Marketing and Communications Manager - School of Education

Marketing and Communications Manager - School of Education - 998629
Job no: 492951
Work type: Staff, full-time (32+ hours per week)
Location: Iowa
Categories: School of Education
Title: Marketing and Communications Manager - School of Education -
Position Number:
Unit/Department: Dean's Office Education
FTE: Full-time
Department Summary:

At Drake University's School of Education, we prepare world-class teachers and educational leaders. With nearly 900 undergraduate and graduate students, we're one of the largest schools of education in the Midwest-and for good reason.

We have an exceptional record of preparing highly effective elementary and secondary teachers, school counselors, principals, superintendents, and specialists working in training and organizational development in the corporate and non-profit sectors. At the same time, we don't let our size compromise our commitment to providing an intimate learning environment that fosters close connections between students and faculty.

Drake University's School of Education consists of dedicated, high-energy educators of future educators. We are dedicated to excellence in teaching and learning. We seek faculty who will truly care about the student experience and take pride in their work. Our dedication is demonstrated through ongoing support for faculty in developing their teaching craft through access to numerous, resourced professional development opportunities.

Learn more about the School of Education at: Job Summary:
The Marketing and Communications Manager plays a critical role in the School of Education. The new manager will be responsible for partnering in the development and implementation of marketing and communications strategies across a variety of channels to support the Schools goals and objectives relating to student recruitment, retention, and engagement.
We are looking for someone with relevant experience and a creative and collaborative spirit.
The search committee is particularly interested in candidates who, through their research, teaching, and/or service, will contribute to the diversity and excellence of the academic community.
Minimum Qualifications:
• Bachelor's degree (in any field).
Preferred Qualifications:
• Five or more years experience in communications, recruitment, marketing, public relations, social media management, journalism, or a related field.
Core Job Duties:
Serve as the marketing and communication lead for the School of Education, which includes:
• Develop and lead the implementation of a comprehensive marketing and recruitment plan for the School of Education, inclusive of all undergraduate and graduate programs.
• Identify new and diverse markets for program promotion and proactively lead recruitment outreach (including in-person and online meetings) to schools, agencies, and organizations.
• Develop text for advertisements and email campaigns and coordinate placement and distribution with the University Communications and Marketing team and the School of Education graduate admissions coordinator.
• Serve as the School of Education liaison with the University Communications and Marketing team to support all marketing efforts, including the creation and execution of timelines for projects, the development and design of marketing materials (postcards, fliers, program sheets, etc.), the implementation of paid search and social media campaigns, and the management of the budget to support this work.
• Manage the School of Education website and social media presence, including updating the website to ensure it is accurate, accessible, and visibly appealing; writing and publishing articles in the news section of the website to promote programs and highlight faculty, staff, and programs; maintaining a media/photo library for the School of Education; organizing photo sessions; and developing content for the School of Education social media channels.
Special Instructions to Applicants:
Applicants will be asked to complete the online application through Drake's job board and provide: a resume/cv, a cover, and contact information for three references.
Have Questions?
Question about the application process, working at Drake, spouse/partner support, reasonable accommodations, benefits, or additional information about Drake or Des Moines, Iowa may be directed to Drake Human Resources. You can best reach us at
All job offers are contingent upon satisfactory completion of a background check, satisfactory reference checks, and proof of work authorization.
Review of Applications Begins:
For full consideration, apply by August 5. This position will remain open until filled.
Advertised: 12 Jul 2024 Central Daylight Time
Applications close: 30 Sep 2024 Central Daylight Time