Director of Enrollment Management and Marketing

Marin Primary & Middle School

Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.Director of Enrollment Management and MarketingReports to: Head of SchoolPosition Status: Full-Year, Exempt, 100% full time. Limited evening and weekend work may be required.Salary Range: $95,000 to $125,000The Director of Enrollment Management and Marketing oversees all aspects of the school's admissions and marketing programs. The Director of Enrollment Management and Marketing provides leadership in attracting and yielding mission-appropriate students, collaborates with the Head of the School, and sits on the Leadership Team and on the Tuition Assistance Committee. This position also works closely with parent volunteers, the Communications Manager, the Finance Office, and the Data Systems Manager to ensure smooth operations throughout the school year. A chief storyteller, the Director of Enrollment Management and Marketing will implement a new brand strategy co-created with Mission Minded in the 2023-2024 school year.Primary ResponsibilitiesEnrollment Management

Be a dynamic, articulate, and visible spokesperson of MP&MS' mission for applicant families and the wider Marin communityEngage with prospective families and offer a high-touch experience for them throughout the admissions processCollaborate with administrators, teachers, and staff members to ensure that open house events, admissions social gatherings, parent tours, and student visits are compelling experiences for applicant families and studentsManage parent volunteers who serve as admissions docentsOversee all aspects of the Ravenna admission databaseKeep accurate records of all enrollment activityWork with the Finance Office and Data Systems Manager on Tuition ManagementDetermine tuition assistance allocations with Head of School and Chief Finance and Operating OfficerPresent clear data for monthly Finance Committee and Board meetings

Marketing

Use the Mission Minded brand strategy to develop a marketing planTrain key school personnel and parent volunteers on the adoption of the Mission Minded brand strategyWork closely with the Communications Manager to create a calendar that ensures consistent and timely messaging about the schoolGather and analyze data to understand MP&MS' place in Marin and the wider Bay AreaUse print and social media to enhance MP&MS' brandOversee annual printed publications

Mission StatementWe inspire joyful learning, honor each child, and build connections to empower all students to make a difference.MP&MS is an equal opportunity employer. All individuals have an equal opportunity for employment based on qualifications and merit, regardless of religion, race, sex, marital status, pregnancy, childbirth or related medical conditions, age, color, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, military service status, or any other factor prohibited by state or federal law. This policy applies to all areas of employment, including recruitment, hiring, training, promotion, compensation, benefits, and other conditions of employment. MP&MS also makes reasonable accommodations for employees with disabilities and for employees who request an accommodation for pregnancy, childbirth, or related medical conditions.QualificationsB.A. degree (advanced degree preferred)3-5 years of admissions or school leadership experienceExperience in creating departmental budgetsConfidence, patience, discretion, and a sense of humor that complements MP&MS' culture and missionAbility to be an effective storyteller who can articulate the case for MP&MSExcellent analytical and communication skillsBelief in the value of strong collaboration and teamworkMastery of relational databasesPhysical Requirements & Work EnvironmentMarin Primary & Middle School is in full compliance with the Americans with Disabilities Act (ADA) and does not discriminate in regard to applicants or employees with disabilities and will make reasonable accommodation when necessary.For the purposes of the ADA, the "Primary Responsibilities" listed are essential job functionsWork is normally performed in a typical interior/classroom work environment, with typical classroom noise and other disruptionsBoth sitting and standing are required during a regular workdayNormal vision and hearing abilities are required to interact with students, parents, faculty, and staff, and with school equipmentAbility to occasionally lift up to 50 lbsAbility to work at a desk and computer screen for extended periods of timeAbility to turn, bend and reachAbility to move oneself around the campusAbility to drive to other locations for meetings, conferences, etc.Position requires adaptability, analyzing, assessing, calculating, decision making, dependability, good judgment, reading, memorizing, social skills, speaking, multitasking, and writing

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