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Epsilon

Senior Marketing Data Analyst

Epsilon, Burbank, Illinois, United States, 60459


Responsibilities:Producing dashboards with Excel, Tableau, or other tools to provide routine reporting to clients and internal stakeholders, covering program performance/business impact and activity monitoring to detect execution errorsAnalyzing the delivery and performance of digital marketing channels, including targeted display, search, and landing pagesUsing SAS, SQL, Excel, and other tools to conduct analysis of a client's relationship marketing programsCollaborating with internal and external stakeholders to manage data logistics, enabling project executionContributing to client-facing deliverables, presenting and explaining the results of analyses, and providing appropriate strategic and tactical recommendationsAccounting for the timeliness and quality of all assignments, QA/QC data and report outputs to ensure accuracy, and managing multiple projects concurrentlyMinimum Qualifications:At least 2 years of experience in the marketing analytics field, including work on display and search campaignsProficiency in SAS and/or SQL, with a minimum of 2 years' experience using one of these toolsProficiency in Tableau or a similar data visualization toolStrong planning, priority setting, and project management skills with experience in managing multiple projects concurrentlyExcellent verbal and written communication skills, relationship development, and collaboration with cross-functional teamsDesirable Qualifications:Preferred - Advanced degree (Bachelor's/Master's) in Statistics, Economics, or other quantitative disciplineAbility to use additional data/statistical tools: Python, R, etc.Additional InformationEpsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Our products accelerate our clients' ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions, and services. Our best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, retail media, messaging, and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek, and the MRC.