Recorded Future
Senior Manager, Partner Marketing
Recorded Future, Boston, Massachusetts, us, 02298
The Senior Manager of Global Partner Marketing is responsible for planning and executing performance marketing programs within our partner ecosystem. This key role enhances Recorded Future's strategic collaboration in the security market to grow our business and market presence. You will drive marketing campaigns with Technology partners such as AWS, Palo Alto, Splunk, ServiceNow, and others. Additionally, you will collaborate with field teams on revenue programs to boost pipeline and revenue with our Value-Added Resellers. By engaging partners strategically, you will enhance the efficiency of our go-to-market efforts, with full support from the Recorded Future marketing team to scale your initiatives. As the global leader for partner marketing, you will develop and enable partner programs aligned with our corporate strategy, working with marketing operations to define key metrics and KPIs for success.
A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.What you’ll do as Senior Manager, Global Partner Marketing
Day to day management of global partner marketing program and operations, as well as global partner marketing budget, for maximum alignment and impact.
Build and maintain relationships inside our strategic partners and communicate values and benefits of being a Partner with Recorded Future.
Collaborate with Product Marketing, Digital and Field Marketing teams to launch effective campaigns, programs, and other initiatives aimed at driving pipeline growth.
Help Product Marketing build communication plans to announce new or additional product offerings or features to our Partner ecosystem.
Work with Marketing Operations to measure campaign performance, define metrics, KPIs, performance against goals and make recommendations for optimization
Be the champion who drives the cross-functional team to meet its weekly, monthly and quarterly pipeline generation goals.
What you’ll bring as the Senior Manager, Global Partner Marketing :
3+ years experience launching/managing partner marketing programs
Solid understanding of field marketing and working alongside global sales teams
Strong analytical skills with a track record of making data-driven decisions and translating data into actionable insights
Strong communication skills and ability to collaborate effectively with cross-functional and global teams
Proficiency in G-Suite, HubSpot, 6Sense, and Salesforce.com
Experience working in the cybersecurity industry is preferred
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A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.What you’ll do as Senior Manager, Global Partner Marketing
Day to day management of global partner marketing program and operations, as well as global partner marketing budget, for maximum alignment and impact.
Build and maintain relationships inside our strategic partners and communicate values and benefits of being a Partner with Recorded Future.
Collaborate with Product Marketing, Digital and Field Marketing teams to launch effective campaigns, programs, and other initiatives aimed at driving pipeline growth.
Help Product Marketing build communication plans to announce new or additional product offerings or features to our Partner ecosystem.
Work with Marketing Operations to measure campaign performance, define metrics, KPIs, performance against goals and make recommendations for optimization
Be the champion who drives the cross-functional team to meet its weekly, monthly and quarterly pipeline generation goals.
What you’ll bring as the Senior Manager, Global Partner Marketing :
3+ years experience launching/managing partner marketing programs
Solid understanding of field marketing and working alongside global sales teams
Strong analytical skills with a track record of making data-driven decisions and translating data into actionable insights
Strong communication skills and ability to collaborate effectively with cross-functional and global teams
Proficiency in G-Suite, HubSpot, 6Sense, and Salesforce.com
Experience working in the cybersecurity industry is preferred
#J-18808-Ljbffr