Stretch Zone
Director of Marketing
Stretch Zone, Fort Lauderdale, Florida, us, 33336
Benefits:
401(k)
401(k) matching
Bonus based on performance
Competitive salary
Health insurance
Paid time off
Director of Marketing
Stretch Zone is currently seeking a rockstar Director of Marketing to be part of our team!
Successful candidates will be detail-oriented, agile, highly responsive, and capable of handling multiple projects at once. We are looking for someone who is both creative and energetic. A self-starter with excellent communication and problem-solving skills. Someone who is an organized and analytical thinker with the discipline to take ownership of projects and see them through. If you love seeing the results of your hard work and are looking to take your marketing career to the next level with a great company, this is the position for you.
This person will support the SVP of Marketing and work with the internal Marketing team in executing the department’s marketing plan and fulfilling marketing needs.
Job Roles and Responsibilities:
Collaborate with the Marketing Team to plan, execute, and support omnichannel marketing campaigns – organic and paid, including but not limited to social media, PPC, print, email and others.
Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
Conduct analysis to evaluate the effectiveness of each marketing campaign and provide key findings to stakeholders and recommendations for optimization.
Track and process invoices and budgets relating to marketing plan execution.
Oversee the Internal Intranet - file management, bulletins and announcements, marketing collateral, responding and moderating support forums as necessary
Coordination, management and troubleshooting of third-party vendors, as well as integrations to the network
Oversee the onboarding, offboarding and ownership transfer of studios from a marketing perspective
Oversee the onboarding, offboarding, and performance of approved vendors in the system
Maintain master marketing databases for Franchise network including but not limited to vendors, participation of various programs, charity participation etc.
Collaborate with 3rd parties to maintain and troubleshoot marketing platforms – social management and email management
Website support as needed
Event support - annual meetings, board meetings, etc.
Event strategy for locations – build from the ground up – plan, process, execution
Regional co-op marketing
Manage franchise sales marketing initiatives
Manage and help facilitate PR opportunities
Collaborate on, manage and support content strategy and calendar(s)
Manage manuals/documents for the department
Reporting as necessary – weekly/monthly, by vertical, etc.
Miscellaneous internal marketing support for openings, training, and Senior Leadership needs
FAC call participation, follow ups and executions
Assist in the preparation of regularly scheduled reports
Ensure alignment with other initiatives within functional sub-teams/areas
Maintain a personal commitment to meeting the needs of customers
Comply with the scheduling as directed by SVP of Marketing
Work a minimum of 40 hours a week unless directed otherwise by your direct supervisor
Maintain a positive attitude at all times when working with others
Other duties as assigned
Dress professionally according to current dress code standards as highlighted in the company handbook
Must be able to manage time effectively
Must be proficient in Stretch Zone techniques, process and procedures
WHAT WE’RE LOOKING FOR:
Bachelor's degree in marketing, communications, advertising, or a related field.
Must be able to work on site at our Ft. Lauderdale, FL headquarters
Franchise, Multi Location, or related experience required
Excellent verbal and written communication skills, spelling and grammar are crucial
Excellent time management and organizational skills and comfortable working in a fast-paced, deadline-driven environment
High level of professionalism and strong team player
Exceptional project management skills with a keen eye for detail.
Passionate, creative thinker with exceptional analytical skills.
Self-directed and agile, with the ability to adapt strategies quickly as needed.
Working knowledge of Adobe Creative Suite programs as well as all MS Office Suite of tools (SharePoint, Word, PowerPoint, Outlook, Excel, and Teams)
Familiarity with various content platforms, including WordPress, email marketing, social media, blogs, and print media.
The ability to stay up to date on content and consumer trends, as well as advancements in technology.
Independent worker with the ability to thrive with minimal supervision.
Strong interpersonal skills to collaborate effectively with team members and stakeholders.
Capacity to manage multiple projects with diverse objectives simultaneously.
401(k)
401(k) matching
Bonus based on performance
Competitive salary
Health insurance
Paid time off
Director of Marketing
Stretch Zone is currently seeking a rockstar Director of Marketing to be part of our team!
Successful candidates will be detail-oriented, agile, highly responsive, and capable of handling multiple projects at once. We are looking for someone who is both creative and energetic. A self-starter with excellent communication and problem-solving skills. Someone who is an organized and analytical thinker with the discipline to take ownership of projects and see them through. If you love seeing the results of your hard work and are looking to take your marketing career to the next level with a great company, this is the position for you.
This person will support the SVP of Marketing and work with the internal Marketing team in executing the department’s marketing plan and fulfilling marketing needs.
Job Roles and Responsibilities:
Collaborate with the Marketing Team to plan, execute, and support omnichannel marketing campaigns – organic and paid, including but not limited to social media, PPC, print, email and others.
Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
Conduct analysis to evaluate the effectiveness of each marketing campaign and provide key findings to stakeholders and recommendations for optimization.
Track and process invoices and budgets relating to marketing plan execution.
Oversee the Internal Intranet - file management, bulletins and announcements, marketing collateral, responding and moderating support forums as necessary
Coordination, management and troubleshooting of third-party vendors, as well as integrations to the network
Oversee the onboarding, offboarding and ownership transfer of studios from a marketing perspective
Oversee the onboarding, offboarding, and performance of approved vendors in the system
Maintain master marketing databases for Franchise network including but not limited to vendors, participation of various programs, charity participation etc.
Collaborate with 3rd parties to maintain and troubleshoot marketing platforms – social management and email management
Website support as needed
Event support - annual meetings, board meetings, etc.
Event strategy for locations – build from the ground up – plan, process, execution
Regional co-op marketing
Manage franchise sales marketing initiatives
Manage and help facilitate PR opportunities
Collaborate on, manage and support content strategy and calendar(s)
Manage manuals/documents for the department
Reporting as necessary – weekly/monthly, by vertical, etc.
Miscellaneous internal marketing support for openings, training, and Senior Leadership needs
FAC call participation, follow ups and executions
Assist in the preparation of regularly scheduled reports
Ensure alignment with other initiatives within functional sub-teams/areas
Maintain a personal commitment to meeting the needs of customers
Comply with the scheduling as directed by SVP of Marketing
Work a minimum of 40 hours a week unless directed otherwise by your direct supervisor
Maintain a positive attitude at all times when working with others
Other duties as assigned
Dress professionally according to current dress code standards as highlighted in the company handbook
Must be able to manage time effectively
Must be proficient in Stretch Zone techniques, process and procedures
WHAT WE’RE LOOKING FOR:
Bachelor's degree in marketing, communications, advertising, or a related field.
Must be able to work on site at our Ft. Lauderdale, FL headquarters
Franchise, Multi Location, or related experience required
Excellent verbal and written communication skills, spelling and grammar are crucial
Excellent time management and organizational skills and comfortable working in a fast-paced, deadline-driven environment
High level of professionalism and strong team player
Exceptional project management skills with a keen eye for detail.
Passionate, creative thinker with exceptional analytical skills.
Self-directed and agile, with the ability to adapt strategies quickly as needed.
Working knowledge of Adobe Creative Suite programs as well as all MS Office Suite of tools (SharePoint, Word, PowerPoint, Outlook, Excel, and Teams)
Familiarity with various content platforms, including WordPress, email marketing, social media, blogs, and print media.
The ability to stay up to date on content and consumer trends, as well as advancements in technology.
Independent worker with the ability to thrive with minimal supervision.
Strong interpersonal skills to collaborate effectively with team members and stakeholders.
Capacity to manage multiple projects with diverse objectives simultaneously.