all of its functions: Program Development, Marketing, Service Delivery, Relationship Management, Finance, Technology, Risk and Compliance, and Fundraising. For more information about Fidelity Charitable, visit

Fidelity Investments is an equal opportunity employer.

Company Overview

Fidelity Investments is a privately held company with a mission to strengthen the financial well-being of our clients. We help people invest and plan for their future. We assist companies and non-profit organizations in delivering benefits to their employees. And we provide institutions and independent advisors with investment and technology solutions to help invest their own clients' money.

Join Us

At Fidelity, you'll find endless opportunities to build a meaningful career that positively impacts peoples' lives, including yours. You can take advantage of flexible benefits that support you through every stage of your career, empowering you to thrive at work and at home. Honored with a Glassdoor Employees' Choice Award, we have been recognized by our employees as a top 10 Best Place to Work in 2024. And you don't need a finance background to succeed at Fidelity-we offer a range of opportunities for learning so you can build the career you've always imagined.

Fidelity's working model blends the best of working offsite with maximizing time together in person to meet associate and business needs. Currently, most hybrid roles require associates to work onsite all business days of one assigned week per four-week period (beginning in September 2024, the requirement will be two full assigned weeks).

At Fidelity, we value honesty, integrity, and the safety of our associates and customers within a heavily regulated industry. Certain roles may require candidates to go through a preliminary credit check during the screening process. Candidates who are presented with a Fidelity offer will need to go through a background investigation, detailed in this document, and may be asked to provide additional documentation as requested. This investigation includes but is not limited to a criminal, civil litigations and regulatory review, employment, education, and credit review (role dependent). These investigations will account for 7 years or more of history, depending on the role. Where permitted by federal or state law, Fidelity will also conduct a pre-employment drug screen, which will review for the following substances: Amphetamines, THC (marijuana), cocaine, opiates, phencyclidine.

We invite you to Find Your Fidelity at fidelitycareers.com.

Fidelity Investments is an equal opportunity employer. We believe that the most effective way to attract, develop and retain a diverse workforce is to build an enduring culture of inclusion and belonging.

Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate a request for an accommodation, contact the HR Accommodation Team by sending an email to , or by calling , prompt 2, option 3.

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