Robinhood
Associate Creative Director, Performance Marketing
Robinhood, Menlo Park, California, United States, 94025
Associate Creative Director, Performance Marketing Join a leading fintech company that’s democratizing finance for all.
Robinhood was founded on a simple idea: that our financial markets should be accessible to all. With customers at the heart of our decisions, Robinhood is lowering barriers and providing greater access to financial information. Together, we are building products and services that help create a financial system everyone can participate in.As we continue to build...We’re seeking curious, growth minded thinkers to help shape our vision, structures and systems; playing a key-role as we launch into our ambitious future. If you’re invigorated by our mission, values, and drive to change the world — we’d love to have you apply.About the team + role
Robinhood is hiring an Associate Creative Director for Performance Marketing to join our team. As a key member of the Creative team, you will be responsible for driving development and execution of acquisition strategies for the business across numerous marketing channels, paid and owned. We’re looking for a data-driven creative to spearhead this rapidly growing area. The person in this role should be a natural collaborator, with a proficiency in brainstorming and testing ideas grounded in data insights in a fast-paced, multi-tasking, fluid environment. This role sits on the Creative team and reports to the Creative Director of Performance Marketing.The role is located in the office location(s) listed on this job description which will align with our in-office working environment. Please connect with your recruiter for more information regarding our in-office philosophy and expectations.What you’ll do
Partner with our growth marketing team to ideate and optimize campaigns for revenue generating initiativesHelp build a pipeline of fresh / optimized ad creatives including everything from static ads through live-action / short-form video for the Growth team to test regularlyHelp deliver thoughtful feedback to the internal creative team and external agency partners to effectively execute hard-working creative concept ideasConduct creative analysis with key stakeholders highlighting test learnings and campaign performance.Continually iterate on our strategy, messaging, and narratives in line with our brand guidelinesServe as a cross-functional partner working directly with Growth, Product, Data Science, etc. and applying those insights to the Marketing strategy to unlock new testing opportunities and audiencesHelp manage and source external agencies where needed to oversee outsourced creative developmentWhat you bring
2-4 years of experience in a lead level in either a creative-focused agency or in-house at a leading brand, executing projects independentlyExperience managing end-to-end creative development for advertising assets, with ability to effectively communicate creative concept ideas to designers, writers and editorsSolid understanding of consumer behavior and digital marketing trends across social media and CRMKnowledge of performance metrics and experience working with analytics platforms to understand customer data, performance digital marketing analytics, customer segmentation, and testing/optimization techniques.Proven success in developing campaigns across all established and emerging ad platforms including Google, Facebook, Instagram, TikTok, Snap, YouTube, CTV, Email, Podcast and Landing PagesStrategic in defining and meeting the performance marketing data-driven targets, goals, and objectives, with the knowledge of when to course-correct in an agile and effective mannerWhat we offer
Market competitive and pay equity-focused compensation structure100% paid health insurance for employees with 90% coverage for dependentsAnnual lifestyle wallet for personal wellness, learning and development, and more!Lifetime maximum benefit for family forming and fertility benefitsDedicated mental health support for employees and eligible dependentsGenerous time away including company holidays, paid time off, sick time, parental leave, and more!Lively office environment with catered meals, fully stocked kitchens, and geo-specific commuter benefitsBase pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. The expected salary range for this role is based on the location where the work will be performed and is aligned to one of 3 compensation zones. This role is also eligible to participate in a Robinhood bonus plan and Robinhood’s equity plan. For other locations not listed, compensation can be discussed with your recruiter during the interview process.Zone 1 (Menlo Park, CA; New York, NY; Bellevue, WA; Washington, DC)$170,000 — $200,000 USDZone 2 (Denver, CO; Westlake, TX; Chicago, IL)$150,000 — $176,000 USDZone 3 (Lake Mary, FL)$133,000 — $156,000 USDClick here to learn more about Robinhood’s Benefits.We’re looking for more growth-minded and collaborative people to be a part of our journey in democratizing finance for all. If you’re ready to give 100% in helping us achieve our mission—we’d love to have you apply even if you feel unsure about whether you meet every single requirement in this posting. At Robinhood, we're looking for people invigorated by our mission, values, and drive to change the world, not just those who simply check off all the boxes.Robinhood embraces a diversity of backgrounds and experiences and provides equal opportunity for all applicants and employees. We are dedicated to building a company that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better our work (and work environment) will be for everyone. Additionally, Robinhood provides reasonable accommodations for candidates on request and respects applicants' privacy rights. To review Robinhood's Privacy Policy please review the specific policy applicable to the country where you are applying.Have you ever worked for Robinhood as an employee, intern or contractor?
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Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application.
What are your gender pronouns?
*
Are you legally work authorized to work in the US?
*
Will you now (or in the future) require visa sponsorship in order to work in the US?
*
Are you willing to work from the office(s) listed on the job description?
