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Samsung Electronics Perú

Senior Marketing Manager - Samsung Digital Health

Samsung Electronics Perú, Mountain View, California, us, 94039


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Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully.If you are a resident of the European Union or the European Economic Area, please click here . If you are a resident of the U.S., please click here . If you are a resident of the Philippines, please click here . If you are a resident of Korea click here .* Please visit Samsung_Jobs to see job posting in Samsung Manufacturing subsidiaries.* If you would like to be notified of new opportunities when they are posted, please click here . You will be asked to create an account first if you do not already have one.

This site uses cookies to offer you a better browsing experience.□ Mandatory Cookies (Strictly necessary for the career site to function and expire at the end of the session)- Session management cookies : user, device and session ID cookies along with timestamp cookies for timing out sessions after inactivity.- Application Security Management (ASM) cookies : to help protect web infrastructure from security attacks.- Routing cookies : to forward requests for a single session to the same server for consistency of service.□ Configurable Cookies (Optionally selected by user for the career site to function)- LinkedIn cookies : to apply for open positions using users’ LinkedIn Profile.(Expiring at the end of the session)If you agree to allow configurable cookies to be placed, please click the 'Accept Cookies'.Senior Marketing Manager - Samsung Digital Health page is loaded Senior Marketing Manager - Samsung Digital Health Apply remote type Hybrid locations 665 Clyde Avenue, Mountain View, CA, USA time type Full time posted on Posted 11 Days Ago job requisition id R92737Position SummaryRole and ResponsibilitiesAbout the Company:Samsung US Digital Health is an innovation group within Samsung Electronics America, Inc. (SEA) and Samsung Research America, both subsidiary of Samsung Electronics Co., Ltd., the world leader in advanced technology and innovation. SEA oversees the marketing, sales, and distribution of Samsung products in the United States. Committed to enhancing people's lives through cutting-edge technology, Samsung offers a wide range of products and services across various sectors, including consumer electronics, mobile devices, home appliances, and digital health solutions.About the Role:We are seeking a dynamic and experienced Senior Marketing Manager/Director of Marketing to lead the marketing efforts for Samsung's digital health initiatives in the United States. As a key member of the Digital Health Marketing/Communications team, you will be responsible for developing and executing marketing strategies to promote Samsung's innovative digital health products and solutions, driving brand awareness, customer engagement, and market growth. This position will report to Head of US Digital Health Marketing & Communications.Key Responsibilities:Develop Marketing Strategy:Collaborate with senior leadership to develop comprehensive marketing strategies aligned with business objectives and market trends.Conduct market research and analysis to identify target audiences, market opportunities, and competitive landscape.Define clear goals and KPIs to measure the success of marketing initiatives.Brand Positioning and Messaging:Develop compelling messaging that resonates with target audiences and communicates Samsung's value proposition in the digital health space.Ensure consistent brand messaging across all marketing channels and touchpoints, specifically to consumer, partnerships, and relevant channel stakeholders such as providers and payors.Campaign Planning and Execution:Lead the planning, execution, and optimization of integrated marketing campaigns across multiple channels, including digital, social media, email, events, and partnerships.Collaborate with cross-functional teams, including Product Management, Partnership, and various internal stakeholders, to develop campaign assets and content.Customer Engagement and acquisition:Drive customer and partner engagement and acquisition through targeted marketing initiatives, including lead generation campaigns, customer loyalty programs, and customer relationship management (CRM) strategies.Leverage data-driven insights to optimize marketing campaigns and improve conversion rates.Market Expansion and Partnership Marketing Support:Identify strategic partnership opportunities to expand Samsung's presence in the digital health market.Establish and nurture relationships with key stakeholders, industry influencers, and healthcare organizations.Budget Management:Develop and manage marketing budgets, ensuring effective allocation of resources to maximize ROI and achieve business objectives.Monitor campaign performance and adjust budget allocations as needed.Team Leadership:Lead along a highly matrix organization within US Digital Health, HQ Digital Health, SEA, SRA, and other Samsung teams of marketing professionals, providing guidance, feedback, and support to foster a collaborative and inclusive team culture that values innovation, creativity, and excellence.Required Qualifications:Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.8+ years of experience in marketing, with a focus on digital marketing, healthcare, and technology sectors.Proven track record of developing and executing successful marketing strategies and campaigns.Strong analytical skills and experience with data-driven decision-making.Excellent communication and presentation skills, with the ability to effectively influence stakeholders at all levels and make decisions within an intrapreneurial group.Strategic thinker with a results-oriented mindset and a passion for innovation.Ability to thrive in a fast-paced, dynamic environment and manage cross-functional teams to achieve common goals.A high degree of comfort managing and working in a highly matrixed organization. Proficiency in changing mindset and culture.Hybrid work environment and ability to travel overseas, 20%.Preferred Experience & Skills:Experience in the digital health industry or related healthcare sector.Knowledge of healthcare regulations and compliance standards.Experience working with consumer wearable or technology brands.Proficiency working in a global culture, multi time zones, and values.The salary range for this role is expected to be between $[175,000] and $[195,000]. Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role.#LI-TXSkills and Qualifications* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here .At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.Reasonable Accommodations for Qualified Individuals with Disabilities During the Application ProcessSamsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.About Us

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is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives.

Since being established in 1969 , Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at ( https://news.samsung.com/global/ ).

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