*
Do you have:a) any Personal/Familial Relationships (current Robinhood employees or employees of Robinhood’s vendors);b) any Outside Business Activities that you wish to continue;c) any investment that is greater than 5% of the outstanding shares of a publicly-traded company;d) any investment in a private company that has a business relationship or that is a current competitor of Robinhood; ore) any Intellectual Property Ownership (patents, trademarks, copyrights) that you wish to retain and/or create/develop while at Robinhood?
*
If you answered "Yes" to the above question, please provide additional information here:
Robinhood adheres to applicable laws and regulations in relation to government officials given inherent bribery and/or corruption risk. A government official is any person that performs a public function on any level or acts in any official capacity on behalf of a government or government owned entity.a) Do you currently hold or have you held, within the last 5 years, a position as a government official?b) Have you been referred or recommended for this position by a government official?c) Are you related to or have a close personal relationship with a government official?
*
If you answered "Yes" to the above question, please provide additional information here:
Equal Employment Opportunity InformationAt Robinhood, we care deeply about diverse representation in our workforce as it supports our mission to democratize finance for all. In support of this goal, we encourage applicants to voluntarily identify demographic information. This information helps us to continue building a more inclusive workplace and to ensure effective recruiting programs that are inclusive of individuals across all backgrounds.Self-identifying in this section is completely voluntary and if you choose not to provide any information, please select the “I don't wish to answer” option under that question. Whatever your decision, data that you provide in this section will not be considered in the hiring process or thereafter. Individuals seeking employment at Robinhood are considered without regard to race, color, religion, national origin, age, sex, sexual orientation, marital status, ancestry, physical or mental disability, neurodivergence, veteran status, gender identity or expression, or any other characteristic protected by law.You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity recordkeeping, reporting, and other legal requirements, and to be used in our efforts to recruit a diverse workforce. Any information that you do provide will be recorded and maintained in a confidential manner. For more information on EEOC definitions, please reference this document .What is your gender identity? (Select one) *Cisgender womanCisgender manTransgender womanTransgender manNon-binaryTwo-spiritMy gender identity is not listedI don't wish to answerWhat is your race or ethnicity? (Select one) *American Indian or Alaskan NativeBlack or African AmericanEast AsianHispanic or LatinoMiddle Eastern or North AfricanNative Hawaiian or Other Pacific IslanderSouth AsianSoutheast AsianWhiteTwo or More RacesI don't wish to answerWhat is your military status? (Select one) *I am on active dutyI am part of the national guard or on reserveI have never served in the militaryI identify as a protected veteranI identify as a non-protected veteranI identify in multiple military status categoriesI don't wish to answerWhat is your disability status? (Select one) *Yes, I have a disabilityNo, I don't have a disabilityI don't wish to answerDo you identify as part of the LGBTQ+ community? (Select one)YesNoQuestioningI don't wish to answer
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Robinhood was founded on a simple idea: that our financial markets should be accessible to all. With customers at the heart of our decisions, Robinhood is lowering barriers and providing greater access to financial information. Together, we are building products and services that help create a financial system everyone can participate in.As we continue to build...We’re seeking curious, growth minded thinkers to help shape our vision, structures and systems; playing a key-role as we launch into our ambitious future. If you’re invigorated by our mission, values, and drive to change the world — we’d love to have you apply.About the team + role
Robinhood is hiring an Associate Creative Director for Performance Marketing to join our team. As a key member of the Creative team, you will be responsible for driving development and execution of acquisition strategies for the business across numerous marketing channels, paid and owned. We’re looking for a data-driven creative to spearhead this rapidly growing area. The person in this role should be a natural collaborator, with a proficiency in brainstorming and testing ideas grounded in data insights in a fast-paced, multi-tasking, fluid environment. This role sits on the Creative team and reports to the Creative Director of Performance Marketing.The role is located in the office location(s) listed on this job description which will align with our in-office working environment. Please connect with your recruiter for more information regarding our in-office philosophy and expectations.What you’ll do
Partner with our growth marketing team to ideate and optimize campaigns for revenue generating initiativesHelp build a pipeline of fresh / optimized ad creatives including everything from static ads through live-action / short-form video for the Growth team to test regularlyHelp deliver thoughtful feedback to the internal creative team and external agency partners to effectively execute hard-working creative concept ideasConduct creative analysis with key stakeholders highlighting test learnings and campaign performance.Continually iterate on our strategy, messaging, and narratives in line with our brand guidelinesServe as a cross-functional partner working directly with Growth, Product, Data Science, etc. and applying those insights to the Marketing strategy to unlock new testing opportunities and audiencesHelp manage and source external agencies where needed to oversee outsourced creative developmentWhat you bring
2-4 years of experience in a lead level in either a creative-focused agency or in-house at a leading brand, executing projects independentlyExperience managing end-to-end creative development for advertising assets, with ability to effectively communicate creative concept ideas to designers, writers and editorsSolid understanding of consumer behavior and digital marketing trends across social media and CRMKnowledge of performance metrics and experience working with analytics platforms to understand customer data, performance digital marketing analytics, customer segmentation, and testing/optimization techniques.Proven success in developing campaigns across all established and emerging ad platforms including Google, Facebook, Instagram, TikTok, Snap, YouTube, CTV, Email, Podcast and Landing PagesStrategic in defining and meeting the performance marketing data-driven targets, goals, and objectives, with the knowledge of when to course-correct in an agile and effective mannerWhat we offer
Market competitive and pay equity-focused compensation structure100% paid health insurance for employees with 90% coverage for dependentsAnnual lifestyle wallet for personal wellness, learning and development, and more!Lifetime maximum benefit for family forming and fertility benefitsDedicated mental health support for employees and eligible dependentsGenerous time away including company holidays, paid time off, sick time, parental leave, and more!Lively office environment with catered meals, fully stocked kitchens, and geo-specific commuter benefitsBase pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. The expected salary range for this role is based on the location where the work will be performed and is aligned to one of 3 compensation zones. This role is also eligible to participate in a Robinhood bonus plan and Robinhood’s equity plan. For other locations not listed, compensation can be discussed with your recruiter during the interview process.Zone 1 (Menlo Park, CA; New York, NY; Bellevue, WA; Washington, DC)$170,000 — $200,000 USDZone 2 (Denver, CO; Westlake, TX; Chicago, IL)$150,000 — $176,000 USDZone 3 (Lake Mary, FL)$133,000 — $156,000 USDClick here to learn more about Robinhood’s Benefits.We’re looking for more growth-minded and collaborative people to be a part of our journey in democratizing finance for all. If you’re ready to give 100% in helping us achieve our mission—we’d love to have you apply even if you feel unsure about whether you meet every single requirement in this posting. At Robinhood, we're looking for people invigorated by our mission, values, and drive to change the world, not just those who simply check off all the boxes.Robinhood embraces a diversity of backgrounds and experiences and provides equal opportunity for all applicants and employees. We are dedicated to building a company that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better our work (and work environment) will be for everyone. Additionally, Robinhood provides reasonable accommodations for candidates on request and respects applicants' privacy rights. To review Robinhood's Privacy Policy please review the specific policy applicable to the country where you are applying.Have you ever worked for Robinhood as an employee, intern or contractor?
*
Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application.
What are your gender pronouns?
*
Are you legally work authorized to work in the US?
*
Will you now (or in the future) require visa sponsorship in order to work in the US?
*
Are you willing to work from the office(s) listed on the job description?
*
Do you have:a) any Personal/Familial Relationships (current Robinhood employees or employees of Robinhood’s vendors);b) any Outside Business Activities that you wish to continue;c) any investment that is greater than 5% of the outstanding shares of a publicly-traded company;d) any investment in a private company that has a business relationship or that is a current competitor of Robinhood; ore) any Intellectual Property Ownership (patents, trademarks, copyrights) that you wish to retain and/or create/develop while at Robinhood?
*
If you answered "Yes" to the above question, please provide additional information here:
Robinhood adheres to applicable laws and regulations in relation to government officials given inherent bribery and/or corruption risk. A government official is any person that performs a public function on any level or acts in any official capacity on behalf of a government or government owned entity.a) Do you currently hold or have you held, within the last 5 years, a position as a government official?b) Have you been referred or recommended for this position by a government official?c) Are you related to or have a close personal relationship with a government official?
*
If you answered "Yes" to the above question, please provide additional information here:
Equal Employment Opportunity InformationAt Robinhood, we care deeply about diverse representation in our workforce as it supports our mission to democratize finance for all. In support of this goal, we encourage applicants to voluntarily identify demographic information. This information helps us to continue building a more inclusive workplace and to ensure effective recruiting programs that are inclusive of individuals across all backgrounds.Self-identifying in this section is completely voluntary and if you choose not to provide any information, please select the “I don't wish to answer” option under that question. Whatever your decision, data that you provide in this section will not be considered in the hiring process or thereafter. Individuals seeking employment at Robinhood are considered without regard to race, color, religion, national origin, age, sex, sexual orientation, marital status, ancestry, physical or mental disability, neurodivergence, veteran status, gender identity or expression, or any other characteristic protected by law.You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity recordkeeping, reporting, and other legal requirements, and to be used in our efforts to recruit a diverse workforce. Any information that you do provide will be recorded and maintained in a confidential manner. For more information on EEOC definitions, please reference this document .What is your gender identity? (Select one) *Cisgender womanCisgender manTransgender womanTransgender manNon-binaryTwo-spiritMy gender identity is not listedI don't wish to answerWhat is your race or ethnicity? (Select one) *American Indian or Alaskan NativeBlack or African AmericanEast AsianHispanic or LatinoMiddle Eastern or North AfricanNative Hawaiian or Other Pacific IslanderSouth AsianSoutheast AsianWhiteTwo or More RacesI don't wish to answerWhat is your military status? (Select one) *I am on active dutyI am part of the national guard or on reserveI have never served in the militaryI identify as a protected veteranI identify as a non-protected veteranI identify in multiple military status categoriesI don't wish to answerWhat is your disability status? (Select one) *Yes, I have a disabilityNo, I don't have a disabilityI don't wish to answerDo you identify as part of the LGBTQ+ community? (Select one)YesNoQuestioningI don't wish to answer
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